Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to check a website's architecture?
-
Hello everyone,
I am an SEO analyst - a good one - but I am weak in technical aspects. I do not know any programming and only a little HTML. I know this is a major weakness for an SEO so my first request to you all is to guide me how to learn HTML and some basic PHP programming.
Secondly... about the topic of this particular question - I know that a website should have a flat architecture... but I do not know how to find out if a website's architecture is flat or not, good or bad.
Please help me out on this... I would be obliged.
Eagerly awaiting your responses,
BEst Regards,
Talha
-
CodeAcademy also recently introduced free online coding classes that you can check out - it may be a good way to apply the learnings from your readings.
It takes practice and dedication - and repetition - to learn coding. You have to train yourself to properly apply the code. HTML and CSS are the best places to start, then move onto PHP
-
Thankyou Brendan
I appreciate your assistance brother
best regards,
talha
-
Hi Muhammad, I'm going to answer to the first question.
To start I suggest to read some books, where you can easily find anything you need from an expert, technical point of view. I really love books from O'reilly http://oreilly.com/css-html/index.html and from Manning http://www.manning.com/crowther2/ , but even those from Sitepoint are quite interesting http://products.sitepoint.com/ .
Then, while reading, build some website and try, try, try till the end of the days, because experience is very important in building correct html - css websites.
I don't think it's very important to learn php at the beginning, after your html books you could buy some about php.
-
Hi Muhammad,
This is in response to your second question. I would start by using a tool such as Xenu's Link Sleuth and run a report on your site. This will give you a report of how 'deep' pages are within your site ie. how far they are from your homepage.
As you might know, the general rule for most sites is to have all pages within 3 clicks of the homepage so this is a good way to judge the effectiveness of the site architecture.
Hope that helps,
Brendan.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO'ing a sports advice website
Hi Team Moz, Despite being in tech/product development for 10+ years, I'm relatively new to SEO (and completely new to this forum) so was hoping for community advice before I dive in to see how Google likes (or perhaps doesn't) my soon to be built content. I'm building a site (BetSharper, an early-stage work in progress) that will deliver practical, data orientated predictive advice prior to sporting events commencing. The initial user personas I am targeting would need advice on specific games so, as an example, I would build a specific page for the upcoming Stanley Cup Game 1 between the Capitals and the Tampa Bay Lighting. I'm in the midst of keyword research and believe I have found some easier to achieve initial keywords (I'm realistic, building my DA will take time!) that include the team names but don't reference dates or state of the tournament. The question is, hypothetically if I ranked for this page for this sporting event this year, would it make sense to refresh the same page with 2019 matchup content when they meet again next year, or create a new page? I am assuming I would be targeting the same intended keywords but wondering if I get google credit for 2018 engagement post 2019 refresh. Or should I start fresh with a new page and specifically target keywords afresh each time? I read some background info on canonical tabs but wasn't sure if it was relevant in my case. I hope I've managed to articulate myself on what feels like an edge case within the wonderful world of SEO. Any advice the community delivers would be much appreciated...... Kind Regards James.
Intermediate & Advanced SEO | | JB19770 -
If my website do not have a robot.txt file, does it hurt my website ranking?
After a site audit, I find out that my website don't have a robot.txt. Does it hurt my website rankings? One more thing, when I type mywebsite.com/robot.txt, it automatically redirect to the homepage. Please help!
Intermediate & Advanced SEO | | binhlai0 -
Why some websites can rank the keywords they don't have in the page?
Hello guys, Yesterday, I used SEMrush to search for the keyword "branding agency" to see the SERP. The Liquidagency ranks 5th on the first page. So I went to their homepage but saw no exact keywords "branding agency", even in the page source. Also, I didn't see "branding agency" as a top anchor text in the external links to the page (from the report of SEMrush). I am an SEO newbie, can someone explain this to me, please? Thank you.
Intermediate & Advanced SEO | | Raymondlee0 -
Check website update frequency?
