Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does a TM in the keyword have effect?
-
If I include TM in a keyword string, does this make it another keyword or does Google ignore that?
Example:
Kentucky Hot Sauce vs Kentucky Hot (TM) sauce.
Of course the TM would be done properly via

Cheers.
-
Google sees the addition of a trademark symbol in a meta title tag as a separate keyword; I've never heard anything about how Google see's its use in content. I'd avoid doing this in cases where SEO is more important than usability (or legality).
Hope this helps Mike

Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reusing an already 301 redirected URL for a very important keyword
I have a question about reusing an already 301 redirected URL Till now I never reused an URLs that has been already redirected with a 301 redirect. However, I just started working on a website where in past they created a lot of 301 redirects without thinking about the future, and now certain URLs, that are currently redirected with a 301, would be very useful (exact match) and needed (for some of the most important keywords for this specific business), to maintain an optimal, homogeneous and "beautiful" URL structure. Has any of you ever reused a URL that was previously redirected with a 301 redirect? If yes what are your experiences with it? Can content on the reused URL (that was previously 301 redirected and than the redirect removed) normally rank if the page is reestablished and the redirect is removed (and you do great content, on page, internal linking, backlinking, .... ) or is such an URL risky / not recommended / "burned" forever and not recommended to be reused again... especially for very important keywords since it present the exact match ?! Thank you very much for all your help! Regards
Technical SEO | | moz46y0 -
How effective are 301 redirects in passing page rank?
I have a blog which is ranking well for certain terms, and would like to repurpose it to better explain these terms it is ranking for, including updating the url to the new term the blog will be about. The plan being to 301 redirect the old url to new. In the past, I've done this with other pages, and have actually lost much of the rankings that I had earned on the original URL. What is your take on this? Maybe repurpose blog, but maintain original URL just to be on the safe side? Thanks
Technical SEO | | CitimarineMoz0 -
Optimal use of keywords in header tag
what does optimal use of keywords in header tag actually mean given you indicate this as hurting seo factor?
Technical SEO | | Serg1550 -
How to fix keyword cannibalization?
Hello All, I am a webmaster of http://www.bannerbuzz.com and I have some problem in keyword cannibalization in my store, i have lots of categories related to banners, and in Banner section my my keyword is vinyl banners and my all categories urls structure connected with vinyl banners, I am definitely sure that keyword cannibalization issue in my website and i want to resolve it as soon as possible, so can anyone please help me how can i resolve this issue with effective way or without affected my keyword ranking? My Keywords Vinyl Banners : http://www.bannerbuzz.com/full-color-vinyl-banners.html
Technical SEO | | CommercePundit
Custom Banners : http://www.bannerbuzz.com/custom-vinyl-banners.html
Outdoor Banners : http://www.bannerbuzz.com/outdoor-vinyl-banners.html My 1 keyword vinyl banners is affected, so can anyone please look at these pages and let me know how can i resolve keyword cannibalization from my website.? Thanks
BannerBuzz.com0 -
ALT attribute keyword on the same image but different pages
Hi there, As i'm sure you're probably aware, moz advises to use a keyword within the ALT attribute on pages... On a new website I am launching, I have the ability to add an alt keyword to image headers. On multiple pages we have the exact same image but with different keywords associated them inside the alt attribute. The image itself is a collage of different images and so the keywords used can, quite sneakily, match the image. My question is therefore, will using different keywords on the same image on different pages have a negative effect on SEO? Thanks, Stuart
Technical SEO | | Stuart260 -
Someone is building anchor text links with child porn keywords..help :-(
Hey Everyone; I recently found that there are tons of links to my url (30+) from several sites with the anchor text "download child porn, kiddie porn, and the likes". Although the sites linking to us where the person built the links do not have this content (thank god) it is just my url + the horrible anchor text someone is putting. [added image] Obviously I would not do that to my own site especially since I was ranked for over 15 keywords in the top 5 spots on Google and Bing. I am guessing its a competitor and I am wondering that is there any way I can remove them? Is this negative seo? Also could this be the reason my site has dropped off google page 1 last month for all my positions? I am consistently trying to rebuild but my positions are flying all over the place. Im going from ranking #12 one week to #198 the next; then to #60 and finally not even on google or bing anymore; then back to #50, etc for the past month and a half... Its very aggravating and it has hurt a few of my websites; im at a total loss on how to recover now if this is the case...It seems they have started to build these links in January from what I can find on the postings.. Thank you SEOMOZ im so happy im a member now. Any suggestions on how i can get these links off or if it is why my site has lost its original rankings.. Should I just can my website and start all over with a different URL? How can I watch out for this in the future? Any help would be so so so greatly appreciated and valued 🙂 xpVjMw8
Technical SEO | | Circa0 -
Does the use of sliders for text-on-page, effects SEO in any way?
The concept of using text sliders in an e-commerce site as a solution to placing SEO text above or in between product and high on ages, seems too good to be true.... or is it? How would a text slider for FAQ or other on-page text done with sliding paragraphs (similar but not this specific code- http://demo.tutorialzine.com/2010/08/dynamic-faq-jquery-yql-google-docs/faq.html) might effect text-on-page SEO. Does Google consider it hidden text? Would there be any other concerns or best practices with this design concept? faq.html
Technical SEO | | RKanfi0 -
Does redesigning the website effects the SEO?
What are the precautions to be taken in redesigning the website ? do it effect on link building? I am planing to re design my website, most of the Keywords are already optimized by Google, and i have given many back links to it . After redesigning my website will it get effected? Kindly answer my question
Technical SEO | | PrasanthMohanachandran0