Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Different content on the same URL depending on the IP address of the visitor
-
Hi!
Does anybody have any expierence on the SEO impact when changing the content of a page depending on the IP address of the visitor? Would be text content as well as meta information. This happening on the same URL.
Many thanks.
-
The normal way to handle internationalization is to have separate Geo/Language subfolders, and potentially redirect users based upon IP address, or prompt them to switch to the appropriate language or country if they want.
For example, a US-based publisher with separate UK content might do this:
Is there a reason you want to keep the URL the same while doing multilingual?
Google's overview of methods and why they're good or bad is a good starting point: https://support.google.com/webmasters/answer/182192?hl=en
-
Hi,
Thanks for the response.
My suggestions would be to have different pages rather than changing the content based on the location.
First of all, if Google discovered that you are changing content they may hit you with a spam penalty. And I believe it would impact on your rankings as not all the content would be seen.
Secondly, it should be easier to manage, this way. Just make sure you are not duplicating content but with different locations.
-
Thanks for the feedback. This would mainly be about news articles etc.
So as an example domain.com/news would have 10 news articles in English if visited from the UK containing news elements from the UK, but if the same page is visited from the USA, it would have 8 articles with contents of the USA.
We're wondering if this strokes with any SEO policy and/or has consequences for ranking positions.
-
Hi Schoellerallibert,
My first reaction is that this is a way for you to play the system.
Can you share an example of the content that you are going to change?
Also, keep in mind that Google searches from one place and will therefore only see one version of the content.
Steve
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Upper and lower case URLS coming up as duplicate content
Hey guys and gals, I'm having a frustrating time with an issue. Our site has around 10 pages that are coming up as duplicate content/ duplicate title. I'm not sure what I can do to fix this. I was going to attempt to 301 direct the upper case to lower but I'm worried how this will affect our SEO. can anyone offer some insight on what I should be doing? Update: What I'm trying to figure out is what I should do for our URL's. For example, when I run an audit I'm getting two different pages: aaa.com/BusinessAgreement.com and also aaa.com/businessagreement.com. We don't have two pages but for some reason, Google thinks we do.
Intermediate & Advanced SEO | | davidmac1 -
If I block a URL via the robots.txt - how long will it take for Google to stop indexing that URL?
If I block a URL via the robots.txt - how long will it take for Google to stop indexing that URL?
Intermediate & Advanced SEO | | Gabriele_Layoutweb0 -
Duplicate content on URL trailing slash
Hello, Some time ago, we accidentally made changes to our site which modified the way urls in links are generated. At once, trailing slashes were added to many urls (only in links). Links that used to send to
Intermediate & Advanced SEO | | yacpro13
example.com/webpage.html Were now linking to
example.com/webpage.html/ Urls in the xml sitemap remained unchanged (no trailing slash). We started noticing duplicate content (because our site renders the same page with or without the trailing shash). We corrected the problematic php url function so that now, all links on the site link to a url without trailing slash. However, Google had time to index these pages. Is implementing 301 redirects required in this case?1 -
Replace dynamic paramenter URLs with static Landing Page URL - faceted navigation
Hi there, got a quick question regarding faceted navigation. If a specific filter (facet) seems to be quite popular for visitors. Does it make sense to replace a dynamic URL e.x http://www.domain.com/pants.html?a_type=239 by a static, more SEO friendly URL e.x http://www.domain.com/pants/levis-pants.html by creating a proper landing page for it. I know, that it is nearly impossible to replace all variations of this parameter URLs by static ones but does it generally make sense to do this for the most popular facets choose by visitors. Or does this cause any issues? Any help is much appreciated. Thanks a lot in advance
Intermediate & Advanced SEO | | ennovators0 -
URL Value: Menu Links vs Body Content Links
Hi All, I'm a little confused. I have read a number of articles from authority sites that give mixed signals over the importance of menu links vs body content links. It is suggested that whilst all menu links spread link juice equally, Google does not see them as favourably. Inserting a link within the body will add more link juice value to the desired page. Any thoughts would be appreciated. Thanks Mark
Intermediate & Advanced SEO | | Mark_Ch0 -
If I own a .com url and also have the same url with .net, .info, .org, will I want to point them to the .com IP address?
I have a domain, for example, mydomain.com and I purchased mydomain.net, mydomain.info, and mydomain.org. Should I point the host @ to the IP where the .com is hosted in wpengine? I am not doing anything with the .org, .info, .net domains. I simply purchased them to prevent competitors from buying the domains.
Intermediate & Advanced SEO | | djlittman0 -
Duplicate content on subdomains.
Hi Mozer's, I have a site www.xyz.com and also geo targeted sub domains www.uk.xyz.com, www.india.xyz.com and so on. All the sub domains have the content which is same as the content on the main domain that is www.xyz.com. So, I want to know how can i avoid content duplication. Many Thanks!
Intermediate & Advanced SEO | | HiteshBharucha0 -
Is it allowed to have different alt on same image on different pages?
Hi, I have images that match several different keywords and I wondered if I can give them different alts based on the page that they are displayed or will Google be angry with me? Thanks
Intermediate & Advanced SEO | | BeytzNet0