• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Link Building
        4. How long does it take for link juice to pass

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        How long does it take for link juice to pass

        Link Building
        3
        7
        3693
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • seanmccauley
          seanmccauley last edited by

          If I were to receive a follow link from a blogger with DA 40 PA 40 today, relevant anchor text linking to correct page, etc., how long do you consider it takes until maximum SEO effect is achieved? Thanks

          1 Reply Last reply Reply Quote 0
          • RyanKent
            RyanKent last edited by

            Very information reply as always EGOL. Any rough estimates on how long for the full link's effects to be in place? 4 weeks?

            1 Reply Last reply Reply Quote 1
            • EGOL
              EGOL last edited by

              Google doesn't reveal exactly how this works.  However there are more than one benefit from a link.

              First you have anchor text value.  That would be noted and credited to the page.

              Next you have PageRank.  That would flow into a page but most of that PageRank (about 85% according to the original pagerank theory) would flow out through links in that page.  Those receiving pages would pass PageRank on to the pages that they link to... and this process would continue over and over and over.  Some of those pages downstream would link back to the original page that received the link and strength of that page would build by small amounts as the calculation for each linkage step is done.  It is very unlikely that all of these calculations are done immediately.

              Other variables might also count.  Such as a "trust" value for the linking domain or a value for topical relevance.

              Most of us have seen a page that received a nice link move up in the SERPs a few days later.  But I highly doubt that all of the benefit is immediately received.  There are too many calculations involved and Google might do some of them quickly but others might be done in batch jobs at some future time.

              1 Reply Last reply Reply Quote 3
              • seanmccauley
                seanmccauley @RyanKent last edited by

                There is indeed so much misinformation out there. We still receive emails from SEO companies offering such wizrardry as keyword density and meta keyword techniques.. I agree that Matt Cutts and SEOmoz are great resources.

                1 Reply Last reply Reply Quote 0
                • RyanKent
                  RyanKent @seanmccauley last edited by

                  When I began to learn SEO, I read everything I could find. As a result, I learned a lot of bad information. Since that time, I have tried to rebuild my SEO knowledge.

                  For the most part I rely on Matt Cutt's videos, his blog, and SEOmoz. In particular, I only trust a few individuals who have clearly demonstrated themselves as industry professionals, have solid knowledge and are consciously trying to share their experiences. On the one hand, that could limit me from learning new things in some cases, but since my time is limited it protects me from the seemingly endless pit of bad SEO information.

                  seanmccauley 1 Reply Last reply Reply Quote 2
                  • seanmccauley
                    seanmccauley last edited by

                    Thats interesting and makes good sense. I had read elsewhere that there is some lag involved. I may be a little cynical though this misinformation could be proposed by SEOs to their clients...

                    RyanKent 1 Reply Last reply Reply Quote 0
                    • RyanKent
                      RyanKent last edited by

                      It is my understanding that once Google or another SE has indexed your page and the linking page, the link would be immediately established and any juice would flow immediately and completely. I have never encountered any discussion of an aging process with regards to the time it takes for a link to achieve maximum effect.

                      I have seen discussions which discussed the theory that an older link had more value then a newer link, but those theories were discredited.

                      It may take a couple months for the Linkscape to see the link and your moz toolbars to update, but you should be able to see the link in GA.

                      1 Reply Last reply Reply Quote 3
                      • 1 / 1
                      • First post
                        Last post

                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • SolveWebMedia

                        Should I disavow these links?

                        backlinks toxicbacklinks audit backlinkaudit disavow

                        Hi all, I have a ski website that I am currently performing a toxic backlink audit on. I have noted that a lot of the links being flagged as toxic/spammy by the tool I am using seem to be the same/similar sites with different URLs. The sites are vaguely related to skiing (relating to helicopter travel options for travelling to ski resorts) but it is concerning me that there are so many of them and they are being flagged as so toxic.
                        Do you think it is worth disavowing these? Or contacting the owner to ask them to remove the link? I have included an example of some of the links below. https://www.cannes-helicopters.co.uk/index.php?menuopen=21&showcontent=5
                        https://nice-helicopter.co.uk/index.php?menuopen=21&showcontent=5
                        https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5 Slightly different site but same favicon icon:
                        https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5
                        https://www.whitetracks-holidays.com/Helicopter_Transfers_Villars_Switzerland.htm Thanks in advance for any advice / help!

