Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Moz API Spam Score - Backlinks
-
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?PBN backlinks, especially those with higher spam scores, can potentially harm your rankings if search engines view them as manipulative. If competitors are using similar strategies and haven't been penalized, it doesn't guarantee safety—it may just be a matter of time.
- Modern Link-Building Strategies
Instead of relying heavily on old-school methods or risky PBNs, focus on building high-quality, natural backlinks:
Content Marketing: Create valuable, shareable content (e.g., blogs, infographics, or videos).
Outreach: Build relationships with industry-specific bloggers, influencers, and publications for guest posts or mentions.
Broken Link Building: Find broken links on relevant websites and suggest replacing them with your content.
Directory Submissions: Ensure you're listed in relevant, high-quality directories.
4. Competitor Analysis
While learning from competitors is great, prioritize strategies that align with Google's guidelines. High-risk techniques might provide short-term gains but could backfire long-term.Would you like a step-by-step guide to creating a diverse backlink strategy?
- Modern Link-Building Strategies
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Hi there! I’m facing a similar issue with my website. I've noticed some PBN no-follow backlinks with spam scores between 10-40, just like your situation. It’s tricky since competitors also have similar backlinks, but I'm focusing on diversifying my link profile with more high-quality, organic links to avoid any potential risks. Let’s keep an eye on it and aim for natural link-building strategies moving forward!
-
It’s great that you’re analyzing competitors to improve your website’s DA! Regarding PBNs and no-follow backlinks, while they might not directly pass link equity, their presence can still impact rankings if seen as spammy or manipulative by search engines. As for Nulls Brawl PC, much like SEO, it's essential to maintain a clean and fair environment for a game’s growth. Just as manipulating backlinks can hurt a website, unfair tactics in gaming can negatively affect the community and experience. Focus on sustainable, organic strategies for both!
-
Hey RejinKayastha!
Great that you're focusing on improving DA.
PBNs & No-Follow Links:
PBNs: Google can detect PBNs, and using them can lead to penalties, especially if they’re low-quality.
No-Follow Links: They don’t directly affect rankings but still help diversify your backlink profile.
Spam Score (10-40):
A score in this range could be risky. It’s important to focus on high-quality backlinks to improve your profile over time.Tips:
Disavow harmful backlinks via Google’s tool.
Build white-hat links through guest posts and content marketing.
Monitor your backlink profile regularly with Moz, Ahrefs, or SEMrush.
Hope that helps! Let me know if you need more info.@RejinKayastha -
Regarding your question, nofollow backlinks, including those from PBNs, don’t directly pass link equity to your site, but having too many spammy links, even nofollow ones, can still hurt your overall trustworthiness in search engines.
Here’s the breakdown:
Spam Score Impact: While Moz’s spam score doesn’t directly affect rankings, a high concentration of backlinks from sites with spam scores in the 10-40 range can raise red flags. Search engines might view your site as risky if the pattern seems unnatural.
Competitor Strategies: Some competitors might be getting away with PBNs or spammy links now, but this is risky. Algorithms like Google’s Penguin are designed to catch such tactics, and penalties can follow.
What You Can Do: Focus on acquiring quality, natural backlinks from authoritative sources through guest posting, content marketing, and relationship building. Also, review and clean up your link profile regularly—use Google’s Disavow Tool for any toxic links that could harm your SEO.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks from The Sun, New Yor Post, etc...
Hello there, Some of my competitors have backlinks from very well-known newspaper websites like New York Post or The Sun. And it is really obvious that their backlinks are paid ones. On these news websites, they don't talk about ghost writing stuff or "partnership" for backlinks. They only write about banner advertising. So I was wondering how they can get a backlink from them.
Link Building | | Veptune
Do some writers sell those backlinks somewhere else, under the table? Are they in contact with SEO agencies who paid them and if this is the case, does their "manager" know it? or does the company directly have partnerships with SEO agencies? Basically, how to get a backlink from the NY Post or The Sun ? Thanks0 -
How to handle pre-existing backlinks on new site.
Hi - We built a new site on a URL that had previously been used. We are noticing a lot of spammy backlinks pointing to our current site and ending up on a 404 page. Any recommendations on how to handle this?
Link Building | | JJKM551 -
Unsolved Why is my website Backlinks Lower on Moz than on SEMRush?
Hi, I'm new to Moz and I am trying to find out why my website Birmingham Roofers has 7 backlinks on Moz it has 21 on SEMRush. However, I read somewhere online in one of your blog post that it crawls in real time.
Moz Bar | | ajegunle1 -
All backlinks not showing on my website
hey folks, i am fairly new to SEO and i have noticed that i have backlinks that tools like ubersuggest or SEM rush are nothshowing my product is lazyapply.com. -> It's an automated job search application can anyone suggest me what should id do ? PS - for example i have backlink from crunchbase.com but my website is not showing me that
Link Building | | viveklazy0 -
Ahrefs Backlinks VS Moz Backlinks
HI Team and members We have website related to jobs in Pakistan and we purchased 5 niche edits backlinks to a specific page " MES Jobs 2021" In ahrefs it show only 2 backlinks to that page but in moz 0 backlinks but in actually there are 5 links. Why this happen in moz? We actually love this tool used for Keywords research for jobs in Pakistan find some cool keywords using moz but we facing backlinks issues in it.
Link Building | | AliHassanbinali1 -
Backlinks through dofollow commenting
I'm interested in building backlinks to my photography business site by leaving good, engaging comments on other photographers' DoFollow blogs. Is this a good idea? Is it worth the effort? Through a little research, I've managed to locate more than 40 dofollow photographer blogs that have a domain authority of 35+. The idea is to take an hour or so a week to leave 10-20 comments on their blog posts. Would you consider this a good strategy? I rank on the first and second page of most of my keywords that I'm working on, but I want to rank 1st or 2nd on them. I used the keyword finder tool on google adwords to find the keywords that are the most searched for in my area. Surprisingly the competition is not large, so I'm fairly comfident I can get there. I've already optimized my site substantially and I'm looking into link building. Thoughts?
Link Building | | studio35design0 -
Backlinks From Scraper Sites - Should I Disavow Them?
I'm going through all the links (hopefully) to my website and I've found so many links from site scrapers. For instance: http://www.fzccg.com/cmsteam/dvbbs/boke.asp?zkhod76681.showtopic.148760.html ... which links to my site with anchor text "abercrombie uk How To Change Your Wiper Blades" It is surely not realistic to think that I can contact all the scraper site owners. So what should I do with this kind of links?
Link Building | | sbrault740 -
How to get BackLinks?
What is the best site to get backlinks ? Not for free, i mean a paid premium services . I think i need backlinks for the authority of my sites. My sites are indexed, but when i search for different keywords on google, i find them on page 5-7 . I need to see them on page 1-2 . But my site's authority is : 1 .
Link Building | | vende123450