• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Intermediate & Advanced SEO
        4. Paginated Pages Which Shouldnt' Exist..

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Paginated Pages Which Shouldnt' Exist..

        Intermediate & Advanced SEO
        5
        9
        2131
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • BeckyKey
          BeckyKey last edited by

          Hi

          I have paginated pages on a crawl which shouldn't be paginated:

          https://www.key.co.uk/en/key/chairs

          My crawl shows:

          <colgroup><col width="377"></colgroup>
          | https://www.key.co.uk/en/key/chairs?page=2 |
          | https://www.key.co.uk/en/key/chairs?page=3 |
          | https://www.key.co.uk/en/key/chairs?page=4 |
          | https://www.key.co.uk/en/key/chairs?page=5 |
          | https://www.key.co.uk/en/key/chairs?page=6 |
          | https://www.key.co.uk/en/key/chairs?page=7 |
          | https://www.key.co.uk/en/key/chairs?page=8 |
          | https://www.key.co.uk/en/key/chairs?page=9 |
          | https://www.key.co.uk/en/key/chairs?page=10 |
          | https://www.key.co.uk/en/key/chairs?page=11 |
          | https://www.key.co.uk/en/key/chairs?page=12 |
          | https://www.key.co.uk/en/key/chairs?page=13 |
          | https://www.key.co.uk/en/key/chairs?page=14 |
          | https://www.key.co.uk/en/key/chairs?page=15 |
          | https://www.key.co.uk/en/key/chairs?page=16 |
          | https://www.key.co.uk/en/key/chairs?page=17 |

          Where is this coming from?

          Thank you

          1 Reply Last reply Reply Quote 0
          • Everett
            Everett @BeckyKey last edited by

            You will also have to get those URLs out of the index once you fix the rel next/prev issue. In order to do that effectively, they should return a 404 or 410 status code in the HTTP header so Google knows that they no longer exist (even though they never really did in the first place). Otherwise, it's what is known as a "soft 404" in which the page doesn't really exist, but returns a 200 (OK) status code, which is confusing to Google if you don't want them indexed.

            1 Reply Last reply Reply Quote 0
            • Nigel_Carr
              Nigel_Carr @BeckyKey last edited by

              Hi Becky

              I can see chairs:

              https://www.key.co.uk/en/key/chairs

              But the paginated versions above are not in there. (can you see them?)

              All you need to do is remove this directive for pages without a page 2: rel="next" href="https://www.key.co.uk/en/key/chairs?page=2" > as there is no page 2 for chairs.

              Regards

              Nigel

              9e989787-5595-4deb-92b6-ce2220b21197

              1 Reply Last reply Reply Quote 1
              • BeckyKey
                BeckyKey last edited by

                Hi Nigel

                Thanks for jumping in. I'm confused as I have found the pages on my screaming frog crawl?

                This page https://www.key.co.uk/en/key/chairs shouldn't have any pagination as there are no additional pages, but there is rel=next in the source code...

                Now I'm a bit confused!

                Becky

                Nigel_Carr 1 Reply Last reply Reply Quote 0
                • BeckyKey
                  BeckyKey @TylerReardon last edited by

                  Yes I've just gone through every top level page too & pagination is awful, so I'm compiling a list and a case to push it.

                  It's pretty bad across the site, so I'll push for this to be updated. I find new issues with it all the time..

                  Thanks for your help!

                  Everett 1 Reply Last reply Reply Quote 0
                  • TylerReardon
                    TylerReardon @BeckyKey last edited by

                    Yes exactly. Even though the pages don't exist to the user, they still technically exist. If I were you, I'd take a very deep look at pagination on your site. If this is happening at scale, then fixing it could be a major improvement to your site. I took a look and it seems to be happening on all your top-level category pages like Chairs, Office Furniture, Shelving & Racking, etc.

                    These paginated pages are essentially a bunch of duplicate pages of your main category pages, each with a self-referencing canonical (which is the proper way to set up pagination). So Google could be extremely confused about which one to rank. In most cases, Google will rank page 1 because the use of rel="next"/rel="prev" is essentially telling Google that page 1 is the canonical version. However, you're still opening yourself up to the possibility of Google crawling all of these duplicate pages which is a huge waste on your crawl budget.

                    Hope that helps!

                    BeckyKey 1 Reply Last reply Reply Quote 0
                    • BeckyKey
                      BeckyKey @TylerReardon last edited by

                      Hi

                      Thank you both.

