Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do you mark a quote HTML wise?
-
Hi,
As far as I know, in the past Italic was used to emphasize (similar use to Bold).
Now I've seen people use Italic for quotations. Is that the correct thing to do for an entire paragraph or is it a problem for Google wise?
Thanks
-
Well, there are a few HTML elements that you can use with being the standard for a quote and
being for a quote from another site or source.
With regards to duplication, I am not really sure I have ever come across a hard and fast rule here so tend to think the standard rules apply and if you have a good percentage of unique content on the page then having a few quotes won't matter. That is likely as true if you use italics, q or blockquote.
From my perspective, I would use blockquote to indicate it was from an external source and not worry about so long as 90% of my page was not quoted from an external source.
What you can't do is pinch content from another source and just wrap it up in blockquotes and call it good.

Seriously though, I quote things in my blog posts all the time so keep the unique ratio high and this is not something to worry about.
The HTML quote details can be found in more detail over at w3c schools:
http://www.w3schools.com/tags/tag_q.asp
If you google around this topic, you won't find much, a good indicator that people are not having duplication problems due to quotes and citations else the internet would be moaning about it.
Hope that helps.
Marcus -
Actually you can made it bold or italic or underline, whatever you want. The most important is to put your text between
tag, which show Google that it is quote.
I personally do it in Italic and I never had any issue with Google. In bold you can make some of the important keywords, this will help you a little with on-page optimisation.
Thanks,
Russel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console "Text too small to read" Errors
What are the guidelines / best practices for clearing these errors? Google has some pretty vague documentation on how to handle this sort of error. User behavior metrics in GA are pretty much in line with desktop usage and don't show anything concerning Any input is appreciated! Thanks m3F3uOI
Technical SEO | | Digital_Reach2 -
SEO advice on ecommerce url structure where categories contain "/c/"
Hi! We use Hybris as plattform and I would like input on which url to choose. We must keep "/c/" before the actual category. c stands for category. I.e. this current url format will be shortened and cleaned:
Technical SEO | | hampgunn
https://www.granngarden.se/Sortiment/Husdjur/Hund/Hundfoder-%26-Hundmat/c/hundfoder To either: a.
https://www.granngarden.se/husdjur/hund/hundfoder/c/hundfoder b.
https://www.granngarden.se/husdjur/hund/c/hundfoder (hundfoder means dogfood) The question is whether we should keep the duplicated category name (hundfoder) before the "/c/" or not. Will there be SEO disadvantages by removing the duplicate "hundfoder" before the "/c/"? I prefer the shorter version ofc, but do not want to jeopardize any SEO rankings or send confusing signals to search engines or customers due to the "/c/" breaking up the url breadcrumb. What do you guys say and prefer from the above alternatives? Thanks /Hampus0 -
How do I "undo" or remove a Google Search Console change of address?
I have a client that set a change of address in Google Search Console where they informed Google that their preferred domain was a subdomain, and now they want Google to also consider their base domain (without the change of address). How do I get the change of address in Google search console removed?
Technical SEO | | KatherineWatierOng0 -
Wordpress versus html and google ranking
My current SEO has always recommended that I take my site to wordpress. I really don't want to move to wordpress. I don't like it... I just like writing code in raw html, css, and script. I feel like I have more control that way. Wordpress just seems like a platform for blogs (I have my blog in wordpress). My question is, do wordpress websites typically rank better? Is there benefit to moving to it?
Technical SEO | | CalicoKitty20000 -
Wordpress "incoming search terms" plugin
Hello everyone! newbie to SEO and have been trying to keep everything nice and ethical but I've seen on a couple of blogs today "incoming search terms" at the bottom of the blogs, then a bullet pointed list of search terms beneath it. So I had a quick search about the use of it and noticed wordpress has a plugin that automatic ally generates these "incoming search terms". I ask is this a legitimate plugin or will this harm my blog? I assume it generally will as I can't see this being much use for the audience, rather it would be 100% for trying to lure in search engines.
Technical SEO | | acecream0 -
How can I find my Webmaster Tools HTML file?
So, totally amateur hour here, but I can't for the life of me find our HTML verification file for webmaster tools. I see nowhere to look at it in Google Webmaster Tools console, I tried a site:, I googled it, all the info out there is about how to verify a site. Ours is verified, but I need the verification file code to sync up with the Google API and no one seems to have it. Any thoughts?
Technical SEO | | healthgrades0 -
Why "title missing or empty" when title tag exists?
Greetings! On Dec 1, 2011 in a SEOMoz campaign, two crawl metrics shot up from zero (Nov 17, Nov 24). "Title missing or empty" was 9,676. "Duplicate page content" was 9,678. Whoa! Content at site has not changed. I checked a sample of web pages and each seems to have a proper TITLE tag. Page content differs as well -- albeit we list electronic part numbers of hard-to-find parts, which look similar. I found a similar post http://www.seomoz.org/q/why-crawl-error-title-missing-or-empty-when-there-is-already-title-and-meta-desciption-in-place . In answer, Sha ran Screaming Frog crawler. I ran Frog crawler on a few hundred pages. Titles were found and hash codes were unique. Hmmm. Site with errors is http://electronics1.usbid.com Small sample of pages with errors: electronics1.usbid.com/catalog_10.html
Technical SEO | | groovykarma
electronics1.usbid.com/catalog_100.html
electronics1.usbid.com/catalog_1000.html I've tried to reproduce errors yet I cannot. What am I missing please? Thanks kindly, Loren0 -
Using symbols in the html title of a webpage
If you a symbol in the title of a webpage will this dilute the keywords in the title
Technical SEO | | mickey11
thus making it rank worse in search engines here is an example <title><br /> Black Shoe Polish<br /></title> versus <title><br /> ▶ Black Shoe Polish<br /></title> will the extra symbols count as words and thus the dilute the effectiveness of the Black Shoe Polish keyword. sort of making like 4 words instead 3. By the way, The reason to use a symbol is to make it stand on in the search engine results0