Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Brackets in a URL String
-
Was talking with a friend about this the other day.
Do Brackets and or Braces in a URL string impact SEO? (I know short human readable etc... but for the sake of conversation has anyone relaised any impacts of these particular Characters in a URL?
-
Thanks for the feedback.
I personally don't think any SEO Question is Naive, there are so many permutations and possibilities. And if you work with a large company and Large Dev Teams with Legacy Systems you are often put in scenarios that little questions like this are important and can dictate how entire scope may or may not be realised. I am compiling a comprehensive URL guidelines for my Devs (which I will certainly share with the SEOmoz community when complete.)
A little sideline note: Someone once told me Pipe Characters "|" won't impact a URL string. However, they actually frequently break, get truncated or double encoded when being crawled from Google/Bing with little rhyme or reason.
The question about Brackets/Braces Stemmed from this link from Coke. http://www.cokeunleashed.com.au/wagsallowance.jsp?mkwid={ifsearch:s}{ifcontent:c}WVnyieg7&pcrid=13521527730
-
Sorry... maybe I've just seen too many naive question in a too short frame of time

-
Yes agree there are other more pressing issues to debate but I don't think this question is out of place. I welcome people to post any type of SEO question here no matter how silly they think it might be. We're all on different stages of learning, but more than once I have been inspired by a naive question to look up something which lead to a discovery of immense value and interest to me and others in the SEO community.
Brackets from what I can see do not represent a significant element, in theory they can act as a separator of different logical units of a URL (though there are much better ways to do that such as using hyphens). I would personally not use them and not sure if they represent a problem in way crawlers interpret URL structure.
-
No... they are just awful.
Anyway... sorry to cite myself and link to a post I wrote... http://www.iloveseo.net/the-ten-crappiest-mythical-seo-questions-we-should-not-ask-anymore/
Without offence, but is it not better thinking to more relevant SEO problems?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sitemap generator which only includes canonical urls
Does anyone know of a 3rd party sitemap generator that will only include the canonical url's? Creating a sitemap with geo and sorting based parameters isn't the most ideal way to generate sitemaps. Please let me know if anyone has any ideas. Mind you we have hundreds of thousands of indexed url's and this can't be done with a simple text editor.
Intermediate & Advanced SEO | | recbrands0 -
What are partial urls and why this is causing a sitemap error?
Hi mozzers, I have a client that recorded 7 errors when generating Xml sitemap. One of the errors appear to be coming from partial urls and apparently I would need to exclude them from sitemap. What are they exactly and why would they cause an error in the sitemap. Thanks!
Intermediate & Advanced SEO | | Ideas-Money-Art0 -
Strange URLs, how do I fix this?
I've just check Majestic and have seen around 50 links coming from one of my other sites. The links all look like this: http://www.dwww.mysite.com
Intermediate & Advanced SEO | | JohnPeters
http://www.eee.mysite.com
http://www.w.mysite.com The site these links are coming from is a html site. Any ideas whats going on or a way to get rid of these urls? When I visit the strange URLs such as http://www.dwww.mysite.com, it shows the home page of http://www.mysite.com. Is there a way to redirect anything like this back to the home page?0 -
Overly-Dynamic URL
Hi, We have over 5000 pages showing under Overly-Dynamic URL error Our ecommerce site uses Ajax and we have several different filters like, Size, Color, Brand and we therefor have many different urls like, http://www.dellamoda.com/Designer-Pumps.html?sort=price&sort_direction=1&use_selected_filter=Y http://www.dellamoda.com/Designer-Accessories.html?sort=title&use_selected_filter=Y&view=all http://www.dellamoda.com/designer-handbags.html?use_selected_filter=Y&option=manufacturer%3A&page3 Could we use the robots.txt file to disallow these from showing as duplicate content? and do we need to put the whole url in there? like: Disallow: /*?sort=price&sort_direction=1&use_selected_filter=Y if not how far into the url should be disallowed? So far we have added the following to our robots,txt Disallow: /?sort=title Disallow: /?use_selected_filter=Y Disallow: /?sort=price Disallow: /?clearall=Y Just not sure if they are correct. Any help would be greatly appreciated. Thank you,Kami
