Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
NoFollow & Directory Scraper Backlinks
-
I was wondering how important it was to remove/disavow:
- NoFollow backlinks - many ("buy viagra" etc).
- Directory backlinks - many questionable/generic directories.
Obviously the focus is the equity passing links but both of the above constitute a significant proportion of backlinks to the site - I've seen that "scrapers" are seen as natural and obviously NoFollow do not pass link juice - but does the sheer number have a bearing and therefore make them equally important to address?
Thanks in advance for your responses.
Regards
-
If you've got viagra spam pointing at your site you likely won't be able to remove them. So should you disavow? Disavowing a nofollowed link won't accomplish anything as disavowing is simply asking Google not to count the link and a nofollow link is already not being counted. However, when you have loads of nofollowed links from spam attacks this is one situation where I often do go ahead and disavow these. The reason for this is that one tactic that spammers can use is to point a bunch of nofollowed links at a site and then one day turn them all to followed. If you've got them disavowed then you've got that covered.
Also, if you have viagra links pointing to your site, make sure you don't have a hack within your site. Try doing a google search for site:yourdomain.com viagra and see what comes up.
For directories, I don't worry about things like dmoz scrapers and 100searchengines and stuff like that, unless somehow you managed to sneak a keyword anchored link into dmoz. I wrote a thorough article on my thought process for auditing directory links here:
http://searchenginewatch.com/sew/how-to/2360254/is-that-directory-link-unnatural
-
Regardless of the nofollow attribute, having spammy links in your link portfolio can hurt your SEO and cause a penalty. If you've identified links that are clearly on spammy site, proactively dissavow those links. Don't think that just because they have a nofollow attribute that your site is safe from penalty, because they are not.
Edited for directories - it all goes back to the quality of the link and website linking. If the directory is legitimate and useful to users, then consider it a good link. If the directory is a hodgepodge of links that was only generated to be a link farm, then get rid of it before it does you harm, because it isn't doing you any good.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink builder (Professional)
If I wanted to hire a professional person to build high quality backlinks for me, where would I look? I'm asking here because I'd rather go on the recommendation of other businesses owners, than a google search. Does anyone have a person that they can recommend? It's for an insurance agency in Texas. Many thanks
Link Building | | laurentjb2 -
I want to know about the Impact of Do-follow backlinks and No-follow backlinks for increasing DA.
Have Do-follow backlinks and No-Follow backlinks same value to increase Domain Authority in Moz? Recently, I have created 290 profile backlinks which was do-follow. But from yesterday I have seen all backlinks are no-follow now according to the decision of sites' owners. My site's DA has already increased up to 35. Will this DA fall gradually from now? Apart from it, if I have created same backlinks for my another site; will my DA be 35? Please try to clarify it. My site is: Homeworkpaper.net Thanks. Waiting for your valuable answer.
Link Building | | darrellpc1 -
Backlink Transparency with SEO Agency
Hello everyone. I recently started working with an SEO agency and today they gave me an updated keyword report which showed some increase in rankings. I was not aware that any backlinks had been created yet so I asked for a report of the links. Their response is below and I am just wondering if this is normal practice being I have not worked with any type of SEO agency yet. "
Link Building | | wonderd24
Hey Daniel, We release a small report on them which the guest blog team will do soon. We don't reveal all backlink sources unfortunately because people have tried to bother the webmasters we have and basically steal our techniques. But rest assured you will be ranking at the top of the pack with our methods 😃
"1 -
Backlinks from the Same Domain (But Different Pages)
Wayyy back when (in the days of yore) Mr Cutts spelled out in a video that page rank is distributed equally between the external links on the page. If there are two links on a page, each gets passed 50% of the available page rank etc. (Perhaps an oversimplification but bear with me). As a result of this, the company I worked for at the time (this was the dark ages when sidebar homepage links were in vogue) decreed that we would only ever approach a site about a link for a client once, as additional links had little extra SEO Value. Now you could argue that if there are 5 external links, each acquiring 20% of the power, and your site has 2 of those, you are getting 40% of the power, but lets forget the basic math for a minute. I have scoured the web and Mr Cutts' videos and I cannot find the answer to my question: If my site (Site A) has a backlink from SiteB Page 1, and a backlink from SiteB page 2 - does this count as two separate links in the eyes of Google? If the SAME site links out to my site, linking to different pages in different posts, does this give me more SEO benefit? Thanks for your time!
Link Building | | Turkey0 -
Backlinks and PDFs
Hi, we are trying to improve on the number of links to our website. A supplier has added a PDF file which is case study to their website. In the PDF it has a link to our website, will this count as a link or not? Thanks
Link Building | | danieldunn100 -
URL shortener and backlinks
Are there any SEO benefits drawn from creating backlinks with Google url shortener service(especially for the very deep links) or for the do-follow link juice I have to use a complete address?
Link Building | | SirMax0 -
List of High Ranking Directories
Hi, Does anyone have a list of high ranking free or almost free directories that have high search engine rankings and have an opportunity for a link or links for a personal development site in the USA? The directories should have the following qualities: Old Site Age A lot of unique content (or as much as a directory can have) A clean site Plenty of Backlinks going to it Facebook followers (if possible, though this might be stretching it) high search engine rankings I think you get the general idea. I'm looking for directories that are high ranking and in for the long haul. They don't have to be free, but it's best if it's inexpensive. Thanks!
Link Building | | BobGW0 -
What are the best paid directories today?
Looking to do some paid directory submissions and was wondering if a) they were still worth the money and b) if you have $500-$1,000 what paid directories would you submit too? I am assuming that BOTW is still on the list, but I rarely every see a BOTW link in any backlink report. Are they still relevant or are they more a sign of quality to the engines rather than an actual link? Same with JoeAnt
Link Building | | BraveheartDesign0