The Moz Blog

BlogInfluence Calculations

Came across BlogInfluence which purports to give a score to indicate your blog's relative level of importance in the sphere. The rough calculation is based on the number of Technorati and Yahoo! links you've got, added together with Bloglines subscriptions and multiplied by a factor that uses Google's PageRank. It's certainly not a perfe...

Delicious URL History

Del.icio.us has a new (or at least, new to me) URL history tool that tell you who's posted what about the site/page in the past and what they said about it. The history for SEOmoz is bland, but some others are more interesting (WARNING: The service is very slow): Note t...

Under the Mask of the Black_Knight

I know interviews are the latest "craze" in the SEO world, but this one is different - and special. Ammon's knowledge goes deep into the core of what marketing is - appealing to consumers and businesses and driving them to your brand. ...

Experience with Internal 301s

Just wanted to start on a thread on the subject of internal 301 re-directs. What's been your general experience when re-directing a page or set of pages to the "canonical" or new version? How long have the engines taken to catch up? For us, I've noticed that Google takes between 2 and 6 weeks to recognize and properly index, although the rankings seem to follow fairly directly...

Evolution of Communication on the Web

I was reading from John Suler's "The Psychology of Cyberspace" last night and came to the conclusion that the web's communication style has actually evolved much more rapidly than I would have ever imagined. John notes several big tendencies of online interaction: Disassociative Anonymity - no one kn...

Aggressive Use of Your Homepage

Lots of sites have a very simple homepage design. Google is a perfect example of this. However, I have found that loading up the homepage with information has increased sales, pageviews, visitor time-on-site, and linkbuild rate. (Rand and Matt's new design for seomoz.org - shown at right ...

MyHeritage Celebrity Facial Matching

Just wanted to point out MyHeritage.com's facial recognition and matching software, which has given my girlfriend quite a thrill. It seems that I'm a 51% facial match to Cary Grant - she's glowing right now. ...

CrazyEgg Click Tracking & Heatmaps

Via del.icio.us - CrazyEgg, which hasn't yet launched, will be providing a service that allows websites to install software to track mouse movements, hovering & clicks. Below is a sample from their site: ...

Linkdomain Operator at MSN

Am I crazy, or do multiple linkdomains at MSN actually produce sensible results? Check out this search: (linkdomain:seomoz.org | linkdomain:threadwatch.org | linkdomain:seo-scoop.com) I think it's showing sites that link t...

BlogBurst Distribution Channels

I stumbled onto (yes, literally with the StumbleUpon toolbar) Blogburst today and was relatively impressed with their content partners. The idea is that you submit your blog and the content (if accepted) gets fed to large publishers like the Washington Post, San Francisco Chronicle, Hou...

New TLD for Canadian Government

Thanks to Ian Mcanerin, who suggested the Canadian government's new TLD - .gov.ca (the humble fellow isn't taking credit, far too gentlemanly). The debate on what to choose was relatively interesting, with the French Canadian contigent complaining bitterly that .gouv.ca was not the choice. B...

WeeWorld Profiles & Visual Communities

I'm particularly fond of WeeWorld - I love the illustration style, the feel of the interface and the thinking behind it - that we can all have an online identity that follows us from place to place. The concept of an avatar has been around since the nascent beginnings of web forums, but to have a community of identities that allow for customization, represe...