• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Intermediate & Advanced SEO
        4. Why is pagination SEO such a mystery in 2021?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Why is pagination SEO such a mystery in 2021?

        Intermediate & Advanced SEO
        2
        3
        2069
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • Nobody1616542228134
          Nobody1616542228134 last edited by

          Hi folks.

          I would like to discuss pagination.

          I use WordPress (Genesis, specifically).

          I ran my site through a site scan and it flagged an error which told me that my blog was producing duplicate meta descriptions because the  blog is paginated - the same meta description from the blog page is being used on Page 2, Page 3 etc.

          I looked into this and the Internet is awash with many other people scratching around for a solution.

          My understanding is that using a canonical link on the first page is not a good idea, because it says to Google that only Page 1 of the blog is important.

          I also read an article that states Google no longer reads the Rel=Prev/Next code that could be used to tell Google to ignore the issue.

          So, what's the solution?

          Do I even need one?

          As a side-thought, it seems to me that pagination is, well, pretty useless. I mean, if my blog has 20 pages and I've worked hard to create content, who is going to click through to anywhere near page 20? Nobody. There has to be a smarter way for people on-site to access content.

          I would love your thoughts on all of this.

          Cheers.

          1 Reply Last reply Reply Quote 0
          • Nobody1616542228134
            Nobody1616542228134 last edited by

            Thanks, Paddy!

            That was well timed!

            I am in the process of developing a blog and am lining up my ducks SEO-wise before I go live. I think I have opened a can of worms.

            I have asked the question of StudioPress - why a page allocated to Posts Page is not canonicalised, and neither are paginated pages. Category pages are canonicalised but I'd rather show a dedicated blog page as opposed to a category page for the blog (I only have one category).

            I don't want to use a plugin.

            I have even been tempted by Ghost but looks like I need a PhD to figure that out!

            Thanks again 🙂

            1 Reply Last reply Reply Quote 0
            • Paddy_Moogan
              Paddy_Moogan last edited by

              Hi there,

              For what it's worth, pagination is a source of contention for many SEOs, so you're not alone here 🙂

              I think part of the reason for this is that there isn't a perfect answer and I'm yet to see consistent, definitive proof of any one answer being right, particularly when it comes to different types of websites. As you say, for a blog, it may not be that useful anyway. Whereas for an ecommerce website, it's probably more important but even then, users are not likely to click through to hundreds of paginated pages, but search engines may need to crawl them.

              Anyway, the timing of your question is funny because earlier I came across this tweet thread from Patrick Stox which does a great job of laying out the options. I'd recommend taking a read:

              https://twitter.com/patrickstox/status/1370218363440537601

              Ultimately, keep in mind what your goals are - I imagine driving more traffic to key pages on your website. I'd also look at how things are performing at the moment and make decisions based on that. If your paginated pages are getting lots of traffic, you may not want to tinker too much with that. If they aren't, then you can make changes far more easily because you're not risking too much.

              I hope that helps a bit!

              Paddy

              1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post

              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • seopack.org.ofici3

                I need help in doing Local SEO

                Hey guys I hope everyone is doing well. I am new to SEO world and I want to do local SEO for one of my clients. The issue is I do not know how to do Local SEO at all or where to even start. I would appreciate it if anyone could help me or give me an article or a course to learn how to do it. Main question The thing that I want to do is that, I want my website to show up in top 3 google map results for different locations(which there is one actual location). For example I want to show up for
                online clothing store in new york
                online clothing store in los angeles or... Let's assume that we can ship our product to every other cities. So I hope I could deliver what I mean. I'd appreciate it if you could answer me with practical solutions.