                      We do have issues with our pagination which I've raised with developers, but it's taking forever to sort out. I'll flag this as well.

                      So even though the content on the paginated pages for Chairs doesn't exist we still need to remove the tags on these - https://www.key.co.uk/en/key/chairs?page=10

                      TylerReardon 1 Reply Last reply Reply Quote 0
                      • TylerReardon
                        TylerReardon last edited by

                        If you view your source code, you'll notice you are actually using rel="next" and rel="prev" on the main category page (https://www.key.co.uk/en/key/chairs). This is why you (and most likely Googlebot as well) are crawling these paginated pages. Even though you don't have links to the paginated pages on the main category page, they still exist and you're giving crawlers the directive (rel next / rel prev) to crawl them.

                        If you remove rel="next" on the category home page, that should help but you should really remove rel="next" and rel="prev" on the paginated pages as well. Unless you do that, Google will still find them and crawl them because they're aware these pages exist and they're likely indexed.

                        Here's a great resource on understanding pagination as well as the correct use of rel="next" and rel="prev" from Maile Ohye at Google: https://www.youtube.com/watch?v=njn8uXTWiGg

                        Hope this helps!
                        Cheers!
                        -Tyler

                        a7jXKhU

                        BeckyKey 1 Reply Last reply Reply Quote 2
                        • WebMarkets
                          WebMarkets last edited by

                          Nice website by the way. It looks very professional. And your 49 DA is very impressive.

                          1 Reply Last reply Reply Quote 0
                          • 1 / 1
                          • First post
                            Last post

                          Browse Questions

                          Explore more categories

                          • Moz Tools

                            Chat with the community about the Moz tools.

                          • SEO Tactics

                            Discuss the SEO process with fellow marketers

                          • Community

                            Discuss industry events, jobs, and news!

                          • Digital Marketing

                            Chat about tactics outside of SEO

                          • Research & Trends

                            Dive into research and trends in the search industry.

                          • Support

                            Connect on product support and feature requests.

                          • See all categories

                          Related Questions

                          • Inevo

                            Why does Google rank a product page rather than a category page?

                            Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?

                            Intermediate & Advanced SEO | | Inevo
                            0
                          • friendoffood

                            Do 404s really 'lose' link juice?

                            It doesn't make sense to me that a 404 causes a loss in link juice, although that is what I've read.  What if you have a page that is legitimate -- think of a merchant oriented page where you sell an item for a given merchant --, and then the merchant closes his doors.  It makes little sense 5 years later to still have their merchant page so why would removing them from your site in any way hurt your site?  I could redirect forever but that makes little sense.  What makes sense to me is keeping the page for a while with an explanation and options for 'similar' products, and then eventually putting in a 404.  I would think the eventual dropping out of the index actually REDUCES the overall link juice (ie less pages), so there is no harm in using a 404 in this way.  It also is a way to avoid the site just getting bigger and bigger and having more and more 'bad' user experiences over time. Am I looking at it wrong? ps I've included this in 'link building' because it is related in a sense -- link 'paring'.

                            Intermediate & Advanced SEO | | friendoffood
                            0
                          • InmediaDK

                            My landing pages don't show up in the SERPs, only my frontpage does.

                            I am having some trouble with getting the landing pages for a clients website to show up in the SERPs. 
                            As far as I can see, the pages are optimized well, and they also get indexed by Google. The website is a danish webshop that sells wine, www.vindanmark.com Take for an instance this landing page, http://www.vindanmark.com/vinhandel/ 
                            It is optimzied for the keywords "Vinhandel Århus".   Vinhandel means "Winestore" and "Århus" is a danish city. As you can see, I manage to get them at page 1 (#10), but it's the frontpage that ranks for the keyword. And this goes for alle the other landing pages as well. But I can't figure out, why the frontpage keep outranking the landingpages on every keyword. 
                            What am I doing wrong here?

                            Intermediate & Advanced SEO | | InmediaDK
                            1
                          • lcourse

                            Is it a problem to use a 301 redirect to a 404 error page, instead of serving directly a 404 page?

                            We are building URLs dynamically with apache rewrite.
                            When we detect that an URL is matching some valid patterns, we serve a script which then may detect that the combination of parameters in the URL does not exist. If this happens we produce a 301 redirect to another URL which serves a 404 error page, So my doubt is the following: Do I have to worry about not serving directly an 404, but redirecting (301) to a 404 page? Will this lead to the erroneous original URL staying longer in the google index than if I would serve directly a 404? Some context. It is a site with about 200.000 web pages and we have currently 90.000 404 errors reported in webmaster tools (even though only 600 detected last month).

