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One company, two address. How do I handle footer NAP?
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I have a client with two address that fall under the same brand. One address is in CA and the other is in NY. I have a single domain and will be creating separate landing pages for each location but wanted to know how I should handle the NAP in the footer of the other pages. Should I list both NAPs, one NAP or neither NAPs in the footer?
Thanks in advance for your help.
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Hi DigitalWorkboots,
Yes, put both complete NAPs in the footer, preferably using Schema markup. Also put them both on the contact us page, as well as having a separate landing page for each office.
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Think about your visitors! Displaying your NAP isn't just for local SEO. Is it likely, that many of the visits you get to the site are people trying to find out the physical location? Having both the locations displayed on their landing page might just answer their question.
If you've got separate landing pages for each location with good local content, parking instructions, directions opening times etc, then add a link to those too. Those pages are for people too!
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If there are just two locations, I'd probably list them both on the footer, and indicate if one is the headquarters.
That said, I would probably also designate the main location using RDFa / microtagging technology, so that's machine readable.
Here's how we use this on our site:
Customer Paradigm
5353 Manhattan Circle
Suite 103
Boulder CO, 80303
303.473.4400
888.772.0777Hope this helps!
-- Jeff
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