Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
H2 Tag Backlink - is this safe?
-
I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site
Would getting a link from a site wrapped in H2 tags be safe?
The anchor is my sites brand name
-
Glad I could help! And thanks for the 'Good Answer' vote as well. Enjoy the rest of your day
-
Great thanks. Yes I think you are correct, the H tag is the same colour as the non link text so you dont actually know its a live link.
I will ask them to change it.
Thanks for helping, appreciate your time
-
Oh well if it's actual content - i.e. they've written something about your business on the page and it's not just a 'footer link' then I can't see any problem at all in that being the link.
I think you may find you get more traffic if the link is in the text or a 'View their website' style link after the content - as it's more obvious to users that it's a link off to somewhere. From an SEO perspective I can't see an issue with this, but in terms of traffic potential possibly a better place would be in or just after the content about your business.
-
Hi Martin,
Yes its not site wide, its just in the footer on the page. We are a supporter of their business and they have put a small section about us on their site. The title of the section is our brand name and that is what is linked.
Would it be better to ask for the heading to have the link removed, and the link to be put in the text?
Yes their site isnt the best optimised from what I understand, but it does get a lot of traffic and has a lot of links to it.
Their site is a non profit company
-
I don't see how the H2 tag itself would be a problem. A bit strange from the linking site's on-page optimisation though.
What concerns me is that it's in the footer - unless it's not site-wide that could be an issue. And it may not result in traffic for you due to it not being seen.
The branded anchor text is good - as that's non-spammy.
So just check
- Not a site-wide link
- That they could change it from a H2 as that's not great for their SEO. (Add value to them!)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Migrating Subfolder content to New domain Safely
Hello everyone, I'm currently facing a challenging situation and would greatly appreciate your expertise and guidance. I own a website, maniflexa.com, primarily focused on the digital agency niche. About 3 months ago, I created a subfolder, maniflexa.com/emploi/, dedicated to job listings which is a completely different niche. The subfolder has around 120 posts and pages. Unfortunately, since I created the subfolder, the rankings of my main site have been negatively impacted. I was previously ranking #1 for all local digital services keywords, but now, only 2 out of 16 keywords have maintained their positions. Other pages have dropped to positions 30 and beyond. I'm considering a solution and would like your advice: I'm planning to purchase a new domain and migrate the content from maniflexa.com/emploi/ to newdomain.com. However, I want to ensure a smooth migration without affecting the main domain maniflexa.com rankings and losing backlinks from maniflexa.com/emploi/ pages. Is moving the subfolder content to a new domain a viable solution? And how can I effectively redirect all pages from the subfolder to the new domain while preserving page ranks and backlinks?
Intermediate & Advanced SEO | | davidifaso
I wish they did, but GSC doesn't offer a solution to migration content from subfolder to a new domain. 😢 Help a fellow Mozer. Thanks for giving a hand.0 -
Should I keep, or disavow PA 1 DA 0 backlink?
Hi, I am doing link cleaning, and still a bit new to this, and would appreciate the community's help 🙂 So, I have a site which has quite a lot of low DA (or no DA) follow backlinks. BUT, the links are from my niche the sites are not spammy the anchors are okay and they are from good Geo location for me The only negative thing is that these sites are a bit "dead" meaning that there is no new content, and thus there is no traffic or clicks coming from them. Should I keep those links or disavow them? To me these links are natural, but do they help me at all.... FYI I have plenty of good DA links. But what do you guys think, if I disavow all these low DA backlinks, does Google think that I am trying to manipulate my backlink structure to look better than it naturally is? Cheers guys and girls! 🙂
Intermediate & Advanced SEO | | RistoM0 -
Using H3 before or instead of an H2...
