The Moz Blog

How to Get Lots of RSS Readers to Click-Through

With the popularity of RSS readers skyrocketing (particularly in tech-savvy fields like SEO and webdev), writers in these arenas are realizing how critical it is to have compelling titles and a great first few lines in order to get the RSS subscribers to click-through to the site. This morning, Donna identified one terrific metho...

SERoundtable Moderators' Favorite Engines

Barry's rounded up the crew for yet another great question asked to the moderators at SERoundtable. This one focuses oin alternative search engines (and the engines moderators use in their personal lives - I'm a tad confused as to what that means... "personal life?"). Viggen asks: ...

CSS Inspiration

If you're thinking about putting together a pure CSS driven site and need inspiration, I've compiled a short list of my favorite CSS showcases. I use these sites not only to inspire visual ideas, but also to learn more creative and practical ways to use CSS. I often find myself digging through source code of sites in the showcases discovering good (and bad) CSS ...

How to Launch a New Site

This morning, Conde Nast "launched" Brides.com, a new portal that combines content from Brides, Modern Bride and Elegant Bride magazine (why a once-in-a-lifetime event has three monthly magazines from one publisher is beyond me, but most thing wedding-related are). ...

Omniture's Matt Belkin on Visitors vs. Visits

Quick one - Visits vs. Visitors is a great piece on why the first matters more than you might think and why the second is less accurate than you might presume. Good read: Here are my top reasons for using visits:1) Visits are more accurate than Unique ...

Anyone Up for a Friday Live SEO/M Chat?

WeeWorld launched their new website yesterday and it's got a cool feature that's virtually unused called "...

Paid Links Under Fire... Again

So Matt's comments yesterday (he didn't pay me for a link, so I'm afraid I can't give one out) set off a treasure trove of commentary about the use of paid links. Matt's contention: Yes, if you sell links, you should mark them with the nofollow tag. Not doing so can affect your reputation in Google. Let me...

Scary Sources of Information (and by Scary, I mean Scary Good)

I had a chat late last night with Gary Price of ResourceShelf. He shared some sites that provide information that will make your spine shiver and your blood turn cold. Just look at what's available: First off, there's the relatively innocuous, but fun, FlightAware, which enables you to track the comings and ...

Recipe Refinement Queries at Google

I couldn't find a good recipe for Chinese Beef & Broccoli at Epicurious this weekend, so I headed to Google, where, lo and behold, they have what appears to be another new feature - query refinement via recipes. I may have just been busy when the search blogs reported on this, but I can't seem to find it in archives at SEW or SERoundtable, either, so maybe it is new. Screenshot below for &q...

The Freemium Business Model

Fred Wilson, a managing partner at two VC firms in New York, had a highly touted post on his favorite business model that a lot of SEOs and Internet marketers will be able to identify with: Give your service away for free, possibly ad supported but maybe not, a...

Offline Buying & Advanced Analytics

So SEW (and several other folks) pointed to a study today from Comscore & Google that shows a very high percentage of Internet surfing results in a latent, offline purchase. ...

To Ponzi or Not to Ponzi - That is the question!

A little background reading first for those of you who are not familiar with what a Ponzi scheme is.I would assume most of you are doing your daily activities because you want to make some form of money and, you also hope that you'll be able to retire comfortably one day.That's an admirable goal and the Internet has spawned a...