The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
The Freshest Linkscape Data Ever
I'm pleased to announce that we've updated the Linkcape index with crawl data that's between two and five weeks old—the freshest it's ever been.
What We Believe and Why: SEOmoz's TAGFEE Tenets
At SEOmoz, like many companies, we have a collection of internal documents related to our goals with the business and the ideals we strive towards. A couple years ago, I wrote a post about some of our efforts in that direction, but last year, we authored a document called "The TAGFEE Tenets" that represents more about what we want to be.
Running Giveaway Competitions for Links and SEO
There are very few tactics which can guarantee success in linkbuilding. Executed correctly, giving something away is one that gets close to fulfilling that promise. This post covers competitions and giveaways; I'll share techniques and tactics you can use, and will include links to some interesting competitions seen online recently, and some that we've run for clients. Runni...
A Step by Step 15 Minute SEO Audit (A Sample from SEO Secrets)
The basics of SEO problem identification can be done in about 15 minutes. When completing this audit I recommend you take notes based on the action items listed in each section. This will help you later when you do a deeper dive of the website.
UK Telephone Numbers and Local Search SEO
This article is mainly going to focus on the UK, so apologies to those of you who don't deal with UK telephone numbers on the sites you maintain. The US is, however, used for comparison.In the url=http://www.seomoz.org/ugc/do-all-your-business-telephone-numbers-work-as-published [ previous article ] I mentioned making sure all the numbers published online for your business are correc...Level Up Your SEO Skills With Our Free Training
Moz Academy Training
Complete courses to master SEO basics
Keyword Research Master Guide
Learn Keyword Research like the pros
Guide to SEO Competitor Analysis
Win rankings and traffic from your competition
SEOmoz Coming To a City Near You (Kinda)
The holidays are long over, 2010 is well underway, we've launched a new product, made a big announcement... and it's barely February! While our amazing development and product teams are busily building new tools as I type (and I'm not even kidding, those guys work a lot), some of us are hitting the road. For the next couple months, the SEOmoz team will be galavanting across the globe attendi...
The Elements of an HTML Link
Links. We often talk about why we want them and how to get them, but today I'd like to go back to basics and look at the constituent parts of the HTML code behind them. This is definitely a post for the new SEO, or web-developer looking to expand their experience, but even experienced search marketers may want to comment the nuances of some parts of the humble anchor tag's attributes.
Testing How Crawl Priority Works
A SHORT INTRODUCTION... We all know that the search engine robots more frequently visit popular pages, i.e. those that have the largest number of incoming links, both internal and external ones. The architecture of a website is usually correlated with the popularity of these pages expressed by number of backlinks:Home page has the most backlinks,1st ...
Senior Marketers Need Greater Accountability
I ran across this survey data eMarketer released last week and my heart sank: This first chart looks innocent enough. It's when you look at the next one (from the s...
It's a Feeding Frenzy for Keyword-Rich Domains
It's a well-known fact in the SEO world that Google shows enormous favoritism in its rankings to domain names that contain one or more of the keywords being searched for. If your domain name is a close match to the search keywords all glued together, it's as easy as fishing with dynamite to get on page 1 of the SERPs for that search phrase.&...