• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Intermediate & Advanced SEO
        4. Is it safe to redirect multiple URLs to a single URL?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Is it safe to redirect multiple URLs to a single URL?

        Intermediate & Advanced SEO
        3
        6
        5860
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • AndreVanKets
          AndreVanKets last edited by

          Hi,

          I have an old Wordress website with about 300-400 original pages of content on it. All relating to my company's industry: travel in Africa. It's a legitimate site with travel stories, photos, advice etc. Nothing spammy about. No adverts on it. No affiliates.

          The site hasn't been updated for a couple of years and we no longer have a need for it. Many of the stories on it are quite out of date.

          The site has built up a modest Mozrank value over the last 5 years, and has a few hundreds organically achieved inbound links.

          Recently I set up a swanky new branded website on ExpressionEngine on a new domain.

          My intention is to:

          1. Shut down the old site
          2. Focus all attention on building up content on the new website
          3. Ask the people linking to the old site to my new site instead (I wonder how many will actually do so...)
          4. Where possible, setup a 301 redirect from pages on the old site to their closest match on the new site
          5. Setup a 301 redirect from the old site's home page to new site's homepage

          Sounds good, right?

          But there is one issue I need some advice on...

          The old site has about 100 pages that do not have a good match on the new site. These pages are outdated or inferior quality, so it doesn't really make sense to rewrite them and put them on the new site.

          I call these my "black sheep pages".

          So... for these "black sheep pages" should I (A) redirect the urls to the new site's homepage (B) redirect the urls the old site's home page (which in turn, redirects to the new site's homepage, or (C) not redirect the urls, and let them die a lonely 404 death?

          OPTION A:

          oldsite.com/page1.php -> newsite.com
          oldsite.com/page2.php -> newsite.com
          oldsite.com/page3.php -> newsite.com
          oldsite.com/page4.php -> newsite.com
          oldsite.com/page5.php -> newsite.com
          oldsite.com -> newsite.com

          OPTION B:

          oldsite.com/page1.php -> oldsite.com
          oldsite.com/page2.php -> oldsite.com
          oldsite.com/page3.php -> oldsite.com
          oldsite.com/page4.php -> oldsite.com
          oldsite.com/page5.php -> oldsite.com
          oldsite.com -> newsite.com

          OPTION 😄

          oldsite.com/page1.php : do not redirect, let page 404 and disappear forever
          oldsite.com/page2.php : do not redirect, let page 404 and disappear forever
          oldsite.com/page3.php : do not redirect, let page 404 and disappear forever
          oldsite.com/page4.php : do not redirect, let page 404 and disappear forever
          oldsite.com/page5.php : do not redirect, let page 404 and disappear forever
          oldsite.com -> newsite.com

          My intuition tells me that Option A would pass the most "link juice" to my new site, but I am concerned that it could also be seen by Google as a spammy redirect technique.

          What would you do?

          Help 😐

          1 Reply Last reply Reply Quote 1
          • AndreVanKets
            AndreVanKets last edited by

            Thanks chaps for your great responses. I will probably go for a combination of option A and option C. If I can justify redirecting to the home page or another page on the new site I will. Otherwise I'll let the page die a 404 death (rather than daisy-chain redirecting it).

            1 Reply Last reply Reply Quote 0
            • AlanMosley
              AlanMosley @Vivamedia last edited by

              I agree, if the old pages are worth it. If not just 404 them.

              1 Reply Last reply Reply Quote 0
              • Vivamedia
                Vivamedia @AlanMosley last edited by

                If he choose option C he will loose the traffic as well, visitors will just come to a dead end.

                If you put the visitor in the front seat, I would suggest redirecting the old subpage to a corresponding page on the new site, and if you dont have any as he mention, I would suggest option A.

                AlanMosley 1 Reply Last reply Reply Quote 0
                • AlanMosley
                  AlanMosley last edited by

                  A or C, but not B

                  You shouyld not daisy chane 301's. I think going will find it but leaks juice each hop, bing says only 1 hop

                  http://perthseocompany.com.au/seo/reports/violation/the-page-contains-unnecessary-redirects

                  If you new site has litle relevance to the old pages, you might choose C, i dont know what the pages are worth, so you need to make the chose of juice V's maintainence

                  Vivamedia 1 Reply Last reply Reply Quote 0
                  • Vivamedia
                    Vivamedia last edited by

                    Hi Andre!

