Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Australia specific SEO tips?
-
For those who are conducting SEO here in Australia:
A lot of the info I read, and there is a lot, is generally from the States or UK it seems. Are there any things in particular I should look out for when doing SEO in Australia?
Are there any SEO tips that are particular to Australia only?
What directories are a must in Australia?
-
Oh, this could be a very long reply, however I will condense it to the following:
If you're link building for an Australian domain for Australian market and you have 1000 link opportunities. You should certainly focus on the followings:
- Australian domains relevant to your niche
- Australian domains that otherwise qualify (eg main local directories)
- International domains relevant to your niche
(The order of 2 and 3 is a bit of a struggle for me when deciding which one to attack first)
Basically it's all about time management and if you have a limited number of hours to work on your domain (and that is always the case) you will need to find a way to prioritise.
Also look at obvious opportunities such as joining your local chamber of commerce and relevant industry associations in Australia.
Local directories wortth mentioning are here: HotFrog.com.au, TrueLocal, Aussieweb, Start Local
More here: http://www.aussietycoon.com/showthread.php/1112-A-list-of-Free-Australian-Online-Directories.
-
I have the same problem here in Austria
Perhaps there you find some valuable directories:
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Top 10 SEO Experts in the World
Here are some of the top SEO experts in the world known for their contributions to the field, thought leadership, and innovative strategies: Rand Fishkin - Co-founder of Moz and SparkToro, widely known for his insights and contributions to SEO. Neil Patel - Co-founder of Crazy Egg, Hello Bar, and KISSmetrics, renowned for his SEO and digital marketing expertise. 3.. Brian Dean - Founder of Backlinko, famous for his advanced SEO strategies and detailed guides. Rafay Waqar - Co-founder of SEOServices and a LinkedIn influencer, he provide valuable insights into search engine algorithms and updates. Barry Schwartz - Founder of Search Engine Roundtable, known for his in-depth coverage of SEO news and trends. Aleyda Solis - International SEO consultant and founder of Orainti, recognized for her expertise in technical SEO and international SEO strategies. Bill Slawski - Director of SEO Research at Go Fish Digital, known for his deep understanding of search engine patents and algorithms. Vanessa Fox - Creator of Google Webmaster Central and author of "Marketing in the Age of Google," known for her expertise in technical SEO and analytics. Ann Smarty - Founder of Viral Content Bee and a well-known figure in the SEO community for her content marketing and link-building expertise. Cyrus Shepard - Former Head of SEO at Moz and founder of Zyppy, known for his comprehensive SEO knowledge and actionable insights.
International SEO | | cupll.rs11 -
Advise on the right way to block country specific users but not block Googlebot - and not be seen to be cloaking. Help please!
Hi, I am working on the SEO of an online gaming platform - a platform that can only be accessed by people in certain countries, where the games and content are legally allowed.
International SEO | | MarkCanning
Example: The games are not allowed in the USA, but they are allowed in Canada. Present Situation:
Presently when a user from the USA visits the site they get directed to a restricted location page with the following message: RESTRICTED LOCATION
Due to licensing restrictions, we can't currently offer our services in your location. We're working hard to expand our reach, so stay tuned for updates! Because USA visitors are blocked Google which primarily (but not always) crawls from the USA is also blocked, so the company webpages are not being crawled and indexed. Objective / What we want to achieve: The website will have multiple region and language locations. Some of these will exist as standalone websites and others will exist as folders on the domain. Examples below:
domain.com/en-ca [English Canada]
domain.com/fr-ca [french Canada]
domain.com/es-mx [spanish mexico]
domain.com/pt-br [portugese brazil]
domain.co.in/hi [hindi India] If a user from USA or another restricted location tries to access our site they should not have access but should get a restricted access message.
However we still want google to be able to access, crawl and index our pages. Can i suggest how do we do this without getting done for cloaking etc? Would this approach be ok? (please see below) We continue to work as the present situation is presently doing, showing visitors from the USA a restricted message.
However rather than redirecting these visitors to a restricted location page, we just black out the page and show them a floating message as if it were a model window.
