Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Replace dynamic paramenter URLs with static Landing Page URL - faceted navigation
-
Hi there,
got a quick question regarding faceted navigation. If a specific filter (facet) seems to be quite popular for visitors. Does it make sense to replace
a dynamic URL e.x http://www.domain.com/pants.html?a_type=239
by a static, more SEO friendly URL e.x http://www.domain.com/pants/levis-pants.html by creating a proper landing page for it.
I know, that it is nearly impossible to replace all variations of this parameter URLs by static ones but does it generally make sense to do this for the most popular facets choose by visitors. Or does this cause any issues?
Any help is much appreciated. Thanks a lot in advance
-
Thanks Ryan. This is the answer I wanted to hear.
-
Hi James! This type of URL rewriting is a best practice when it comes to presenting visitors with easy to read page descriptions so whatever capacity you can apply it would be great. Here's Moz's guide to URLs which goes over your question as well as further details into URL structures: https://a-moz.groupbuyseo.org/learn/seo/url
Also note from that page:
In addition to the issues of brevity and clarity, it's also important to keep URLs limited to as few dynamic parameters as possible. A dynamic parameter is a part of the URL that provides data to a database so the proper records can be retrieved, i.e. n=3031001, v=glance, categoryid=145, etc.
Note that in both the Amazon and Canon URLs, the dynamic parameters number three or more. In an ideal site, there should never be more than two. Search engineer representatives have confirmed on numerous occasions that URLs with more than two dynamic parameters may not be spidered unless they are perceived as significantly important (i.e., have many, many other links pointing to them).
Cheers!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it ok to repeat a (focus) keyword used on a previous page, on a new page?
I am cataloguing the pages on our website in terms of which focus keyword has been used with the page. I've noticed that some pages repeated the same keyword / term. I've heard that it's not really good practice, as it's like telling google conflicting information, as the pages with the same keywords will be competing against each other. Is this correct information? If so, is the alternative to use various long-winded keywords instead? If not, meaning it's ok to repeat the keyword on different pages, is there a maximum recommended number of times that we want to repeat the word? Still new-ish to SEO, so any help is much appreciated! V.
Intermediate & Advanced SEO | | Vitzz1 -
Is it good or bad to add noindex for empty pages, which will get content dynamically after some days
We have followers, following, friends, etc pages for each user who creates account on our website. so when new user sign up, he may have 0 followers, 0 following and 0 friends, but over period of time he can get those lists go up. we have different pages for followers, following and friends which are allowed for google to index. When user don't have any followers/following/friends, those pages looks empty and we get issue of duplicate content and description too short. so is it better that we add noindex for those pages temporarily and remove noindex tag when there are at least 2 or more people on those pages. What are side effects of adding noindex when there is no data on those page or benefits of it?
Intermediate & Advanced SEO | | swapnil120 -
Redirecting homepage to internal page (2nd Tier page)
We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect. Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page. Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page. Thanks, Satish
Intermediate & Advanced SEO | | vtmoz0 -
Substantial difference between Number of Indexed Pages and Sitemap Pages
Hey there, I am doing a website audit at the moment. I've notices substantial differences in the number of pages indexed (search console), the number of pages in the sitemap and the number I am getting when I crawl the page with screamingfrog (see below). Would those discrepancies concern you? The website and its rankings seems fine otherwise. Total indexed: 2,360 (Search Consule)
Intermediate & Advanced SEO | | Online-Marketing-Guy
About 2,920 results (Google search "site:example.com")
Sitemap: 1,229 URLs
Screemingfrog Spider: 1,352 URLs Cheers,
Jochen0 -
URL Injection Hack - What to do with spammy URLs that keep appearing in Google's index?
A website was hacked (URL injection) but the malicious code has been cleaned up and removed from all pages. However, whenever we run a site:domain.com in Google, we keep finding more spammy URLs from the hack. They all lead to a 404 error page since the hack was cleaned up in the code. We have been using the Google WMT Remove URLs tool to have these spammy URLs removed from Google's index but new URLs keep appearing every day. We looked at the cache dates on these URLs and they are vary in dates but none are recent and most are from a month ago when the initial hack occurred. My question is...should we continue to check the index every day and keep submitting these URLs to be removed manually? Or since they all lead to a 404 page will Google eventually remove these spammy URLs from the index automatically? Thanks in advance Moz community for your feedback.
Intermediate & Advanced SEO | | peteboyd0 -
Weird 404 URL Problem - domain name being placed at end of urls
Hey there. For some reason when doing crawl tests I'm finding pages with the domain name being tacked on the end and causing 404 errors.
Intermediate & Advanced SEO | | Jay328
For example: http://domainname.com/page-name/http://domainname.com This is happening to all pages, posts and even category type 1. Site is in Wordpress
2. Using Yoast SEO plugin Any suggestions? Thanks!0 -
Overly-Dynamic URL
Hi, We have over 5000 pages showing under Overly-Dynamic URL error Our ecommerce site uses Ajax and we have several different filters like, Size, Color, Brand and we therefor have many different urls like, http://www.dellamoda.com/Designer-Pumps.html?sort=price&sort_direction=1&use_selected_filter=Y http://www.dellamoda.com/Designer-Accessories.html?sort=title&use_selected_filter=Y&view=all http://www.dellamoda.com/designer-handbags.html?use_selected_filter=Y&option=manufacturer%3A&page3 Could we use the robots.txt file to disallow these from showing as duplicate content? and do we need to put the whole url in there? like: Disallow: /*?sort=price&sort_direction=1&use_selected_filter=Y if not how far into the url should be disallowed? So far we have added the following to our robots,txt Disallow: /?sort=title Disallow: /?use_selected_filter=Y Disallow: /?sort=price Disallow: /?clearall=Y Just not sure if they are correct. Any help would be greatly appreciated. Thank you,Kami
Intermediate & Advanced SEO | | dellamoda2 -
URL Length or Exact Breadcrumb Navigation URL? What's More Important
Basically my question is as follows, what's better: www.romancingdiamonds.com/gemstone-rings/amethyst-rings/purple-amethyst-ring-14k-white-gold (this would fully match the breadcrumbs). or www.romancingdiamonds.com/amethyst-rings/purple-amethyst-ring-14k-white-gold (cutting out the first level folder to keep the url shorter and the important keywords are closer to the root domain). In this question http://www.seomoz.org/qa/discuss/37982/url-length-vs-url-keywords I was consulted to drop a folder in my url because it may be to long. That's why I'm hesitant to keep the bradcrumb structure the same. To the best of your knowldege do you think it's best to drop a folder in the URL to keep it shorter and sweeter, or to have a longer URL and have it match the breadcrumb structure? Please advise, Shawn
Intermediate & Advanced SEO | | Romancing0