My designer and I have been having an argument: we have a blog with short, 400 words posts. They have an H1 with nice keywords and a catchy title, and then a few subheadings. I don't like making the subheadings H2, because the font looks way too large in Wordpress, so my designer wants to make them all H4s, so the font looks to be a nicer size. Here's my problem with that and why I usually just bold the subheadings: Is it really bad to put a bunch of H4s right under an H1, with not H2's or 3's to separate? I'm reading different arguments on the internet about this and gladly welcome more debate and/or case studies. Thank you!
Intermediate & Advanced SEO | | genevieveagar0 -
Title tag: Long tail words or keyword dilution?
Hi all, I am a newbie to SEO. Lately, I have been struggling to optimize my title tag. Ones say that we should have long tail words in title tags because long tail words improve click through rate and generate quality leads. On the other hand, ones say that putting other words in the title tag will dilute the main keyword that my page ranks for. Do keywords really dilute each other in the title tags? I am really confused. Let me give this an example: Web Design Services | Company Name Web Design Services with Conversion Focused | Company Name Which one would you prefer and why? Thank you. 😄 Best, Raymond
Intermediate & Advanced SEO | | Raymondlee0 -
Is a 301 Redirect and a Canonical Tag on Uppercase to Lowercase Pages Correct?
We have a medium size site that lost more than 50% of its traffic in July 2013 just before the Panda rollout. After working with a SEO agency, we were advised to clean up various items, one of them being that the 10k+ urls were all mixed case (i.e. www.example.com/Blue-Widget). A 301 redirect was set up thereafter forcing all these urls to go to a lowercase version (i.e. www.example.com/blue-widget). In addition, there was a canonical tag placed on all of these pages in case any parameters or other characters were incorporated into a url. I thought this was a good set up, but when running a SEO audit through a third party tool, it shows me the massive amount of 301 redirects. And, now I wonder if there should only be a canonical without the redirect or if its okay to have tens of thousands 301 redirects on the site. We have not recovered yet from the traffic loss yet and we are wondering if its really more of a technical problem than a Google penalty. Guidance and advise from those experienced in the industry is appreciated.
Intermediate & Advanced SEO | | ABK7170 -
How does Google treat Header tags now? H1s, H2s and H3s. What happens if you skip the H2?
The theme I am using now means each page on my is currently set up like this: h1> keyword phrase keyword phrase The new theme I want to use is different h1> keyword phrase Will changing the theme have a negative effect on the rankings due to losing the h2 on each page?
Intermediate & Advanced SEO | | brianflannery0 -
Wordpress Tag Pages - NoIndex?
Hi there. I am using Yoast Wordpress Plugin. I just wonder if any test have been done around the effects of Index vs Noindex for Tag Pages? ( like when tagging a word relevant to an article ) Thanks 🙂 Martin
Intermediate & Advanced SEO | | s_EOgi_Bear0 -
Meta NoIndex tag and Robots Disallow
Hi all, I hope you can spend some time to answer my first of a few questions 🙂 We are running a Magento site - layered/faceted navigation nightmare has created thousands of duplicate URLS! Anyway, during my process to tackle the issue, I disallowed in Robots.txt anything in the querystring that was not a p (allowed this for pagination). After checking some pages in Google, I did a site:www.mydomain.com/specificpage.html and a few duplicates came up along with the original with
Intermediate & Advanced SEO | | bjs2010
"There is no information about this page because it is blocked by robots.txt" So I had added in Meta Noindex, follow on all these duplicates also but I guess it wasnt being read because of Robots.txt. So coming to my question. Did robots.txt block access to these pages? If so, were these already in the index and after disallowing it with robots, Googlebot could not read Meta No index? Does Meta Noindex Follow on pages actually help Googlebot decide to remove these pages from index? I thought Robots would stop and prevent indexation? But I've read this:
"Noindex is a funny thing, it actually doesn’t mean “You can’t index this”, it means “You can’t show this in search results”. Robots.txt disallow means “You can’t index this” but it doesn’t mean “You can’t show it in the search results”. I'm a bit confused about how to use these in both preventing duplicate content in the first place and then helping to address dupe content once it's already in the index. Thanks! B0