The Moz Blog

AJAX vs. Comet

A few days ago at HighRankings there was a thread asking about AJAX's use to develop websites. I chimed in with my $0.02 only to find that many folks in SEO are, apparently, unfamiliar with the new technolo...

Vanishing Affiliate Links

I have some affiliate sites and recently received two messages from site visitors who were interested in making a purchase but could not figure out how to click through to the purchase page. I chalked the first one up to some cranky person who didn't know how to run a br...

Everyone can Linkbait

Yes, even those folks who run overly spammy credit card offers sites (of which there are hundreds of thousands if not millions) can use the tactic of linkbait. Just look at what Maeda Studio's John Maeda put together - ...

Happy Valentine's Day

I thought this site summed up the Internet's general feeling towards Valentine's Day. I'm not particularly against the day - it's always nice to go out to a fancy restaurant in a nice suit. I just wish it weren't so crowded or hard to get reservations... ...

Internet Advancement - A Scam to Avoid

UPDATE: I've updated this post on November 13, 2007 to add a link to this PC World story detailing additional reported complaints against Internet Advancement by their customers here in Washington State. The original post is below: I...

Clever Buttons

I like the idea behind this button site. From buttons for sushi and coffee to wishlists, geographies and politics, they've got a very wide selection. Take this concept, apply it to other graphics, text, content, games, programs, etc. and you've go...

Blog Infected by The LinkBait Monster

Alan Bellows' Damn Interesting is practically an entire collection of pure linkbait articles - the kind that not only make for good reading, but have to be linked to, emailed, and searched for at friend's houses in order to show them what they're missing. Just a quick dissection of how he does it so well: It's not just him - there's a...

SEMPO Voting

SEMPO (the "other" SEO organization) is setting up voting today for the board and president. You can run over to ProMedia where Avi has set up an informal, anyone-can-vote poll on the subject of the presidency. It's interesting to see who's on there. I'm honestly amazed that half of the folks on the list have time to manage the organization ...

How to Avoid Needing an SEO

Not every website, company or project needs an SEO. I know this seems blasphemous, but it's very true. There are a few critical elements you need to secure before you can be confident that an SEO firm or link building staff is uneccessary: Offer Something AmazingIf you have content, products or services that are so fascinatingly cool that they demand ...

Corporate Black Hat Terminology from Graywolf

I just love this post. My favorites: Website Hijacking: This practice should be called Digital Content Re-Assignment. Offshore Link Building: This process should be known as Financially Prudent Methodology for Increasing Brand Awareness....

Eric Ward's Content Publicity Service

For anyone who's unfamiliar with Eric Ward, he's the web's original link builder, conducting campaigns for folks like Amazon.com back in the early 90's.Since that time, Eric has built relationships and connections with some of the...

Apache - Redirect an Index File to Your Domain Without Looping

The saga of redirecting all requests to http://www.seomoz.org/index.php to point to http://www.seomoz.org/ has finally come to an end. We now practice what we preach. For those who are not familiar, it's important to have all duplicate content point to a single, "canonical" edition of the content. Requests to index.php and requests to www.seomoz.org/ have the same content even though they have ...