Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Same site serving multiple countries and duplicated content
-
Hello!
Though I browse MoZ resources every day, I've decided to directly ask you a question despite the numerous questions (and answers!) about this topic as there are few specific variants each time:
I've a site serving content (and products) to different countries built using subfolders (1 subfolder per country).
Basically, it looks like this:
site.com/us/
site.com/gb/
site.com/fr/
site.com/it/
etc.The first problem was fairly easy to solve:
Avoid duplicated content issues across the board considering that both the ecommerce part of the site and the blog bit are being replicated for each subfolders in their own language. Correct me if I'm wrong but using our copywriters to translate the content and adding the right hreflang tags should do.But then comes the second problem: how to deal with duplicated content when it's written in the same language? E.g. /us/, /gb/, /au/ and so on.
Given the following requirements/constraints, I can't see any positive resolution to this issue:
1. Need for such structure to be maintained (it's not possible to consolidate same language within one single subfolders for example),
2. Articles from one subfolder to another can't be canonicalized as it would mess up with our internal tracking tools,
3. The amount of content being published prevents us to get bespoke content for each region of the world with the same spoken language.Given those constraints, I can't see a way to solve that out and it seems that I'm cursed to live with those duplicated content red flags right up my nose.
Am I right or can you think about anything to sort that out?Many thanks,
Ghill -
Thanks Kristina, this is in place now!
-
I would recommend setting up each country's subdirectory as separate properties in Google Search Console. Then, go to original Search Console, and click on Search Traffic > International Targeting, click the tab Country, and identify which country you're targeting users in.
That should give GSC enough information to not flag the content as duplicate.
Good luck!
-
A quick additional question to my initial interrogation though: it seems that there is no difference between HTML tags, HTTP header and XML sitemap to include hreflangs.
But is there any difference when it comes to GCS, SEO tools, Hreflang online cherckers and so on?E.g. if [random] SEO tools spot duplicated content between two regions for a similar page whilst there is hreflang tags within the sitemap, shall I just ignore this warning (provided that the job has been done correctly) or does it mean that there is something wrong still?
Pretty much the same for GCS, if I find warnings around duplicated content whilst hreflang are in place, what does it mean?
Thanks!
-
Hi Kristina,
Reading quite a lot of literature on the topic I was confident that hreflang would not help with duplicate content and then I realized they were mainly depreciated and old blog posts.
Out of curiosity, has the hreflang utilization evolved since its introduction or is it just me going crazy?Anyway, thanks loads for your help, seems much "easier" (so to speak as the hrelang introduction is not an easy one for huge international websites) than I thought.
-
It's for different regions as well. Check out the link I shared. Google lists the reasons for hreflang. The second reason is:
"If your content has small regional variations with similar content, in a single language. For example, you might have English-language content targeted to the US, GB, and Ireland."
-
Hi Kristina,
Thanks for your reply.
But from my understanding of hreflang, it mainly helps Google understand that the content is available in different languages/other regions. It doesn't sort out duplicate content issues if the language remains the same for different regions. -
For any duplicate content you have between countries, use hreflang to differentiate regions. Google lays out how to do that here.
Hope this helps!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Directory with Duplicate content? what to do?
Moz keeps finding loads of pages with duplicate content on my website. The problem is its a directory page to different locations. E.g if we were a clothes shop we would be listing our locations: www.sitename.com/locations/london www.sitename.com/locations/rome www.sitename.com/locations/germany The content on these pages is all the same, except for an embedded google map that shows the location of the place. The problem is that google thinks all these pages are duplicated content. Should i set a canonical link on every single page saying that www.sitename.com/locations/london is the main page? I don't know if i can use canonical links because the page content isn't identical because of the embedded map. Help would be appreciated. Thanks.
Intermediate & Advanced SEO | | nchlondon0 -
Duplicate content due to parked domains
I have a main ecommerce website with unique content and decent back links. I had few domains parked on the main website as well specific product pages. These domains had some type in traffic. Some where exact product names. So main main website www.maindomain.com had domain1.com , domain2.com parked on it. Also had domian3.com parked on www.maindomain.com/product1. This caused lot of duplicate content issues. 12 months back, all the parked domains were changed to 301 redirects. I also added all the domains to google webmaster tools. Then removed main directory from google index. Now realize few of the additional domains are indexed and causing duplicate content. My question is what other steps can I take to avoid the duplicate content for my my website 1. Provide change of address in Google search console. Is there any downside in providing change of address pointing to a website? Also domains pointing to a specific url , cannot provide change of address 2. Provide a remove page from google index request in Google search console. It is temporary and last 6 months. Even if the pages are removed from Google index, would google still see them duplicates? 3. Ask google to fetch each url under other domains and submit to google index. This would hopefully remove the urls under domain1.com and doamin2.com eventually due to 301 redirects. 4. Add canonical urls for all pages in the main site. so google will eventually remove content from doman1 and domain2.com due to canonical links. This wil take time for google to update their index 5. Point these domains elsewhere to remove duplicate contents eventually. But it will take time for google to update their index with new non duplicate content. Which of these options are best best to my issue and which ones are potentially dangerous? I would rather not to point these domains elsewhere. Any feedback would be greatly appreciated.
