Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Rankings Dropped After New Backlinks.
-
I have a low-traffic website (under 100 unique visitors per day) and I've encountered a strange issue started yesterday morning. I acquired three back-links, one of these back-links is contextual and the other two are site-wide. The site-wide back-links are from PA 40+ blogs. It looks like the back-links are already indexed by Google.
Despite these new back-links, my rankings across multiple keywords have dropped several positions. I'm new to SEO, but I would assume new back-links would improve my rankings. None of these back-links are low quality links, they are from real established blogs with high domain and page authority values.
Could anyone give me insights into why my rankings may have dropped with new back-links?
-
Hi poke1! If Gaston's replies helped, mind marking one or more as a "Good Answer?" It'll get him some bonus MozPoints, and it's helpful for us.

Otherwise, how can we be of more help?
-
Got it, thank you!
-
The links are new (only 2 or 3 days old) and all of them are DoFollow and all links are from relevant blogs.
In my opinion it's too early to impact that much in rankings.
The site-wide links are branded links (not rich anchor text links), I don't see how branded site-wide links could warrant a penalty.
That's why i've stated that some people believe that it might get you a penalty. It depends. In this case, being branded will cause not harm. You should've said that were branded.
There are many blogs which list their favorite websites on their sidebar, it looks to be common among average bloggers. Should I ask these bloggers to remove the links or should I wait for 2/3 weeks and basically see what happens.
Yeap, let's wait a little longer. And no, in the case that are branded there is harm.
Could it be that Google is just "shuffling" my website around after they noticed new back-links and I am on the downside right now and may rebound? Is this something that happens?
I dont think that this "shuffling" is only related to the backlinks. It may be a reason. There is no garatee that you will remain in the old position, or if you will stay in a different. I'd advise you a little patience. And dont make any major changes so to be able to analyze after.
Best Luck.
GR. -
The links are new (only 2 or 3 days old) and all of them are DoFollow and all links are from relevant blogs.
The site-wide links are branded links (not rich anchor text links), I don't see how branded site-wide links could warrant a penalty.
There are many blogs which list their favorite websites on their sidebar, it looks to be common among average bloggers. Should I ask these bloggers to remove the links or should I wait for 2/3 weeks and basically see what happens.
Could it be that Google is just "shuffling" my website around after they noticed new back-links and I am on the downside right now and may rebound? Is this something that happens?
Thank you for your response.
-
Hi there,
tl;dr; Wait 2 or 3 weeks to make sure that the problem is not caused by the backlinks. I'd worry a lot about those site-wide links.
It's really hard to analyze how much some backlinks have impacted in your SERPs. Even more difficult is to see changes in such short notice. Three things to say here:
- Site-wide links. There are lots of people saying that those asure you to be penalized. My opinion, it depends. You should take special care of your backlink profile It doesn't harm to have some siwte-wide, but it shoudn't be the majority of your links coming from those sources.
- The PA's backlinks. That metric is not thar reliable to ascertain a good/bad impacto in your rankings. There are lots of other analysis to be done. Keep that in mind.
- How did you find out those new backlinks? Dpending on the backlink checker tool, you should check how long have them been there. Also, are them DoFollow?
Remember that rankings may vary for other reasons that yours. It is likely that some of your ranking competitors are gaining strenght or google made some update on the algorithm that is crushing you.
Best of luck.
GR.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ahrefs Backlinks VS Moz Backlinks
HI Team and members We have website related to jobs in Pakistan and we purchased 5 niche edits backlinks to a specific page " MES Jobs 2021" In ahrefs it show only 2 backlinks to that page but in moz 0 backlinks but in actually there are 5 links. Why this happen in moz? We actually love this tool used for Keywords research for jobs in Pakistan find some cool keywords using moz but we facing backlinks issues in it.
Link Building | | AliHassanbinali1 -
DMOZ Directory Impact on Rankings
For about 5-10 years ago many SEOers said that it is in particular important to be in Dmoz. What about nowadays?
Link Building | | kitoks
Moreover is it still working and accepting new projects. I suggested several of my projects but no news from them0 -
Backlinks from the Same Domain (But Different Pages)
Wayyy back when (in the days of yore) Mr Cutts spelled out in a video that page rank is distributed equally between the external links on the page. If there are two links on a page, each gets passed 50% of the available page rank etc. (Perhaps an oversimplification but bear with me). As a result of this, the company I worked for at the time (this was the dark ages when sidebar homepage links were in vogue) decreed that we would only ever approach a site about a link for a client once, as additional links had little extra SEO Value. Now you could argue that if there are 5 external links, each acquiring 20% of the power, and your site has 2 of those, you are getting 40% of the power, but lets forget the basic math for a minute. I have scoured the web and Mr Cutts' videos and I cannot find the answer to my question: If my site (Site A) has a backlink from SiteB Page 1, and a backlink from SiteB page 2 - does this count as two separate links in the eyes of Google? If the SAME site links out to my site, linking to different pages in different posts, does this give me more SEO benefit? Thanks for your time!
Link Building | | Turkey0 -
Backlinks embedded in posts or backlinks in sidebar?
What's better? A backlink to my site, embedded into a blog post/article? Or a hardlink in the sidebar? The problem with links embedded inside articles, is that when the blog linking to me, gets updated, the articles disappear from first page and I lose the link from home page. How do you deal with this? I also read this: "The best link you can get is from a site ranking #1 for the keyword you want to rank for. It would be great to have the #1 site for a desired keyword linking me even if they are a PR 0 site." Is this right? Thx in advance.
Link Building | | BloggerGuy0 -
Best Backlink checker - OSE or Hrefs?
Hi Guys I am looking for a new back link tool but i'm not sure which one to go for. Should I continue using Open Site Explorer or should I go for something else like Ahrefs.com or something else?
Link Building | | AndersDK0 -
Why is my homepage ranking BELOW a subpage?
Search "peer to peer lending". The page http://www.ratesetter.com/peer_to_peer_lending.htm appears higher than the homepage. I don't think this is because of keyword density on page either as Zopa (competitor) have zero mentions of this keyword on their homepage. What are your suggestions for getting the homepage ranked higher? Thanks, Simon.
Link Building | | RateSetter0 -
Why is my Page Rank 0.
Hi, I am trying to understand why my Page Rank is 0. Many forums say that it is because my site has been blocked by google. Any help with this would be much appreciated. http://davincidrivers.com
Link Building | | MariaPerrone0 -
What is the best way to manage backlinks?
What back link management software do you guys use or recommend? Need to manage types of links on each page. Thanks
Link Building | | joemas990