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        4. Should I include my company entity in meta description? (for ex. LLC. Inc.)

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        Should I include my company entity in meta description? (for ex. LLC. Inc.)

        On-Page Optimization
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        • IcarusSEO
          IcarusSEO last edited by

          I'm re-writing my meta descriptions.

          I'm wondering if I should include the My Company, LLC. in the description or just My Company.

          Taking out the entity would save about 4 characters.

          1 Reply Last reply Reply Quote 1
          • VeroBrain
            Mª Verónica B. last edited by

            Hi IcarusSEO,

            As Alick has said, you do not need to write it into the meta description. Although, if you have a local business you might consider include it into your NAP (name, address, phone) if it is necesary as part of your business name.

            On regard the meta descriptions, Google now allows up to 320 characteres, although best SEOs recommend about 290 characters. Therefore plenty of room for write compelling meta descriptions. Good luck.

            Mª Verónica

            googles-longer-snippets

            1 Reply Last reply Reply Quote 1
            • Alick300
              Alick300 last edited by

              Hi,

              IMO no need to include LLC in meta description, just create meta description in a way that after reading description user click on your website listing in SERP.

              Thanks

              1 Reply Last reply Reply Quote 1
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