Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Link building with PDFs
-
I created a manual for a popular piece of equipment and placed it, as a PDF-file, on my website.
The PDF contains a clickable link to the root domain of my website. Other websites have downloaded the PDF and put it on their own website, hosting it themselves.
Since Google indexes PDFs, does the link in the PDF count as a regular 'link' from an external website, and does it have comparable value? Can't find any thoughts or studies about this anywhere.
-
Why not convert the PDF to HTML yet still have a download PDF button for clients if desired? Heck there are lots of free tools to do this, but check the code. Or you could just use an ALT tag which aren't just for images but for objects. Not sure if PDF's with ALT tag give much link juice, and if I HAD to keep it as a PDF, I'd convert it to a compressed JPG file and use an ALT tag so that Google knows what the object is and keyterms.
-
Hi there,
Yes PDF do pass link juice, they are not the most optimum links however there is a nice pro's and cons on it over at search engine land
You can also find a fantastic guide to them over at lunametrics
Hope that helps & good luck.
*Phantom down voter?
-
I think this has been covered a few times, infact also only a day or so ago.... I would suggest you read Egol's comment in the following Q&A.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building for Charities?
Hello there! I'd like to get some advice/tips about link building for charities. I am doing an internship on SEO in a charity in London and I have Moz Pro to work with. So, I have to work on the links building but I don't know how to start, what value I can offer, etc . Thanks! 🙂
Link Building | | Ignacio.Puglisi3 -
Has your site ever been targeted by malicious link building executed by a competitor?
I'm pretty sure one of my client's sites has been targeted by malicious black hat link building tactics employed by a competitor site. Over the last few weeks we've gotten 100s of super low quality spammy backlinks. No one has been doing link building, so the only thing I can think of is that competitor entered our URL into some spammy backlink building sites. Has anyone else experienced this? It's the real estate industry, so I wouldn't be surprised considering how competitive it is, but I'd love to hear your experiences.
Link Building | | JBMediaGroup1 -
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
DA vs PA when building links
When building links to your site from other sites, what is more important or what weights more heavily? Say a site has a DA of 20 and PA of 34 for that page I want a link from. Say another site has the revese, a DA of 34 and a PA of 20. All things being equal, which site's link to me would be better? The one with a higher DA or the one with a higher PA for the on the specific page I would get a link?
Link Building | | studio35design0 -
Link Detox and Link Removal
I have a question about which links to remove after running a link detox from Link Research Tools. First a little back story. I had had an SEO company link building for one of the websites I own. But I have recently stopped working with them. In the last month my rankings have near dropped off the charts. I have just recently gotten access to Google webmaster tools and noticed an unnatural link warning from back in March. So yesterday I ran link detox and it reported 19 toxic links, 120 suspicious links, and 24 healthy links. It's rather obvious that I should remove all of the toxic links. They all from sites that have been deindexed by google. But my question is a about the suspicious links. What should my criteria be for removing them? Am I better off removing them all and leaving my site with only 24 healthy links or should I personally comb through them and remove only the worst of the worst so that I leave my site with a few more links? I'd really like to get the site ready to resubmit to google as soon as I can. Thoughts? yyCOf.png
Link Building | | CobraJones950 -
Link Building Ideas?
Hi everyone, I am currently working on a site where people can buy mail-order bagels, i.e. the bagels are shipped via postal mail. It's a good alternative for places that have no good bagel stores nearby, especially in small, rural towns. I am about to launch a link-building campaign for the website, but am a little stuck as to where to begin. My first thought was guest posting, but it seems like the vast majority of food blog owners are very protective of their blogs and rarely, if ever, allow guest posts. I also thought about doing sponsored reviews (i.e. sending mommy bloggers free samples in exchange for a review), but that's essentially a paid link, i.e. a no-no. There are of course generic web directories, but those only get you so far, and article marketing is out of the question (too spammy). Was hoping I might be able to bounce off some ideas off of you all. Any thoughts? Thank you in advance for whatever tips/ideas you might be able to share 🙂 Lukas
Link Building | | TampaSEO0 -
Is it important to have a geo modifier for local SEO link building?
If anyone here is familiar with local SEO, you may have noticed that there are different local results for: "city + Keyword" and just the "keyword". When building links will you end up targeting both with a geo modifier in the link, or is it beneficial to build links without the geo modifer for the keyword?
Link Building | | dignan990