                    I would suggest option A. If you cant find a corresponding url on the new site, then you should redirect it to the new start page. Then you will take care of the visitors that might find the old pages and send them to your new site + get the most of the old subpage PR.

                    Recommendations from Google:

                    http://www.google.com/support/webmasters/bin/answer.py?answer=83105

                    Good luck!

                    1 Reply Last reply Reply Quote 0
                    • 1 / 1
                    • First post
                      Last post

                    Browse Questions

                    Explore more categories

                    • Moz Tools

                      Chat with the community about the Moz tools.

                    • SEO Tactics

                      Discuss the SEO process with fellow marketers

                    • Community

                      Discuss industry events, jobs, and news!

                    • Digital Marketing

                      Chat about tactics outside of SEO

                    • Research & Trends

                      Dive into research and trends in the search industry.

                    • Support

                      Connect on product support and feature requests.

                    • See all categories

                    Related Questions

                    • Caffeine_Marketing

                      We are redirecting http and non www versions of our website. Should all versions http (non www version and www version) and https (non www version) should just have 1 redirect to the https www version?

                      We are redirecting http and non www versions of our website. Should all versions http (non www version and www version) and https (non www version) should just have 1 redirect to the https www version? Thant way all forms of the website are pointing to one version?

                      Intermediate & Advanced SEO | | Caffeine_Marketing
                      0
                    • mgordon

                      Onsite Videos- Multiple on a Single Page- How to Optimize?

                      I have a specific page which needs multiple videos.  A primary video of the client (Youtube Video) and two secondary videos with patient testimonials (Wistia Videos). Here is the actual page: https://www.johnbarrasdds.com/houston-tmj-dentist/ My understanding is Google only values the first video on a page.  Is this accurate and either way what is the best practice for how to post the second group of videos and gain SEO value? Thanks!

                      Intermediate & Advanced SEO | | mgordon
                      0
                    • kirin44355

                      Mass URL changes and redirecting those old URLS to the new. What is SEO Risk and best practices?

                      Hello good people of the MOZ community, I am looking to do a mass edit of URLS on content pages within our sites. The way these were initially setup was to be unique by having the date in the URL which was a few years ago and can make evergreen content now seem dated. The new URLS would follow a better folder path style naming convention and would be way better URLS overall. Some examples of the **old **URLS would be https://www.inlineskates.com/Buying-Guide-for-Inline-Skates/buying-guide-9-17-2012,default,pg.html
                      https://www.inlineskates.com/Buying-Guide-for-Kids-Inline-Skates/buying-guide-11-13-2012,default,pg.html
                      https://www.inlineskates.com/Buying-Guide-for-Inline-Hockey-Skates/buying-guide-9-3-2012,default,pg.html
                      https://www.inlineskates.com/Buying-Guide-for-Aggressive-Skates/buying-guide-7-19-2012,default,pg.html The new URLS would look like this which would be a great improvement https://www.inlineskates.com/Learn/Buying-Guide-for-Inline-Skates,default,pg.html
                      https://www.inlineskates.com/Learn/Buying-Guide-for-Kids-Inline-Skates,default,pg.html
                      https://www.inlineskates.com/Learn/Buying-Guide-for-Inline-Hockey-Skates,default,pg.html
                      https://www.inlineskates.com/Learn/Buying-Guide-for-Aggressive-Skates,default,pg.html My worry is that we do rank fairly well organically for some of the content and don't want to anger the google machine. The way I would be doing the process would be to edit the URLS to the new layout, then do the redirect for them and push live. Is there a great SEO risk to doing this? 
                      Is there a way to do a mass "Fetch as googlebot" to reindex these if I do say 50 a day? I only see the ability to do 1 URL at a time in the webmaster backend. 
                      Is there anything else I am missing? I believe this change would overall be good in the long run but do not want to take a huge hit initially by doing something incorrectly. This would be done on 5- to a couple hundred links across various sites I manage. Thanks in advance,
                      Chris Gorski

                      Intermediate & Advanced SEO | | kirin44355
                      0
                    • AMHC

                      Multiple Ecommerce sites, same products

                      We are a large catalog company with thousands of products across 2 different domains. Google clearly knows that the sites are connected. Both domains are fairly well known brands - thousands of branded searches for each site per month. Roughly half of our products overlap - they appear on both sites. We have a known duplicate content issue - both sites having exactly the same product descriptions, and we are working on it. We've seen that when a product has different content on the 2 sites, frequently, both pages get to page 2 of the SERPs, but that's as far as it goes, despite aggressive white hat link building tactics. 1. Is it possible to get the same product pages on page 1 of the SERPs for both sites? (I think I know the answer...) 2. Should we be canonicalizing (is that a word?) products across the sites? This would get tricky - both sites have roughly the same domain authority, but in different niches. Certain products and keywords naturally rank better on 1 site or the other depending on the niche.