Intermediate & Advanced SEO | | ajiabs0 -
Duplicate Content through 'Gclid'
Hello, We've had the known problem of duplicate content through the gclid parameter caused by Google Adwords. As per Google's recommendation - we added the canonical tag to every page on our site so when the bot came to each page they would go 'Ah-ha, this is the original page'. We also added the paramter to the URL parameters in Google Wemaster Tools. However, now it seems as though a canonical is automatically been given to these newly created gclid pages; below https://www.google.com.au/search?espv=2&q=site%3Awww.mypetwarehouse.com.au+inurl%3Agclid&oq=site%3A&gs_l=serp.3.0.35i39l2j0i67l4j0i10j0i67j0j0i131.58677.61871.0.63823.11.8.3.0.0.0.208.930.0j3j2.5.0....0...1c.1.64.serp..8.3.419.nUJod6dYZmI Therefore these new pages are now being indexed, causing duplicate content. Does anyone have any idea about what to do in this situation? Thanks, Stephen.
Intermediate & Advanced SEO | | MyPetWarehouse0 -
Focusing on Multiple Niches for one site: good or bad?
Is it wise to focus on multiple niches for one site, rather than zoning in one or two different niches? On one hand, you can target many more topics and go after tons of keywords, but on the other hand doesn't google get confused of what your site is really about? Won't google just focus on one of the niches that you provide more than all others? Any input would be great!
Intermediate & Advanced SEO | | WebServiceConsulting.com0 -
Duplicate Titles caused by multiple variations of same URL
Hi. Can you please advise how I can overcome this issue. Moz.com crawle is indicating I have 100's of Duplicate Title tag errors. However this is caused because many URL's have been indexed multiple times in Google. For example. www.abc.com
Intermediate & Advanced SEO | | adhunna
www.abc.com/?b=123 www.abc.com/ www.abc.com/?b=654 www.abc.com/?b=875 www.abc.com/index.html What can I do to stop this issue being reported as duplictae Titles, as well as content? I was thinking maybe I can use Robots.txt to block various query string parameters. I'm Open to ideas and examples.0 -
Duplicate content on sites from different countries
Hi, we have a client who currently has a lot of duplicate content with their UK and US website. Both websites are geographically targeted (via google webmaster tools) to their specific location and have the appropriate local domain extension. Is having duplicate content a major issue, since they are in two different countries and geographic regions of the world? Any statement from Google about this? Regards, Bill
Intermediate & Advanced SEO | | MBASydney0 -
News sites & Duplicate content
Hi SEOMoz I would like to know, in your opinion and according to 'industry' best practice, how do you get around duplicate content on a news site if all news sites buy their "news" from a central place in the world? Let me give you some more insight to what I am talking about. My client has a website that is purely focuses on news. Local news in one of the African Countries to be specific. Now, what we noticed the past few months is that the site is not ranking to it's full potential. We investigated, checked our keyword research, our site structure, interlinking, site speed, code to html ratio you name it we checked it. What we did pic up when looking at duplicate content is that the site is flagged by Google as duplicated, BUT so is most of the news sites because they all get their content from the same place. News get sold by big companies in the US (no I'm not from the US so cant say specifically where it is from) and they usually have disclaimers with these content pieces that you can't change the headline and story significantly, so we do have quite a few journalists that rewrites the news stories, they try and keep it as close to the original as possible but they still change it to fit our targeted audience - where my second point comes in. Even though the content has been duplicated, our site is more relevant to what our users are searching for than the bigger news related websites in the world because we do hyper local everything. news, jobs, property etc. All we need to do is get off this duplicate content issue, in general we rewrite the content completely to be unique if a site has duplication problems, but on a media site, im a little bit lost. Because I haven't had something like this before. Would like to hear some thoughts on this. Thanks,
Intermediate & Advanced SEO | | 360eight-SEO
Chris Captivate0 -
Capitals in url creates duplicate content?
Hey Guys, I had a quick look around however I couldn't find a specific answer to this. Currently, the SEOmoz tools come back and show a heap of duplicate content on my site. And there's a fair bit of it. However, a heap of those errors are relating to random capitals in the urls. for example. "www.website.com.au/Home/information/Stuff" is being treated as duplicate content of "www.website.com.au/home/information/stuff" (Note the difference in capitals). Anyone have any recommendations as to how to fix this server side(keeping in mind it's not practical or possible to fix all of these links) or to tell Google to ignore the capitalisation? Any help is greatly appreciated. LM.
Intermediate & Advanced SEO | | CarlS0