Is the tools out there that can check our frequently website is updated with new content products? I'm trying to do an SEO analysis between two websites. Thanks in advance Richard
Intermediate & Advanced SEO | | seoman100 -
One of my Friend's website Domain Authority is Reducing? What could be the reason?
Hello Guys, One of my friend's website domain authority is decreasing since they have moved their domain from HTTP to https.
Intermediate & Advanced SEO | | Max_
There is another problem that his blog is on subfolder with HTTP.
So, can you guys please tell me how to fix this issue and also it's losing some of the rankings like 2-5 positions down. Here is website URL: myfitfuel.in/
here is the blog URL: myfitfuel.in/mffblog/0 -
Brackets vs Encoded URLs: The "Same" in Google's eyes, or dup content?
Hello, This is the first time I've asked a question here, but I would really appreciate the advice of the community - thank you, thank you! Scenario: Internal linking is pointing to two different versions of a URL, one with brackets [] and the other version with the brackets encoded as %5B%5D Version 1: http://www.site.com/test?hello**[]=all&howdy[]=all&ciao[]=all
Intermediate & Advanced SEO | | mirabile
Version 2: http://www.site.com/test?hello%5B%5D**=all&howdy**%5B%5D**=all&ciao**%5B%5D**=all Question: Will search engines view these as duplicate content? Technically there is a difference in characters, but it's only because one version encodes the brackets, and the other does not (See: http://www.w3schools.com/tags/ref_urlencode.asp) We are asking the developer to encode ALL URLs because this seems cleaner but they are telling us that Google will see zero difference. We aren't sure if this is true, since engines can get so _hung up on even one single difference in character. _ We don't want to unnecessarily fracture the internal link structure of the site, so again - any feedback is welcome, thank you. 🙂0 -
Pipe ("|") in my website's title is being replaced with ":" in Google results
Hi , One of the websites I'm promoting and working on is www.pau-brasil.co.il.
Intermediate & Advanced SEO | | Kadel
It's wordpress-based website and as you can see the html's Title is "PauBrasil | some hebrew slogan".
(Screenshot: http://i.imgur.com/2f80EEY.gif)
When I'm searching for "PauBrasil" (Which is the brand's name) , one of the results google shows is "PauBrasil: Some Hebrew Slogan" (Screenshot: http://i.imgur.com/eJxNHrO.gif ) Why does the pipe is being replaced with ":" ?
And not just that , as you can see there's a "blank space" missing between the the ":" to the slogan.
(note: the websites has been indexed by google crawler at least 4 times so I find it hard to believe it can be the reason) I've keep on looking and found out that there's another page in that website with the exact same title
but when I'm looking for it in google , it shows the title as it really is , with pipe. ("|").
(Screenshot: http://i.imgur.com/dtsbZV2.gif) Have you ever encountered something like that?
Can it be that the duplicated title cause that weird "replacement"? Thanks in advance,
Kadel0 -
Posing QU's on Google Variables "aclk", "gclid" "cd", "/aclk" "/search", "/url" etc
I've been doing a bit of stats research prompted by read the recent ranking blog http://www.seomoz.org/blog/gettings-rankings-into-ga-using-custom-variables There are a few things that have come up in my research that I'd like to clear up. The below analysis has been done on my "conversions". 1/. What does "/aclk" mean in the Referrer URL? I have noticed a strong correlation between this and "gclid" in the landing page variable. Does it mean "ad click" ?? Although they seem to "closely" correlate they don't exactly, so when I have /aclk in the referrer Url MOSTLY I have gclid in the landing page URL. BUT not always, and the same applies vice versa. It's pretty vital that I know what is the best way to monitor adwords PPC, so what is the best variable to go on? - Currently I am using "gclid", but I have about 25% extra referral URL's with /aclk in that dont have "gclid" in - so am I underestimating my number of PPC conversions? 2/. The use of the variable "cd" is great, but it is not always present. I have noticed that 99% of my google "Referrer URL's" either start with:
Intermediate & Advanced SEO | | James77
/aclk - No cd value
/search - No cd value
/url - Always contains the cd variable. What do I make of this?? Thanks for the help in advance!0