• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Intermediate & Advanced SEO
        4. Page title and slug as complements to one another?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Page title and slug as complements to one another?

        Intermediate & Advanced SEO
        2
        4
        1859
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • TheaterMania
          TheaterMania last edited by

          When creating a page, is it ever worthwhile to ensure that there's minimal duplication in the keywords in the page title vs. the slug?

          Or is it more like the title is more like a sentence description of the page and the slug is a scannable set of keywords that describes the page, and duplication doesn't really matter.

          1 Reply Last reply Reply Quote 0
          • WhoWuddaThunk
            WhoWuddaThunk @TheaterMania last edited by

            They don't have a specific algorithm for it, but best practice is to keep them as short as possible.  When you build your slugs ask yourself if a searcher could guess what this page is about based on the shorter slug.  If they probably couldn't, then you would probably want add as little as possible so they could guess it.

            The title should effectively communicate it, and the slug should reflect it.  Also, remember that the rules for titles is even shorter with one of Google's recent updates with larger titles in the SERPs.

            1 Reply Last reply Reply Quote 0
            • TheaterMania
              TheaterMania @WhoWuddaThunk last edited by

              I read somewhere that Google frowns upon slugs being longer than five words.

              Do you try to follow this practice as well?

              WhoWuddaThunk 1 Reply Last reply Reply Quote 0
              • WhoWuddaThunk
                WhoWuddaThunk last edited by

                First off, duplication doesn't matter.  Hopefully your title and slug are about the same topic.

                That being said, my goal for the title is to be catchy, and my goal for the slug is to succinctly reflect that.  A basic practice you can do is take the title, remove the stop words, and that's your title.  No need to use words like the, in, on or a in a link.  Just adds unnecessary dashes, and makes it longer.  There's always exceptions to this, but in general this is what I practice for good results.

                TheaterMania 1 Reply Last reply Reply Quote 1
                • 1 / 1
                • First post
                  Last post

                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • shabbirmoosa

                  Rel canonical tag from shopify page to wordpress site page

                  shopify wordpress canonical

                  We have pages on our shopify site example - https://shop.example.com/collections/cast-aluminum-plaques/products/cast-aluminum-address-plaque That we want to put a rel canonical tag on to direct to our wordpress site page - https://www.example.com/aluminum-plaques/ We have links form the wordpress page to the shop page, and over time ahve found that google has ranked the shop pages over the wp pages, which we do not want. So we want to put rel canonical tags on the shop pages to say the wp page is the authority. I hope that makes sense, and I would appreciate your feeback and best solution. Thanks! Is that possible?

                  Intermediate & Advanced SEO | | shabbirmoosa
                  0
                • Chris_Mc

                  Home Page Title - Google Overriding my Title Tag

                  title tags

                  Hi, We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming). We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here. Has anyone any advice on this and/or having the same issue? We normally rank well for grass seed (UK search) https://thegrasspeople.com/ I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed. <title>Combined Shape</title> <desc>Created with Sketch.</desc> Chris

                  Intermediate & Advanced SEO | | Chris_Mc
                  0
                • Wavelength_International

                  Should I apply Canonical Links from my Landing Pages to Core Website Pages?

                  I am working on an SEO project for the website: https://wave.com.au/ There are some core website pages, which we want to target for organic traffic, like this one: https://wave.com.au/doctors/medical-specialties/anaesthetist-jobs/ Then we have basically have another version that is set up as a landing page and used for CPC campaigns. https://wave.com.au/anaesthetists/ Essentially, my question is should I apply canonical links from the landing page versions to the core website pages (especially if I know they are only utilising them for CPC campaigns) so as to push link equity/juice across? Here is the GA data from January 1 - April 30, 2019 (Behavior > Site Content > All Pages😞

                  Intermediate & Advanced SEO | | Wavelength_International
                  0
                • AL123al

                  Page rank and menus

                  Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO  is this not bad?

                  Intermediate & Advanced SEO | | AL123al
                  0
                • abhihan

                  Google indexing only 1 page out of 2 similar pages made for different cities

                  We have created two category pages, in which we are showing products which could be delivered in separate cities. Both pages are related to cake delivery in that city. But out of these two category pages only 1 got indexed in google and other has not. Its been around 1 month but still only Bangalore category page got indexed. We have submitted sitemap and google is not giving any crawl error. We have also submitted for indexing from "Fetch as google" option in webmasters. www.winni.in/c/4/cakes (Indexed - Bangalore page - http://www.winni.in/sitemap/sitemap_blr_cakes.xml) 2. http://www.winni.in/hyderabad/cakes/c/4 (Not indexed - Hyderabad page - http://www.winni.in/sitemap/sitemap_hyd_cakes.xml) I tried searching for "hyderabad site:www.winni.in" in google but there also http://www.winni.in/hyderabad/cakes/c/4 this link is not coming, instead of this only www.winni.in/c/4/cakes is coming. Can anyone please let me know what could be the possible issue with this?

                  Intermediate & Advanced SEO | | abhihan
                  0
                • couponguy

                  Is a different location in page title, h1 title, and meta description enough to avoid Duplicate Content concern?

                  I have a dynamic website which will have location-based internal pages that will have a <title>and <h1> title, and meta description tag that will include the subregion of a city.  Each page also will have an 'info' section describing the generic product/service offered which will also include the name of the subregion.  The 'specific product/service content will be dynamic but in some cases will be almost identical--ie subregion A may sometimes have the same specific content result as subregion B.  Will the difference of just the location put in each of the above tags be enough for me to avoid a Duplicate Content concern?</p></title>

                  Intermediate & Advanced SEO | | couponguy
                  0
                • Visually

                  Are there any negative effects to using a 301 redirect from a page to another internal page?

                  For example, from http://www.dog.com/toys to http://www.dog.com/chew-toys. In my situation, the main purpose of the 301 redirect is to replace the page with a new internal page that has a better optimized URL. This will be executed across multiple pages (about 20). None of these pages hold any search rankings but do carry a decent amount of page authority.

                  Intermediate & Advanced SEO | | Visually
                  0
                • Grenadi

                  301 - should I redirect entire domain or page for page?

                  Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony

                  Intermediate & Advanced SEO | | Grenadi
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.