Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Too many on page links
-
Hi
I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+
How important is this now? I've read a few articles to say it's not as crucial as before.
Thanks!
-
Hi Becky!
First, I would like to say this is it great you are being proactive in making sure your webpage doesn't have too many links on it! But, luckily for you, this is not something you need to worry about. 100 is a suggested number but not something that will penalize you if you go over.
Google’s Matt Cutts posted a video explaining why Google no longer has that 100-links-per-page Webmaster guideline—so be sure to check that out! It's commonly thought that having too many links will negatively impact your SEO results, but that hasn't been the case since 2008. However, Google has said if a site looks to be spammy and has way too many links on a single page—Google reserves the right to take action on the site. So, don't include links that could be seen as spammy and you should be fine.
Check out this Moz blog that discusses how many links is too many for more information!
-
Thank you for the advice, I'll take a look at the articles
Brilliant, the round table sounds great - I'll sign up for this
-
I honestly wouldn't worry Becky. The page looks fine, the links look fine and it is certainly not what you would call spammy,
Link crafting was a 'thing' a number of years ago, but today Google pretty much ignores this, as has been shown many times in testing.
However, you can benefit from internal links, but that is a different discussion. Read this if you are interested.
If you are interested, there is a round-table discussion on eCommerce SEO hosted by SEMrush on Thursday and that could be useful to you? Myself and 2 others will be talking on a number of issues.
-Andy
-
Thanks for the advice, I've looked into this before.
We have menu links and product links as it's an ecommerce site, so I wouldn't be able to remove any of these.
I've found it hard to find a way to decrease these links further on primary pages. For example http://www.key.co.uk/en/key/aluminium-sack-truck has 130 links.
Any advice would be appreciated
-
Confirmation from Google here to limit the links on a page to 3000
https://www.deepcrawl.com/knowledge/news/google-webmaster-hangout-notes-friday-8th-july-2016/
I would consider that to be a lot though
-Andy
-
Brilliant thank you!
-
In the "old days" (yup, I go back that far), Google's search index crawler wasn't all that powerful. So it would ration itself on each page and simply quit trying to process all the content on the page after a certain number of links and certain character count. (That's also why it used to be VERY important that your content was close to the top of your page code, not buried at the bottom of the code).
The crawler has been beefed up to the point where this hasn't been a limiting factor per page for a long time, so the crawler will traverse pretty well any links you feed it. But I +1 both Andy and Mike's advice about considering the usability and link power dilution of having extensive numbers of links on a page. (This is especially important to consider for your site's primary pages, since one of their main jobs is to help flow their ranking authority down to important/valuable second-level pages.)
Paul
-
Hi Becky,
Beyond the hypothetical limit, would be the consideration of dividing the link authority of the page by a really large number of links and therefor decreasing the relative value of each of those links to the pages they link to.
Depending on the page holding all these links, user experience, purpose of linked-to pages, etcetera, this may or may not be a consideration, but worth thinking about.
Good luck!
- Mike
-
Hi Becky,
If the links are justified, don't worry. I have clients with 3-400 and no problems with their positions in Google.
That doesn't mean to say it will be the same case for everyone though - each site is different and sometimes you can have too many, but just think it through and if you come to the conclusion that most of the links aren't needed and are stuffing keywords in, then look to make changes.
But on the whole, it doesn't sound like an issue to me - there are no hard and fast rules around this.
-Andy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are best page titles for sub-domain pages?
Hi Moz communtity, Let's say a website has multiple sub-domains with hundreds and thousands of pages. Generally we will be mentioning "primary keyword & "brand name" on every page of website. Can we do same on all pages of sub-domains to increase the authority of website for this primary keyword in Google? Or it gonna end up as negative impact if Google consider as duplicate content being mentioned same keyword and brand name on every page even on website and all pages of sub domains? Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Is their value in linking to PPC landing pages and using rel="canonical"
I have ppc landing pages that are similar to my seo page. The pages are shorter with less text with a focus on converting visitors further along in the purchase cycle. My questions are: 1. Is there a benefit for having the orphan ppc pages indexed or should I no index them? 2. If indexing does provide benefits, should I create links from my site to the ppc pages or should I just submit them in a sitemap? 3. If indexed, should I use rel="canonical" and point the ppc versions to the appropriate organic page? Thanks,
Intermediate & Advanced SEO | | BrandExpSteve0 -
Ecommerce Site homepage , Is it okay to have Links as H2 Tags as that is relevant to the page ?
Hi All, I have a Rental site and I am bit confused with how best do my H Tags on my homepage I know the H1 is the most important, Then H2 Tags and so on.. and that these tags should really be titles for content. However, I have a few categories (links) on my homepage so I am wondering if I could put these as H2 Tags given that it is relevant to the page . H3 Tags will my News and Guides etc , H4 Tags will the whats on the footer. I am attached a made up screenshot of what I propose for my homepage if someone could please give it a quick look , it would be very much appreciated. I have looked at what some competitors do a lot of them don't seem to have h2's etc but I know it's an important factor for rankings etc. Many thanks Pete dJSFQwI
Intermediate & Advanced SEO | | PeteC120 -
Date of page first indexed or age of a page?
Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul
Intermediate & Advanced SEO | | MBASydney0 -
Different Header on Home Page vs Sub pages
Hello, I am an SEO/PPC manager for a company that does a medical detox. You can see the site in question here: http://opiates.com. My question is, I've never heard of it specifically being a problem to have a different header on the home page of the site than on the subpages, but I rarely see it either. Most sites, if i'm not mistaken, use a consistent header across most of the site. However, a person i'm working for now said that she has had other SEO's look at the site (above) and they always say that it is a big SEO problem to have a different header on the homepage than on the subpages. Any thoughts on this subject? I've never heard of this before. Thanks, Jesse
Intermediate & Advanced SEO | | Waismann0 -
Link Juice + multiple links pointing to the same page
Scenario
Intermediate & Advanced SEO | | Mark_Ch
The website has a menu consisting of 4 links Home | Shoes | About Us | Contact Us Additionally within the body content we write about various shoe types. We create a link with the anchor text "Shoes" pointing to www.mydomain.co.uk/shoes In this simple example, we have 2 instances of the same link pointing to the same url location.
We have 4 unique links.
In total we have 5 on page links. Question
How many links would Google count as part of the link juice model?
How would the link juice be weighted in terms of percentages?
If changing the anchor text in the body content to say "fashion shoes" have a different impact? Any other advise or best practice would be appreciated. Thanks Mark0 -
100 + links on a scrolling page
Can you add more than 100 links on your webpage If you have a webpage that adds more content from a database as a visitor scrolls down the page. If you look at the page source the 100 + links do not show up, only the first 20 links. As you scroll down it adds more content and links to the bottom of the page so its a continuos flowing page if you keep scrolling down. Just wanted to know how the 100 links maximum fits into this scenario ?
Intermediate & Advanced SEO | | jlane90 -
Are duplicate links on same page alright?
If I have a homepage with category links, is it alright for those category links to appear in the footer as well, or should you never have duplicate links on one page? Can you please give a reason why as well? Thanks!
Intermediate & Advanced SEO | | dkamen0