                            Intermediate & Advanced SEO | | lcourse
                            0
                          • AshShep1

                            Should my back links go to home page or internal pages

                            Right now we rank on page 2 for many KWs, so should i now focus my attention on getting links to my home page to build domain authority or continue to direct links to the internal pages for specific KWs? I am about to write some articles for several good ranking sites and want to know whether to link my company name (same as domain name) or KW to the home page or use individual KWs to the internal pages - I am only allowed one link per article to my site. Thanks Ash

                            Intermediate & Advanced SEO | | AshShep1
                            0
                          • Kingalan1

                            Effect of Removing Footer Links In all Pages Except Home Page

                            Dear MOZ Community: In an effort to improve the user interface of our business website (a New York CIty commercial real estate agency) my designer eliminated a standardized footer containing links to about 20 pages. The new design maintains this footer on the home page, but all other pages (about 600 eliminate the footer). The new design does a very good job eliminating non essential items. Most of the changes remove or reduce the size of unnecessary design elements. The footer removal is the only change really effect the link structure. The new design is not launched yet. Hoping to receive some good advice from the MOZ community before proceeding My concern is that removing these links could have an adverse or unpredictable effect on ranking. Last Summer we launched a completely redesigned version of the site and our ranking collapsed for 3 months. However unlike the previous upgrade this modifications does not URL names, tags, text or any major element. Only major change is the footer removal. Some of the footer pages provide good (not critical) info for visitors. Note the footer will still appear on the home page but will be removed on the interior pages. Are we risking any detrimental ranking effect by removing this footer? Can we compensate by adding text links to these pages if the links from the footer are removed? Seems irregular to have a home page footer but no footer on the other pages. Are we inviting any downgrade, penalty, adverse SEO effect by implementing this? I very much like the new design but do not want to risk a fall in rank and traffic. Thanks for your input!!!
                            Alan

                            Intermediate & Advanced SEO | | Kingalan1
                            0
                          • pulseseo

                            Does Google crawl the pages which are generated via the site's search box queries?

                            For example, if I search for an 'x' item in a site's search box and if the site displays a list of results based on the query, would that page be crawled? I am asking this question because this would be a URL that is non existent on the site and hence am confused as to whether Google bots would be able to find it.

                            Intermediate & Advanced SEO | | pulseseo
                            0
                          • nicole.healthline

                            Tool to calculate the number of pages in Google's index?

                            When working with a very large site, are there any tools that will help you calculate the number of links in the Google index? I know you can use site:www.domain.com to see all the links indexed for a particular url. But what if you want to see the number of pages indexed for 100 different subdirectories (i.e. www.domain.com/a, www.domain.com/b)? is there a tool to help automate the process of finding the number of pages from each subdirectory in Google's index?

                            Intermediate & Advanced SEO | | nicole.healthline
                            0

                          Get started with Moz Pro!

                          Unlock the power of advanced SEO tools and data-driven insights.

                          Start my free trial
                          Products
                          • Moz Pro
                          • Moz Local
                          • Moz API
                          • Moz Data
                          • STAT
                          • Product Updates
                          Moz Solutions
                          • SMB Solutions
                          • Agency Solutions
                          • Enterprise Solutions
                          • Digital Marketers
                          Free SEO Tools
                          • Domain Authority Checker
                          • Link Explorer
                          • Keyword Explorer
                          • Competitive Research
                          • Brand Authority Checker
                          • Local Citation Checker
                          • MozBar Extension
                          • MozCast
                          Resources
                          • Blog
                          • SEO Learning Center
                          • Help Hub
                          • Beginner's Guide to SEO
                          • How-to Guides
                          • Moz Academy
                          • API Docs
                          About Moz
                          • About
                          • Team
                          • Careers
                          • Contact
                          Why Moz
                          • Case Studies
                          • Testimonials
                          Get Involved
                          • Become an Affiliate
                          • MozCon
                          • Webinars
                          • Practical Marketer Series
                          • MozPod
                          Connect with us

                          Contact the Help team

                          Join our newsletter
                          Moz logo
                          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                          • Accessibility
                          • Terms of Use
                          • Privacy

                          Looks like your connection to Moz was lost, please wait while we try to reconnect.