Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Site URL called out but not clickable.
-
Hi - I'm after a bit of clarity; if my site URL is referenced in an article, but doesn't actually link through, does this still 'add value' to my seo efforts? Thanks, David
-
My guess is that Google is recognizing a branded entity in these types of searches but I'd also guess that mentions play into it.
-
I believe that mentions are valuable. if you are a manufacturer who has products listed and described on lots of sites these mentions will pile up to huge numbers.
Seeing weak manufacturers outranking heavyweight sites makes be believe that mentions are driving rankings.
-
Excellent, it does make a lot of sense!
-
The references listed by Branagan and Mike are good. I have personally seen Google Webmaster Tools list external links that were simply URL citations without a <a href="">tag involved, so Google absolutely looks at these and probably factors them in to the algorithm somehow. I'm fairly certain there is no answer to how much they count compared to a normal link and what value they pass.</a>
<a href="">It's pretty easy to reach out and ask the author to add a link. Just be really nice about it and there's a 50% chance you'll get it. If not, no worries, move on and acquire some new links. Unfortunately it comes with the territory. We had a client get their domain mentioned on PCWorld.com last month without a backlink. It sucks, but all you can do is ask nicely and hope they throw you a bone.</a>
-
Rand talks about co-occurrence/co-citation in this WBF video.
He gives some great examples of how this can potentially increase rankings. It is a very interesting video.
Hope this helps.
Mike
-
I don't know if there's a definitive answer on this, since it's effects wouldn't be easy to measure, but if you think about it, it makes sense that it should be taken into account to some extent, and if not, at least users would be able to learn about your site.
Off course, as regular links do, I guess it would depend on the context, relevance, and reputation of the page where the mention takes place.
Also, from a branding point of view, it would be positive (again, depending on the context), it seems one of the functions of the new SEOmoz Fresh Web Explorer is precisely to find out about mentions.
Check out this post where they carried out an experiment about the subject and also cite Matt Cutt's reponse to the question (although very old): http://dejanseo.com.au/seo-experiment-with-non-link-references/
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do you disavow all the links on the WhatsApp Gold site?
Do you disavow all the links on the WhatsApp Gold site? https://www.watsabgold.com/
Link Building | | JackBarrie0 -
How to add extension to my site on the organic result ?
Hello, i am trying to add extensions to my site on the organic result. i just wandering if it can be done from the google web master tool or i need to contact my web developer? leKJK0z
Link Building | | steve2150 -
High PR Web 2.0 sites
Hello, I was wondering if you could provide some advice on which are the best Top 20 high pr web 2.0 properties for content besides wordpress? Whilst i do intend to use them to further improve my SEO campaign I also intend to use readable content, that is to say, content that i have written and i feel is worthy of being read by interested parties. What are the top 20 to look at that would benefit an SEO campaign if used correctly (without abusing or being spammy). I can see lots of crappy ones out there but they all look spammy to me and im not really liking that.
Link Building | | irdeto0 -
How does this site rank higher than a seemingly better one??
Ok, I'm really trying to wrap my self around all this SEO stuff. Right when I think I'm grasping it, I come across something like this. When running a keyword difficulty report for the term "essay editing", the top two results are: www.papercheck.com/essay-editing.html www.gradesaver.com/essay-editing/ The first result has a PA of 37, 2 linking page domains, DA of 48, and 197 root linking domains. The second has a PA of 65, 32 linking page domains, DA of 68, and 2,572 root linking domains. What the heck is going on here!?!? I can't understand it. I checked anchor text and that doesn't appear to be it. The only thing I can find is that the papercheck has a link from a site (marketwire) with a DA of 90 while the #2 guy's highest linking domain has a DA of 60. However, I have a really hard time wrapping my head around this considering the total linking domain stats compared to one another. Any insight is much appreciate... this is frustrating trying to grasp these situations! Thanks!
Link Building | | Kibin0 -
Adding keyword to your url
Couldn't find the answer to my question anywhere so I'll give it a try here. If you have a site called www.example.com, and then want to add a keyword to this site, like this: www.example.com/keyword How do you add a keyword to your url like this? Without making the URL with the keyword your "main" URL, meaning you don't have to enter the keyworded URL to get to the homepage (www.example.com), and still rank better on the keyword put in the url. I'm a bit confused on the subject, would love for someone to help me understand! Thanks.
Link Building | | danielpett0 -
Seo & Real Estate Site?
I am a Realtor. I am also a web developer. I want to make a site about real estate and web development. Primarily how I use my unique skills with web to sell homes. A real estate website caps it's Page Rank very low. There are not a lot of good backlinks to get when compared to the web development industry. There are millions of blogs I participate in about web development/seo. There are a lot of blogs I participate in about real estate too; however, the real estate websites all have low page ranks. This is obviously because the seo/web development industries know how to build page rank, which makes it easier to accumulate it. It's difficult finding good outlets to get link power from in real estate. How confused would google be? Is there an acceptable strategy to making this a reality? Please point out all of the variables I am not seeing. Pros and Cons. I'm not an SEO pro. I would be going for the keyword Pensacola Real Estate. I would accumulate backlinks from the real estate industry and the web design industry. Help 🙂
Link Building | | JML11790 -
Could google recognize urls in data-attributes?
Hi, could google's crawler recognize the following example as a link and will be crawl the url? any experience? ty for your help
Link Building | | censeo0 -
Does the complete url count as backlink?
Hi there, does the http://mysite.com count as a backlink if posted on a site? I post a press releae and the site only allows me to put urls like this. they get something or must be in anchor the url? Thanks
Link Building | | nyanainc0