Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What is keyword rich anchor text?
-
So, I have searched around the internet but, I still can't find the answer.What is Keyword Rich Anchor Text? Is it basically just exact matching to the page. For example if my page was www.randonmpage.com would a keyword rich anchor text be randompage? Thanks.
Peter
-
Hi Neil
There is no problem with supplying an extra answer especially one as detailed as you have given
-
Woops, didn't see Sean's reply when I posted mine!
-
Keyword rich anchor text refers to links containing your target keywords within the link text - as opposed to links which say "click here", "link", the domain name, the website name, and so on.
If, for example, you sold grey outdoor widgets, keyword rich anchor text would be phrases like "Buy grey outdoor widgets online", "this selection of grey outdoor widgets", etc.
Exact match anchor text - e.g. "grey outdoor widgets" - would be considered a type of keyword rich anchor text - but post-penguin, something to avoid overdoing. Instead you should be trying to get a variety of links, some keyword rich, some with no keywords at all (like "click here", the URL, etc). A smattering of exact match anchor text is still useful, though.
-
Okay thanks Sean, I appreciate it.
Peter
-
Hi Peter
Yes that is correct, if the page you are trying to rank is for the phrase "dog training" a keyword rich anchor text would be one that had dog training as the anchor test
Hope this helps
Sean
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I target two pages for the same keyword, but two different intents?
When people type in a certain keywords in my industry space (animated video), they usually have one of two intents: some want to see videos (for inspiration or entertainment or whatever) and some want to hire a company. We have pages that meet each intent. Some "Best of..." blog posts for the crowd that want to see videos (that might be top-of-the-funnel prospects, potentially) and a landing page for the buying-intent people. I'm seeing each ranking page as essentially two, kept in proper balance to meet search intent by click-throughs. So I'm betting that my landing page won't cannibalize the "best of..." page. Is that the right way to see it, or not?
Link Building | | Wagster0 -
How to find keyword related questions to answer?
Is there any search operator to find keyword relevant questions on yahoo answers and on other websites? So that I can answer those and put my website link.
Link Building | | Green.landon0 -
Reason of Keywords ranking up & down?
8 Keywords are increase in the last crawl report of my campaign but in next crawl report my keywords ranking badly down, only two keywords show in top in 50 rank and remaining 6 keywords are not in top 50 rank now.I want to know reason how its happened and what kind of activities done wrong by me?
Link Building | | renukishor1 -
Adding Anchor Text in Blog Comments
Hi, could someone please let me know the correct html code to get an anchor text link in a blog comment please? Thanks!
Link Building | | Clicksjim1 -
Links under Rich Snippet Text?
I was curious how certain sites have links under their rich snippet texts? is it from google authorship? iaNqX.jpg
Link Building | | Modbargains0 -
Best Keyword reseach tool for spanish site?
Good morning to all. I am looking for a good keyword research tool for spanish website. The google keyword tool does not give enought long tail keywords and wordtracker does not provide good results for spanish sites. Does anybody here have experience with a good keyword tool for spanish sites?
Link Building | | seoroyal0 -
Two Links, Same Anchor Text, To Same Page. Is There A Point?
Hey guys, My question is this. Let's say I have an article, "How To Golf". I post this article onto my blog. Then I write a complementary article to the first article called "Introduction To Golf". My plan is to submit this new article to various directories to build backlinks for the article on my blog. So here lies my question. Say I am allowed two links from my new article to the one on my blog. The anchor text I am using is "golf". Is there a point to including two links with the same anchor text (golf) in the new article pointing back to my blog article? When Google spiders the complementary article will it consider the links two separate links with the anchor text "golf" or will it just count the two links as one link. After all, the two links have the same anchor text and are both pointing to the same page.
Link Building | | lawrenceyu11130 -
Links on the same keyword
When is linking from one particular keyword to much. At what point could link building from one keyword be considered spam and potentially delist a site ? Is it possible for a site to be delisted for having to many links from the same keyword ? Heard linking from the website name is more important following recent changes. I try and link from a selection of 3 to 4 keywords. Thanks for your help
Link Building | | onlinemediadirect0