Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Linkbuilding for Clients? Do I create new email account for outreach?
-
Hey Guys,
So in the past when I would build links for a client I would create a new email account or have them create a new email account for their website which I can use for email outreach for building links.
Also I would try to use their twitter user accounts to get in contact with other niche bloggers for a potential link back or a social mention.
Is this how you guys suggest I should continue going about building links for a client? Or do you suggest using my email (agency email) or a random gmail account for email outreach?
Thanks
-
I never respond to anyone using a gmail account. I always think it's someone who doesn't know who to set up an email.
-
or maybe create a acc for both use it...
costumer and agency
-
Agreed, thanks for the input David.
What is your take on creating Persona's or Pennames to promote content and acquire links for a client?
-
I'd suggest sticking to creating a new email account yourself or from your customer. Its easier for you to compartmentalise what is happening, especially when there is a flood of links!!
I think it is also ethically more correct to use a customer's email address, you after all creating the links for them, not for yourself.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
Can I create forum backlinks for a "digital marketing agency" website?
I am working on a "digital marketing service" website. I want to create forum backlinks. Can I create forum backlinks for this type of website? If yes, then what is the possible strategy.
Link Building | | jamesfin123
Looking for an expert guide.0 -
Rankings Dropped After New Backlinks.
I have a low-traffic website (under 100 unique visitors per day) and I've encountered a strange issue started yesterday morning. I acquired three back-links, one of these back-links is contextual and the other two are site-wide. The site-wide back-links are from PA 40+ blogs. It looks like the back-links are already indexed by Google. Despite these new back-links, my rankings across multiple keywords have dropped several positions. I'm new to SEO, but I would assume new back-links would improve my rankings. None of these back-links are low quality links, they are from real established blogs with high domain and page authority values. Could anyone give me insights into why my rankings may have dropped with new back-links?
Link Building | | poke11 -
What to write in Guest Post Email Subject
How to and what to write in Guest Blogging email Subject to get noticed? Please provide an example?
Link Building | | Dan_Brown10 -
Is it ok for a web design company to have a branded footer link on their client's sites?
Now I know that in general footer links to your site from another site are bad...this is because they are very often spammy...however I like to think that Google is pretty smart and I am of the opinion that a web design company should be able to link back to their own site. Here's why: If a visitor comes across a site that they love the design of, and they want a new website built...why shouldn't they be able to click through to the web designers site? (as long as the client is happy to link to it of course) I also feel that if there are a whole bunch of high authority/pagerank websites have been designed by a web design company and they therefore have a footer link pointing to them, it's probably a pretty good sign that they're a good web designer. Is it not? In saying this I think that the link anchor text should be branded rather than keywords. For example I usually write "Web Design by Static Shift" I'm interested to hear people's thoughts. Am I being blinded by my bias? Thoughts aside, and onto the facts...what are people's experiences with footer links for a web design company. Do they help or hinder?
Link Building | | Static_Shift3 -
How to save links from an old website when building a new website even if the site map changes?
I have a client that needs a new website with better navigation, etc. The site has been up for a number of years and has backlinks that I would like to keep when building the new site in WordPress.
Link Building | | Doug_Hay0 -
What are some good easy links to get for new sites?
We are in the process of launching a couple of new sites and while we know it will be a long process to get them to rank, achieving some long-tail keywords would be beneficial. What sites would you recommend for getting some easy links to start with that can help the indexation and ranking process along in the preliminary stages? Or another way to put the question - when you launch a new site, what steps do you go through?
Link Building | | ukss19840 -
Share your favourite link exchange template email with us!
Hey Mozzers, I've been working on a bunch of different templates lately to approach various companies in our industry for link exchanges. But I'm somewhat stumped on what the best approach would be. I want to convey the message that a link exchange would be beneficial to their ranking in search engines, but I don't want to come off sounding overly spammy. Do you have a template that you have found worked well for you? Share it with us!
Link Building | | A Former User0