                        Link Building | | SolveWebMedia
                        0
                      • NCOREGSEO

                        Backlinks vs External Links vs Referral Links vs Outbound links

                        Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne

                        Link Building | | NCOREGSEO
                        0
                      • moon-boots

                        Xyz links

                        I have a lot of backlinks ending with .xyz, around 20%, and they look very suspicious. Should I disavow these? Here are a few: yourrelicsbargains.xyz fantasticsiteinfo.xyz yourvintagelifestyle.xyz usefuldiscount4u.xyz bestdealsaction.xyz bestmemorabilialifestyle.xyz 59177.net lovecollectorsbargains.xyz

                        Link Building | | moon-boots
                        0
                      • isabelledylag

                        Naked link anchors or long tail anchors ?

                        Hi, Do naked link anchors such as "www.mysite.com/my-category" have the same SEO power as long tails anchors? What about the UX which such anchors? Lately a site published our back-to-school article with this horrible naked link anchor, it does not look friendly to me as a reader, but I am wondering whether I should bother, how important it is for google and for readers? Thank you in advance. Isabelle

                        Link Building | | isabelledylag
                        0
                      • ProjectLabs

                        What is a good ratio of total links to linking root domains?

                        Is 100 total links for every linking domain too high? I suppose I could also look at ratios of sites that are doing well in the rankings.

                        Link Building | | ProjectLabs
                        0
                      • OneMedical

                        A link with "return false"- OSE sees as a No Followed Link

                        Hello, I couldn't find a clear answer to the impact on SEO for a link written in this way: [" class="expert_info" onclick="window.open(this.href);return false;">](w</span>ww.yourwebsite.com<span style=) [Does the "return false" act as a "no follow"? I came across this in our link data in Open Site Explorer which lists these links all as "no follows." However, an engineer I spoke to said that it shouldn't impact search engine behavior. Any ideas? Thank you in advance! -Sarah K.](w</span>ww.yourwebsite.com<span style=)

                        Link Building | | OneMedical
                        0
                      • doug565

                        Etsy.com --Getting link juice through other pages on search results?

                        My sister has a store page on etsy.com where she sells home made crafts. And I want to help her rank higher on google with some of the other etsy stores. So i started to look at the other etsy store pages that are ranking well on google and found that they have a page authority between 48 to 52. So i looked at the backlinks of the ones ranking well on google with high page authority and found that many of their best links came from the internal search results page on etsy.com, and some only had one link from just an arbitrary etsy.com search page. I'm thinking this is because another product being listed on the seach page has a high page authority which then passes some of its link juice onto every other product on the page. But what is interesting is products are always being sold or getting added so even though you are on a search results page that happens to benifit from the link juice of another product the next time the page gets crawled you will be on a different search page. So i am thinking in order to maintain high page authority to you just have to have a lot of products listed so that there is a greater likely hood that you will find yourself on the same search page as another high authority page. I have not been doing SEO very long so i would love to hear what others think. I really have no idea, am i on the right track with this? (edited post) Thanks

                        Link Building | | doug565
                        0
                      • DiamondJewelryEmpire

                        Porn link ...

                        I just ran https://www.majesticseo.com report for back links and showed me that I have one link at porn site ... not sure if it will be appropriate to post it here. The link was discovered on 03.05.11 and when I visited today link is not there... I dont know who put that link there. Can I get penalty for that from google? Can it be a mistake?

                        Link Building | | DiamondJewelryEmpire
                        1

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.