Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Unsolved Website with no backlinks and a DA of 1 ranks first. Why?
-
https://www.realestatephotos.melbourne does not have any backlinks and has a DA of 1.
This site ranks first for keywords - real estate photography melbourne and property photography melbourne.
Not sure why.
URL contains keywords and site is ok. But other sites with many links and higher DA rank lower. Why?Garry
-
If a website with no backlinks and domain authority (DA) of 1 is ranked first, several factors could contribute to it.
Relevance: Your website's content can be an exact match to a user's search query, making it highly relevant.
Low Competition: The keyword or topic you are ranking for has little competition and your site may rank despite having a low DA.
Geographic Targeting: Search results can be influenced by geo-targeting, favoring local or niche websites.
Recency: The site may have recently published content that fits into a trending topic and temporarily boosted its ranking.
User Experience: Your website may offer a good user
experience, fast loading times, and mobile friendliness, which are preferred by search engines.Overall, backlinks and DA are important ranking factors, but they are not the only ones. Other factors such as relevance, competition, and user experience are important in search engine rankings.
-
That's intriguing! It could be due to various factors like content relevance or user experience https://copyenglish.com/.
-
It might just be, purely that the domain name has the area in Australia in the domain name. Sometimes, that alone is enough to get the business onto page one of Google. For example, we have a business, sells fencing. That website has been content marketing, links, on-page SEO but still ranks further down the page, because we don't have the city name in our domain name. Does this help? I would highly recommend hiring a link building SEO agency, that builds links in a white hat way, and only pick an SEO company that builds links using white hat methods, which follows the advice of Google- E-EAT- does this help you?
-
To start my website with no backlinks and achieve a good Domain Authority (DA) ranking from the beginning requires a strategic approach.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz API Spam Score - Backlinks
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well. Does anyone know indepth on this topic?
Link Building | | RejinKayastha1 -
Page Indexing without content
Hello. I have a problem of page indexing without content. I have website in 3 different languages and 2 of the pages are indexing just fine, but one language page (the most important one) is indexing without content. When searching using site: page comes up, but when searching unique keywords for which I should rank 100% nothing comes up. This page was indexing just fine and the problem arose couple of days ago after google update finished. Looking further, the problem is language related and every page in the given language that is newly indexed has this problem, while pages that were last crawled around one week ago are just fine. Has anyone ran into this type of problem?
Technical SEO | | AtuliSulava1 -
DA and NoFollow
Hello! Are NoFollow backlinks given any consideration when calculating DA? Cheers!
Link Building | | Buzz-s2 -
Unsolved Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Link Explorer | | dlwnsh05100 -
Footer backlink for/to Web Design Agency
I read some old (10+ years) information on whether footer backlinks from the websites that design agencies build are seen as spammy and potentially cause a negative effect. We have over 150 websites that we have built over the last few years, all with sitewide footer backlinks back to our homepage (designed and managed by COMPANY NAME). Semrush flags some of the links as potential spammy links. What are the current thoughts on this type of footer backlink? Are we better to have 1 dofollow backlink and the rest of the website nofollow from each domain?
Link Building | | MultiAdE1 -
English pages given preference over local language
We recently launched a new design of our website and for SEO purposes we decided to have our website both in English and in Dutch. However, when I look at the rankings in MOZ for many of our keywords, it seems the English pages are being preferred over the Dutch ones. That never used to be the case when we had our website in the old design. It mainly is for pages that have an English keyword attached to them, but even then the Dutch page would just rank. I'm trying to figure out why English pages are being preferred now and whether that could actually damage our rankings, as search engines would prefer copy in the local language. An example is this page: https://www.bluebillywig.com/nl/html5-video-player/ for the keywords "HTML5 player" and "HTML5 video player".
Local SEO | | Billywig0 -
Will skipping <H> tags affect your SEO?
Will skipping <H> tags on a page have any impact on your SEO, e.g. skipping a <H2> so your page has a <H1> and then goes to a <H3>? Obviously a page must have a <H1>, but does it matter if you skip other headings?
Technical SEO | | ciehmoz0 -
Collections or blog posts for Shopify ecommerce seo?
Hi, hope you guys can help as I am going down a rabbit hole with this one! We have a solid-ranking sports nutrition site and are building a new SEO keyword strategy on our Shopify built store. We are using collections (categories) for much of the key product-based seo. This is because, as we understand it, Google prioritises collection/category pages over product pages. Should we then build additional collection pages to rank for secondary product search terms that could fit a collection page structure (eg 'vegan sports nutrition'), or should we use blog posts to do this? We have a quality blog with good unique content and reasonable domain authority so both options are open to us. But while the collection/category option may be best for SEO, too many collections/categories could upset our UX. We have a very small product range (10 products) so want to keep navigation fast and easy. Our 7 lead keyword collection pages do this already. More run the risk of upsetting ease/speed of site navigation. On the other hand, conversion rate from collection pages is historically much better than blog pages. We have made major technical upgrades to the blog to improve this but these are yet to be tested in anger. So at the heart of it all - do you guys recommend favouring blog posts or collection/category pages for secondary high sales intent keywords? All help gratefully received - thanks!
SEO Tactics | | WP332