                      Intermediate & Advanced SEO | | AMHC
                      0
                    • MeasureEverything

                      Managing Subsidiaries. Should I house them all in a single domain? What about a single social media presence?

                      Situation: My company has 8 subsidiaries. They each have their own niche (IT, Electrical, Roofing, etc...). We also have offices in multiple countries (If that's even a factor). Questions: 1. Should I establish a web presence for each one? (www.SubsidiaryOne.com)  I would then link to these sites from www.ParentCompany.com. The other options are to do something like www.ParentCompany.com/SubsidiaryOne or SubsidiaryOne.ParentCompany.com. We are trying to build the brand of the parent company so I figured that housing everything inside of the parent company domain would help me meet my goal. Each company will have its own unique content, products, blogs, etc... 2. Should each subsidiary have its own social media presence (Its own Google+, Twitter, FB, etc...) or should I house them all under the umbrella of the parent? Thanks, Alex

                      Intermediate & Advanced SEO | | MeasureEverything
                      0
                    • theLotter

                      302 redirects in the sitemap?

                      My website uses a prefix at the end to instruct the back-end about visitor details. The setup is similar to this site - http://sanfrancisco.giants.mlb.com/index.jsp?c_id=sf with a 302 redirect from the normal link to the one with additional info and a canonical tag on the actual URL without the extra info ((the normal one here being http://sanfrancisco.giants.mlb.com,) However, when I used www.xml-sitemaps.com to create a sitemap they did so using the URLs with the extra info on the links... what should I do to create a sitemap using the normal URLs (which are the ones I want to be promoting)

                      Intermediate & Advanced SEO | | theLotter
                      0
                    • robotseo

                      How to set up 301 redirect for URL with question mark

                      I have encountered some issue with 301 redirect and htaccess file. I need to redirect the following url: http://www.domain.com/?specifications=colours/page/3 to: http://www.domain.com/colours The 301 redirect command I wrote in htaccess file is as follow: Redirect 301 /?specifications=colours/page/3 http://www.domain.com/colours And it doesn't work at the moment. What is the correct way to set up 301 redirect here? Your help will be sincerely appreciated!

                      Intermediate & Advanced SEO | | robotseo
                      0
                    • seoppc2012

                      Does Google index url with hashtags?

                      We are setting up some Jquery tabs in a page that will produce the same url with hashtags. For example: index.php#aboutus, index.php#ourguarantee, etc. We don't want that content to be crawled as we'd like to prevent duplicate content. Does Google normally crawl such urls or does it just ignore them? Thanks in advance.

                      Intermediate & Advanced SEO | | seoppc2012
                      0

                    Get started with Moz Pro!

                    Unlock the power of advanced SEO tools and data-driven insights.

                    Start my free trial
                    Products
                    • Moz Pro
                    • Moz Local
                    • Moz API
                    • Moz Data
                    • STAT
                    • Product Updates
                    Moz Solutions
                    • SMB Solutions
                    • Agency Solutions
                    • Enterprise Solutions
                    • Digital Marketers
                    Free SEO Tools
                    • Domain Authority Checker
                    • Link Explorer
                    • Keyword Explorer
                    • Competitive Research
                    • Brand Authority Checker
                    • Local Citation Checker
                    • MozBar Extension
                    • MozCast
                    Resources
                    • Blog
                    • SEO Learning Center
                    • Help Hub
                    • Beginner's Guide to SEO
                    • How-to Guides
                    • Moz Academy
                    • API Docs
                    About Moz
                    • About
                    • Team
                    • Careers
                    • Contact
                    Why Moz
                    • Case Studies
                    • Testimonials
                    Get Involved
                    • Become an Affiliate
                    • MozCon
                    • Webinars
                    • Practical Marketer Series
                    • MozPod
                    Connect with us

                    Contact the Help team

                    Join our newsletter
                    Moz logo
                    © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                    • Accessibility
                    • Terms of Use
                    • Privacy

                    Looks like your connection to Moz was lost, please wait while we try to reconnect.