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        4. How to set up a competitor URL with a language slug for a campaign

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        How to set up a competitor URL with a language slug for a campaign

        Competitive Research
        competitor campaign settings url
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        • Siir
          Siir Subscriber last edited by

          Hello, I am trying to set up a competitor with language slug for my (subfolder) website with a language slug.

          Let's say my website is something like: websiteholding.com/de/website
          My competitor is: competitor.com/de

          When I go to Campaign Settings > Comptetitor Sites > type in competitor.com/de > Hit Save Competitor > Then it shows the saved competitor without the language slug as competitor.com

          I am not sure if this is a correct method of tracking since for my DE website I would like to track the DE page of the competitor, not their global page. Please correct me if I am wrong and help me out on possible solutions?

          I am quite new to SEO & Moz , so any help on the topic would be appreciated.

          Kazrat 1 Reply Last reply Reply Quote 0
          • stevewillls
            stevewillls last edited by

            Interesting topic! Setting up a competitor URL with a language slug can be crucial for campaign success. Have you considered using URL of Fsginspections parameters or dedicated landing pages to target different languages effectively. Looking forward to hearing more about your approach.

            1 Reply Last reply Reply Quote 0
            • rightangledev
              rightangledev last edited by

              To set up your competitor's URLs with language slugs for your campaign, first, analyze your competitor's website structure and identify language-specific pages. Then create similar language-specific pages on your website with relevant content. Make sure your URL structure matches your URL structure to attract similar traffic. Finally, optimize your content and employ targeted marketing strategies to effectively compete in your chosen language market.

              1 Reply Last reply Reply Quote 0
              • CPLoan
                CPLoan last edited by

                Hello, I'm currently setting up competitor tracking with language slugs for my website, which is structured with subfolders for languages.

                For instance, my website URL is: website
                And the competitor I want to track is: competitor.com/de

                When I input "competitor.com/de" into Campaign Settings > Competitor Sites > and click Save Competitor, it displays the saved competitor without the language slug, showing only "competitor.com."

                I'm uncertain if this method accurately tracks the competitor's language-specific page, as I aim to monitor their DE page rather than their global one. Please correct me if I'm mistaken, and provide guidance on potential solutions.

                As I'm new to SEO and Moz, any assistance on this matter would be greatly appreciated.

                1 Reply Last reply Reply Quote 0
                • scdvdd
                  scdvdd last edited by

                  To track a competitor's specific language page, use the full URL(https://drivercompany.nl), including the language slug, in Campaign Settings > Competitor Sites. For example, enter "competitor.com/de" instead of "competitor.com." This ensures accurate tracking of the German (DE) page, aligning with your localized website structure.

                  1 Reply Last reply Reply Quote 0
                  • Kazrat
                    Kazrat @Siir last edited by

                    @Siir said in How to set up a competitor URL with a language slug for a campaign:

                    Hello, I am trying to set up a competitor with language slug for my (subfolder) website with a language slug.

                    Let's say my website is something like: websiteholding.com/de/website
                    My competitor is: competitor.com/de

                    When I go to Campaign Settings > Comptetitor Sites > type in competitor.com/de > Hit Save Competitor > Then it shows the saved competitor without the language slug as competitor.com

                    I am not sure if this is a correct method of tracking since for my DE website I would like to track the DE page of the competitor, not their global page. Please correct me if I am wrong and help me out on possible solutions?

                    I am quite new to SEO & Moz , so any help on the topic would be appreciated.
                    "As I recall, some SEO tools automatically normalize URLs to their root domain for tracking purposes. This could be why the language slug is being dropped. Check the documentation of your SEO tool to understand how it handles URL normalization. But you can look for any advanced settings within the tool that allow you to track subdirectories specifically. There may be an option to include path data in the tracking setup."

                    1 Reply Last reply Reply Quote 1
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