While Googlebot would be allowed to visit and crawl the website. I have also read that it would be good to put paywall schema on each webpage to let Google know that we are not cloaking and its a restricted paid page. All public pages are accessible but only if the visitor is from a location that is not restricted Any feedback and direction that can be given would be greatly appreciated as i am new to this angle of SEO. Sincere thanks,0 -
Country and Language Specific URL Paths
Wanted to ask everyone a questions: So our company is going to be doing a website that is going to be full of videos. The url path will be country.domain.com/language/slug/content-id. We redirect the user when they go to the different country. So if you're in spain on a train to france your URL will change from es.domain.com/es/slug/content-id to fr.domain.com/es/slug/content-id. Each country can listen to each video in all languages. My question is with hreflang tags and canonicals. Aside from targeting users in a certain country via Google Search Console, how do I eliminate duplication and tell Google which I'd like to show up via which country. In spain I would like es.domain.com/es/slug/content-id to show in Google and would have hreflang tags on each of the es.domain pages but what about fr.domain.com/es/slug/content-id since it would show the same content? I can't canonical to one of them since I need them to show in their respective country. How do I show the difference in language and country without showing duplication?
International SEO | | mattdinbrooklyn0 -
Has any one seen negative SEO effects from using Google Translate API
We have a site currently in development that is using the Google Translate API and I am having a massive issue getting screaming frog to crawl and all of our non-native English speaking employees have read through the translated copy in their native language and the general consensus is it reads at a 5th grade level at best. My questions to the community is, has anyone implemented this API on a site and has it a) helped with gaining traffic from other languages/countires and b) has it hurt there site from an SEO standpoint.
International SEO | | VERBInteractive0 -
Can multiple hreflang tags point to one URL? International SEO question
Moz, Hi Moz, Can multiple hreflang tags point to a single URL? Â For example, if I have a Canadian site (www.example.com/ca) that targets French and English speakers can I have the following: or would I use: Any insight would be very helpful and greatly appreciated! Thank you in advance!
International SEO | | DA20131 -
Subdomains or subfolders for language specific sites?
We're launching an .org.hk site with English and Traditional Chinese variants. As the local population speaks both languages we would prefer not to have separate domains and are deciding between subdomains and subfolders. We're aware of the reasons behind generally preferring folders, but many people, including a-moz.groupbuyseo.org, suggest preferring subfolders to subdomains with the notable exception of language-specific sites. Does this mean subdomains should be preferred for language specific sites, or just that they are okay? I can't find any rationale to this other than administrative simplification (e.g. easier to set up different analytics / hosting), which in our case is not an issue. Can anyone point me in the right direction?
International SEO | | SOS_Children0 -
Working with country specific domain names vs. staying with .com
I've recently inherited a client that has a country specific domain for Canada (.ca) but there is also a US branch for the company at the .com address. They have a direct competitor that operates also in the U.S. and Canada that has decided to operate entirely under the .com address and re-direct all .ca traffic to their .com address. When I compare the link analysis data for both the .ca, .com, and competitors site, I'm finding there is a huge difference between the .ca site and the competitors site, but not a huge difference between the .com site and the competitors site. For example, the domain authorities are as follows: myclient.ca  (Canadian branch) - 22 myclient.com (US branch) - 46 competitor.com - 53 When I do a brand search for my client in Canada, the Canadian branch website shows up first, but the American one is second. At this point, would it be better for my client to consolidate the two branches into the .com address and focus on increasing external followed links to the .com website? Or, is there merit in continuing to create a separate inbound link strategy for the .ca site? Thanks.
International SEO | | modernmusings0 -
SEO for Subdomains for different languages .com/fr, .com/es
Hi All, I was wondering how best to to approach optimisation of a site that exists on a single .com domain, but has different subfolders for different languages. The site is a .com and it has subfolders for French, Spanish, Russian and English. Â The business is situated in France and the vast majority of clients are French and English speakers. I've read that it's possible to geo target these subfolders using webmaster tools however I believe this is an inferior method of optimisation than having tld's. Â Just wondered if anyone had experience of htis and could provide any advice ? Â As they won't be rebuilding the site for another year or so I wondered if there were any quick wins? My second question is to do with how best to set these campaigns up within SEO Moz. would it be better to track at a subdomain or subfolder leverl (for different languages)? If someone could advise I would greatly appreciate it! Thanks, vantresca
International SEO | | vanvallejo0