                Intermediate & Advanced SEO | | seopack.org.ofici3
                0
              • HellasSITES

                Site Migration - Pagination

                Hi, We are migrating our website and an issue we are facing is how to handle paginated content in our categories. Our new website will have the same structure but with different urls. Should we 301 redirect all the paginated content (if crawled by Google) to the url of the main category? To put this into an example: Old urls: www.example.com/technology/tvs      (main category of TVs & also page 1) ** www.example.com/technology/tvs?v=0&page=2 **    ( page 2 of TVs) New urls: **www.example.com/soundvision/tvs     **(main category of TVs & also page 1) **www.example.com/soundvision/tvs?page=2       **(page 2 of tvs) Should we redirect  all of the old TV urls (also the paginated) to www.example.com/soundvision/tvs ? The is no rel next, prev tag in our site and no canonicals. Also there is a view all products page in each category, BUT it doesn't contain all the products(max. is 100 per page - yes the view all page is also paginated). The same view all products page (paginated) will exist in the new website also. I checked google search console, and Google has decided to treat as canonical page the first page www.example.com/technology/tvs . Also, all the organic traffic of our categories goes to these pages (main category page - 1st page). I would appreciate any thoughts on this.

                Intermediate & Advanced SEO | | HellasSITES
                0
              • FashionLux

                AJAX requests and implication for SEO

                Hi, I got a question in regard to webpages being served via AJAX request as I couldn't find a definitive answer in regard to an issue we currently face: When visitors on our site select a facet on a Listing Page, the site doesn't fully reload. As a consequence only certain tags of the content (H1, description,..) are updated, while other tags like canonical URLs, meta noindex,nofollow tag, or the title tag are not updating as long as you don't refresh the page. We have no information about how this will be crawled and indexed yet but I was wondering if anyone of you knows, how this will impact SEO?

                Intermediate & Advanced SEO | | FashionLux
                0
              • teconsite

                Pagination parameters and canonical

                Hello, We have a site that manages pagination through parameters in urls, this way: friendly-url.html
                friendly-url.html?p=2
                friendly-url.html?p=3
                ... We've rencently added the canonical tag pointing to friendly-url.html for all paginated results. In search console, we have the "p" parameter identified by google. 
                Now that the canonical has been added, should we still configure the parameter in search console, and tell google that it is being use for pagination? Thank you!

                Intermediate & Advanced SEO | | teconsite
                0
              • McTaggart

                Are these URL hashtags an SEO issue?

                Hi guys - I'm looking at a website which uses hashtags to reveal the relevant content So there's page intro text which stays the same... then you can click a button and the text below that changes So this is www.blablabla.com/packages is the main page - and www.blablabla.com/packages#firstpackage reveals first package text on this page - www.blablabla.com/packages#secondpackage reveals second package text on this same page - and so on. What's the best way to deal with this? My understanding is the URLs after # will not be indexed very easily/atall by Google - what is best practice in this situation?

                Intermediate & Advanced SEO | | McTaggart
                0
              • unibiz

                Domain Alias SEO

                We have 5 domain alias of our existing sites
                All 5 domain alias are domain alias of our main site. It means, all domain alias will have exactly same site and contents
                Like Main domain: www.mywebsite.com
                DomainAlias: www.myproduct.com,  www.myproduct2.com,  www.myproduc3.com
                And if anybody will open our site www.myproduct.com, it will open same website which I have in primary site what can i do to rank all website without any penalty....i s there any way? This is domain alias of in hosting industry Thanks

                Intermediate & Advanced SEO | | unibiz
                0
              • andrep

                If you have an unlimited SEO budget, what would you do?

                Here's a bit of background information: I've achieved the targets and is now being offered what is essentially an unlimited budget. I have a nice list of ideas but thought I would the brilliant people here at the SEOMOZ community what they would do. So as to promote as much response as possible, I'm going to keep my list to myself for now. And by "SEO", I mean I can do things like content strategy, blogging, infographics, etc. Shoot away!

                Intermediate & Advanced SEO | | andrep
                0
              • kchandler

                URL Shorteners. Are they SEO Friendly?

                Do URL shortener services like bit.ly act as 301 redirects? I was thinking about utilizing one for longer query based URLs and didn't want to risk losing link juice. Thanks for the insight! Regards - Kyle

                Intermediate & Advanced SEO | | kchandler
                0

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.