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        4. UK and GB when selecting targeted engines in campaign management

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        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        UK and GB when selecting targeted engines in campaign management

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        • Grumpy_Carl
          Grumpy_Carl last edited by

          HI

          Anyone know the difference between selecting UK or GB when choosing your engines to track keyword rankings? Is it that one of the options only includes pages from the UK while the other tracks all pages, but from a UK rankings point of view - ie pages hosted overseas will still rank. - if so, which is which?

          Or, and this is very unlikely, is it simply that the GB data does not include Northern  Ireland as the UK is technically the United Kingdom of Great Britain and Northern Ireland. NI is in UK but not in GB. Nice and confusing!

          Thanks

          1 Reply Last reply Reply Quote 0
          • jamiemcdermott2
            jamiemcdermott2 last edited by

            Hi Jon,

            Your response is now over 2 years old and the issue is still there. When I switch between ranking for UK and GB, I get different results. For example I have 2.24% viability for GB and 2.36 for UK.

            Can we standardise on one so we can focus our efforts?

            1 Reply Last reply Reply Quote 4
            • StudentSEO
              StudentSEO Subscriber @adamf last edited by

              For locales, should be using en-GB though, as that is the ISO standard, and it's best to keep to that for hreflang etc, surely. http://www.andiamo.co.uk/resources/iso-language-codes

              1 Reply Last reply Reply Quote 0
              • david-mazepress
                david-mazepress last edited by

                How does this effect bing and yahoo? both only have a GB option, no UK option. It seems confusing to set

                1. Google en-UK

                2. Google mobile en-UK

                3. Bing en-GB

                4. Yahoo en-GB

                So while UK might be more accurate for Google than GB, for UK sites using Moz they will need to be aware that Google is UK and the other two are GB and why that really doesn't matter at all.

                OR

                Could we just change all 4 options so they have (United Kingdom) written at the end to make it obvious?

                Thanks

                1 Reply Last reply Reply Quote 1
                • jon.white
                  jon.white last edited by

                  Hey guys! I am product lead on Moz Analytics, I am going to dig into this now and give you guys an update.  Thanks for your patience.

                  1 Reply Last reply Reply Quote 0
                  • PeopleHR
                    PeopleHR last edited by

                    Actually there is a difference, when you select one over the other the count of keywords changes -- so what's happening, which one is correct

                    1 Reply Last reply Reply Quote 1
                    • Gordon_Hall
                      Gordon_Hall @adamf last edited by

                      Not that it's an issue, but when will this be taken out, as it's still causing confusion and it's nearly a year since we saw this reply?

                      Thanks

                      1 Reply Last reply Reply Quote 1
                      • adamf
                        adamf last edited by

                        Very good question. I dug in a little bit and found out that both the Great Britain and United Kingdom option are exactly the same behind the scenes. Both return rankings for google.co.uk. I'm not sure how the GB option got in there, but we'll take it out soon and just leave the UK option.

                        For any people that chose GB in the past, their campaigns will continue to work and pull UK results.

                        Sorry for the confusion!

                        Adam

                        Gordon_Hall StudentSEO 2 Replies Last reply Reply Quote 2
                        • Devin_Anderson
                          Devin_Anderson last edited by

                          Hi Carl,

                          As I understand it SEOmoz just reads your rankings from the search engines themselves. All you do in your campaign setup settings is tell it which SERP to read - then it's up to the search engines themselves to determine which pages are geographically relevant.

                          If you select 'Google United Kingdom' SEOmoz would monitor your rankings on Google.co.uk. There is no Google.co.gb or Google.gb, so I'd imagine selecting Great Britain will monitor .co.uk as well.

                          Also, if you go into Google Webmaster tools, you'll notice can't set Northern Ireland as your website's geographic target. There's rarely a distinction between the Republic of Ireland and Northern Ireland on the Internet.

                          1 Reply Last reply Reply Quote 0
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