• BBgmoro

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Turn SEO data into actionable content briefs

          Turn SEO data into actionable content briefs

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          Let your business shine with Listings AI

          Let your business shine with Listings AI

          Get found
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Access 20 years of data with flexible pricing
          Moz API

          Access 20 years of data with flexible pricing

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Technical SEO
        4. • symbol in title tag

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        • symbol in title tag

        Technical SEO
        2
        2
        3486
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • lighttable
          lighttable last edited by

          We have a few title tags with a circular dot symbol, which is created by the code "•"

          Humans see a dot, but googlebot sees •

          Does this negatively impact our SEO, or is googlebot aware that **• == *** to human eyes

          1 Reply Last reply Reply Quote 0
          • Marcus_Miller
            Marcus_Miller last edited by

            Hey Graeme

            I am unsure of any specific guidelines with regards to HTML special characters but I would tend to keep my page titles to the agreed and safe characters. In this instance, the page title is totally fine but ascii has been abused in page titles in years gone by to create more catchy looking SERP listings.

            (¯'·.¸(¯'·.¸Free X !!! Click Here !!!¸.·'´¯)¸.·'´¯)

            You may find a variety of things happen and your titles get rewritten.

            One other point or perspective - you mention that Googlebot sees the ascii code but a human sees the bullet character. Well, where? How does your SERP listing look? If the page title in the search engine results looks like this:

            My Product • Category | Site Name

            Then, I would say that is a pretty good reason to do away with the special characters.

            If this was me, I would keep it simple, stick with the best practices and make do with standard characters to break up your title tags: - | etc.

            Some links that may help:

            http://www.seomoz.org/learn-seo/title-tag

            http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624

            Hope that helps!
            Marcus

            1 Reply Last reply Reply Quote 2
            • 1 / 1
            • First post
              Last post

            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • SoulSurfer8

              Does Google read dynamic canonical tags?

              Does Google recognize rel=canonical tag if loaded dynamically via javascript? Here's what we're using to load: <script> //Inject canonical link into page head if (window.location.href.indexOf("/subdirname1") != -1) { canonicalLink = window.location.href.replace("/kapiolani", ""); } if (window.location.href.indexOf("/subdirname2") != -1) { canonicalLink = window.location.href.replace("/straub", ""); } if (window.location.href.indexOf("/subdirname3") != -1) { canonicalLink = window.location.href.replace("/pali-momi", ""); } if (window.location.href.indexOf("/subdirname4") != -1) { canonicalLink = window.location.href.replace("/wilcox", ""); } if (canonicalLink != window.location.href) { var link = document.createElement('link'); link.rel = 'canonical'; link.href = canonicalLink; document.head.appendChild(link); } script>

              Technical SEO | | SoulSurfer8
              0
            • znotes

              Do you need a canonical tag for search and filter pages?

              Hi Moz Community, We've been implementing new canonical tags for our category pages but I have a question about pages that are found via search and our filtering options. Would we still need a canonical tag for pages that show up in search + a filter option if it only lists one page of items? Example below. www.uncommongoods.com/search.html/find/?q=dog&exclusive=1 Thanks!

              Technical SEO | | znotes
              0
            • trigaudias

              Google is shortening many of my title tags although they are already quite concise

              Hi, Title tags of our website are being truncated by Google even though they can be very short (sometimes < 40 characters) and with very few capital letters. We would like to understand why. Example: Principal component analysis (pca) in abcde - OurBrand shows up as: Principal component analysis (pca) in abcd... - OurBrand where abcde is the name of a very common software (5 characters), and OurBrand is a 6 characters long string (could be used in either lower case or upper case). Even when removing the brackets around pca, truncation still occurs... Any clue why?

              Technical SEO | | trigaudias
              1
            • SatishSEOSiren

              Meta Titles and Meta Descriptions are not Indexing in Google

              Hello Every one, I have a Wordpress website in which i installed All in SEO plugin and wrote meta titles and descriptions for each and every page and posts and submitted website to index. But after Google crawl the Meta Titles and Descriptions shown by Google are something different that are not found in Content. Even i verified the Cached version of the website and gone through Source code that crawled at that moment. the meta title which i have written is present there. Apart from this, the same URL's are displaying perfect meta titles and descriptions which i wrote in Yahoo and Bing Search Engines. Can anyone explain me how to resolve this issue. Website URL: thenewyou (dot) in Regards,

              Technical SEO | | SatishSEOSiren
              0
            • One2OneDigital

              Product meta tags are not updating in my Magneto website!

              I need some help! For some reason, each time I update the product meta tags in my Magento website, it doesn't change on the current website? Could someone help me understand why that is?

              Technical SEO | | One2OneDigital
              0
            • aj613

              Do H2 tags carry more weight than h4 tags?

              Of course H tags are key signals for relevance in search.  Does an h2 tag send a significantly "louder" signal than an h4 tag?

              Technical SEO | | aj613
              0
            • AL123al

              Is it ok to use H1 tags in breadcrumbs?

              A client has an e-commerce site and she doesn't want a page title on the products page. She has breadcrumbs though. Her website developer suggests putting the H1 on the breadcrumbs. So: products> Gifts > picture frame with h1 tags round the word "picture frame". Is this ok to do? Or is it a bad thing for SEO purposes? Thanks

              Technical SEO | | AL123al
              0
            • LukeHutchinson

              Should I include tags in sitemap?

              Hello All, I was wondering if you should include tags and categories in your sitemap. In the past on previous blogs I have always left tags and categories out. The reason for this is a good friend of mine who has been doing SEO for a long time and inhouse always told me that this would result in duplicate content. I thought that it would be a great idea to get some input from the SEOmoz community as this obviously has a big affect on your blog and the number of pages indexed. Any help would be great. Thanks, Luke Hutchinson.

              Technical SEO | | LukeHutchinson
              1

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.