Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Linkbuilding for Clients? Do I create new email account for outreach?
-
Hey Guys,
So in the past when I would build links for a client I would create a new email account or have them create a new email account for their website which I can use for email outreach for building links.
Also I would try to use their twitter user accounts to get in contact with other niche bloggers for a potential link back or a social mention.
Is this how you guys suggest I should continue going about building links for a client? Or do you suggest using my email (agency email) or a random gmail account for email outreach?
Thanks
-
I never respond to anyone using a gmail account. I always think it's someone who doesn't know who to set up an email.
-
or maybe create a acc for both use it...
costumer and agency
-
Agreed, thanks for the input David.
What is your take on creating Persona's or Pennames to promote content and acquire links for a client?
-
I'd suggest sticking to creating a new email account yourself or from your customer. Its easier for you to compartmentalise what is happening, especially when there is a flood of links!!
I think it is also ethically more correct to use a customer's email address, you after all creating the links for them, not for yourself.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
How to create link from google redirect?
I have seen redirect links from google but not sure how to create one. Please guide if anyone knows the answer. Example: https://images.google.cv/url?q=https://a-moz.groupbuyseo.org
Link Building | | Melissacarter3 -
Targeting City Geo-tags/Keywords for Clients with Multiple Locations
Hey everyone! What methods are best to use for SEO campaigns working with 1 website for a company which has 2, 3, 4, or more locations in order to get keywords for their services to rank well... in all their location cities? I feel we know the answer could be any one of the below notes, however, it's always nice to learn more about what all you other SEO's are doing or have done which saw success. Please note: We have heard about building microsites on sub-domains example city.domainname.com/keyword-or-service
Link Building | | WhiteboardCreations
We have heard about building sections off the root domain such as domainname.com/city/keyword-or-service
We have heard about just pushing more content to the blog which can target a wider range of keywords and cities
We have heard about building a new site for each city location replicating the main website and swapping out content for 100% originality
We have heard about just building more and more backlinks with different anchor text using the cities in the anchor text Thanks in advance and look forward to hearing from some other experts facing these same challenges!1 -
Creating A Scholarship For SEO
My client is a Law Firm just outside of Tampa, and I am trying to get her keyword phrase: "Tampa Car Accident Attorney" in the top 3. One of the strategies I want to use is to create a scholarship for "Tampa Area Students and how a car accident impacted their life" or "Tampa Area Students and how they think they can decrease car accidents." (that's still be worked on). Once the scholarship is created, I want to put it on our Tampa Car Accident Attorney page, and get other companies to link to that page. My question is what links should we go after? Because that will tailor it to who we give the scholarship to. We could give it to a University of South Florida student, and get one .edu link. We could do the same thing for the University of Tampa, or Stetson Law School, but we'd only be getting one link from each of them. If we set it up for high schoolers, we can get more links from the community and schools, but I'm not sure high school .edu links matter all that much. Is 10 high school .edu links as important as 1 college .edu link? I don't know. If anyone has had an experience with this or any insights, I'd greatly appreciate it. Thanks!
Link Building | | KempRugeLawGroup1 -
Is it ok for a web design company to have a branded footer link on their client's sites?
Now I know that in general footer links to your site from another site are bad...this is because they are very often spammy...however I like to think that Google is pretty smart and I am of the opinion that a web design company should be able to link back to their own site. Here's why: If a visitor comes across a site that they love the design of, and they want a new website built...why shouldn't they be able to click through to the web designers site? (as long as the client is happy to link to it of course) I also feel that if there are a whole bunch of high authority/pagerank websites have been designed by a web design company and they therefore have a footer link pointing to them, it's probably a pretty good sign that they're a good web designer. Is it not? In saying this I think that the link anchor text should be branded rather than keywords. For example I usually write "Web Design by Static Shift" I'm interested to hear people's thoughts. Am I being blinded by my bias? Thoughts aside, and onto the facts...what are people's experiences with footer links for a web design company. Do they help or hinder?
Link Building | | Static_Shift3 -
Backlinks: What are they really and how can I create them.
I am relatively new to the SEO world, and I want to build backlinks linking to our main site. My preferred way to create backlinks is by adding them in my blog comments or forum responses. I am an active participant in a large number of blogs/forums related to our field and I would like to add relevant backlinks in the comments/answers I post. I originally thought that a backlink was just a link, but none of the links that I have added to blogs like that have been recognized as backlinks. https://www.dynaread.com/ Why is this so? I know now that good backlink would be something like: Dynaread is a science based dyslexia remediation program for older struggling readers. However I have no idea how to add this types of links to blog comments or forum pages where there is no link tool. Do I have to do something with HTML? Please explain briefly what a backlink really is and most importantly how I can create them. Thank you in advance for your help! Joy P.S if you have suggestions about some resources where I can learn more about the subject please let me know. I love to learn more.
Link Building | | Dynaread0 -
Too many links in my blog post created by comments. Should I worry?
Every year, we do a popular "Favourite pictures of the year" contest where people vote on the best picture (i.e: their mate's) in order to win something. But I just found that I'm going way over the "Too many links" limit and I think it's because of all the comments. 1. Is it a problem 2. Is there a way to de-activate the links? Thank you! 🙂 Ioan
Link Building | | IoanSaid0 -
Has anyone seen positive results from using Submiteaze to submit to directories? I know an SEM agency that uses it for clients' link building campaigns, but I don't know if it is worth buying. Are there better alternatives?
I would like to start a link building initiative at my company for a new website, and would like to know if the value of the links built using Submiteaze would be worth the money.
Link Building | | pbhatt0