Intermediate & Advanced SEO | | dellamoda2 -
Product URL structure for a marketplace model
Hello All. I run an online marketplace start-up that has around 10000 products listed from around 1000+ sellers. We are a similar model to etsy/ebay in the sense that we provide a platform but sellers to list products and sell them. I have a URL structure question. I have read http://www.seomoz.org/q/how-to-define-best-url-structure-for-product-pages which seems to show everyone suggests to use Products: products/category/product-name Categories: products/category as the structure for product pages. Because we are a marketplace (our category structure has multiple tiers sometimes up to 3) our sellers choose a category for products to go in. How we have handled this before is we have used: Products: products/last-tier-category-chosen/product-name (eg: /products/sweets-and-snacks/fluffy-marshmallows) Categories: products/category (eg: /products/sweets-and-snacks) However we have two issues with this: The categories can sometimes change, or users can change them which means the links completely change and undo any link building work built up. The urls can get a bit long and am worried that the most important data (the fluffy marshmallow that reflects in the page title and content) is left till too late in the URL. As a result we plan to change our URL structure (we are going through a rebuild anyhow so losing old links is not an issue here) so that the new structure was: Products: products/product-name(eg: /products/fluffy-marshmallows) Categories: products/category (eg: /products/sweets-and-snacks) My concern about doing this however, and question here, is whether this willnegatively impact the "structure" of pages when google crawls our marketplace.Because "fluffy marshmallows" will no longer technically fit into the url structure of "sweets and snacks". I dont know if this would have a negative impact or not. FYI etsy (one of the largest marketplace models in the world) us the latter approach and do not have categories in product urls, eg: listing/42003836/vintage-french-industrial-inspired-side Any ideas on this? Many thanks!
Intermediate & Advanced SEO | | LiamPatterson0 -
Does Google index url with hashtags?
We are setting up some Jquery tabs in a page that will produce the same url with hashtags. For example: index.php#aboutus, index.php#ourguarantee, etc. We don't want that content to be crawled as we'd like to prevent duplicate content. Does Google normally crawl such urls or does it just ignore them? Thanks in advance.
Intermediate & Advanced SEO | | seoppc20120 -
Exact keyword URL or not?
Hi all, I have a quick question about the proper use of permalinks. Let's say that I have a website about sports and I want to create an internal page dedicated to shoes. I know that the keyword "shoe" has 15.000 monthly visits, while the keyword "shoes" has 1.000 monthly visits. How do I have to name the internal page? http://www.example.com/shoe or http://www.example.com/shoes (with a final 's')? I would think that by naming the URL http://www.example.com/shoes, the search engine would consider that page for the keywords "shoe" and "shoes", but I am not sure about it. Should I create a URL that only focuses on one specific keyword ("shoe", in this example) or a URL that may encompass more than one keyword ("shoe" and "shoes")? I hope this is clear. Thank you for your time and help. All best, Sal
Intermediate & Advanced SEO | | salvyy0 -
Multiple URLs for the same page
I am working with a client and recently discovered that they have several URLs that go to the same page. http://www.maps.com/FunFacts.aspx
Intermediate & Advanced SEO | | WebMarketingandDesign
http://www.maps.com/funfacts.aspx
http://www.maps.com/FunFacts.aspx?nav=FF
http://www.maps.com/FunFacts.aspx?nav=FS
http://www.maps.com/funfacts.aspx?nav=FF
http://www.maps.com/funfacts.aspx?nav=ffhttp://www.maps.com/FunFacts.aspx?nav=MShttp://www.maps.com/funfacts.aspx?nav=
http://www.maps.com/FunFacts.aspx?nav=FF#
http://www.maps.com/FunFacts
http://www.maps.com/funfacts.aspx?.nav=FF I am afraid this is happening all over the site. So, my question is: Is this hurting the SEO and how? If so what is the best way to go about fixing this problem? Thanks for your help!0