Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Product schema with no offer as owner wants to give price per customer

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Product schema with no offer as owner wants to give price per customer

    Technical SEO
    5
    7
    6864
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • plahpoy
      plahpoy last edited by

      Hi,

      Trying to markup products for a site that does not show prices. Is there any way to markup a product price when the business model is:

      1. customer calls or contacts shop.

      2. shop gives a price quote based on level of detail and finish on the product

      3. there is no base or top price.

      Thanks in advance!

      1 Reply Last reply Reply Quote 0
      • helloiamprince
        helloiamprince last edited by

        I'm having the same problem as well.

        1 Reply Last reply Reply Quote 0
        • JordanDD
          JordanDD last edited by

          I know it's been a couple years since you guys thought about this thread but I'm currently having this exact issue and was wondering if you came up with a workable solution?

          1 Reply Last reply Reply Quote 0
          • karatoon_UGA
            karatoon_UGA last edited by

            We don't sell online and I'm having the exact same problem. I'd love to implement Schema but I don't see how without listing a price.

            1 Reply Last reply Reply Quote 0
            • Xiano
              Xiano Subscriber @plahpoy last edited by

              Perhaps Search Console is looking from the point of view of a rich snippet and that your code is not valid for that. I guess that even though your schema is valid, it is not treated as such by Google.

              I did a little searching about and there are a few people asking similar questions around "Call for quote" or similar, but no one had an answer other than "Don't include a price".

              As Google won't include a product in rich snippets without a price, I'm not sure it is actually an issue that the Search Console is reporting an error, I would imagine Google is likely just ignoring the markup, but will still crawl and index the rest of the page. Either way, I'm not sure you have much choice.

              Interestingly, according to Schema.org, you can use text (not just numbers) for the price property so you could test putting "Call for price" in that property, although I strongly suspect Google would simply highlight that as an error.

              1 Reply Last reply Reply Quote 0
              • plahpoy
                plahpoy last edited by

                Hi Alex,

                That is "exactly" what I did.

                Structured data tool says it's valid while Search Console says it's an error :-/.

                I should add the error search console gives is:  Either "offers", "review", or "aggregateRating" should be specified

                Xiano 1 Reply Last reply Reply Quote 0
                • Xiano
                  Xiano Subscriber last edited by

                  "Price" is not a property of "Product", but rather a property of "Offer" which in turn is an optional property of "Product".  I.e. a Product can optionally have an offer, which must have a price.

                  Therefore you could list a product without an offer which would be valid, but I'm not sure how Google would then treat it, it's not something I've tried.

                  1 Reply Last reply Reply Quote 3
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • Ravi_Rana

                    Why Product pages are throwing Missing field "image" and Missing field "price" in Wordpress Woocommerce

                    technical seo structured data woocommerce wordpress seo

                    I have a wordpress wocommerce website where I have uploaded 100s of products but it's giving me error in GSC under merchant listing tab. When I tested it show missing field image and missing field price. I have done everything according to https://developers.google.com/search/docs/appearance/structured-data/product#merchant-listing-experiences and applied fixed i.e. images are 800x800 and price range is also there. What else can be done here?!merchant listing.jpg

                    Technical SEO | | Ravi_Rana
                    0
                  • JoeySolicitor

                    Schema Markup Warning "Missing field "url" (optional)"

                    schema schema markup serp features

                    Hello Moz Team, I hope everyone is doing well & good, I need bit help regarding Schema Markup, I am facing issue in my schema markup specifically with my blog posts, In my majority of the posts I find error "Missing field "url" (optional)"
                    As this schema is generated by Yoast plugin, I haven't applied any custom steps. Recently I published a post https://dailycontributors.com/kisscartoon-alternatives-and-complete-review/ and I tested it at two platforms of schema test 1, Validator.Schema.org
                    2. Search.google.com/test/rich-results So the validator generate results as follows and shows no error
                    Schema without error.PNG It shows no error But where as Schema with error.PNG in search central results it gives me a warning "Missing field "url" (optional)". So is this really be going to issue for my ranking ? Please help thanks!

                    Technical SEO | | JoeySolicitor
                    6
                  • MickEdwards

                    Correct use of schema for online store and physical stores

                    I have been getting conflicting advice on the best way to implement schema for the following scenario. There is a central e-commerce store that is registered to it's own unique address which is "head office". There are a few physical shops each of which has their own location and address. Each shop has its own landing page within /our-stores/. So each page on the website has the Organisation schema for the central 'organisation', something like: Then on each physical store landing page is something like the following as well as the Organisation schema: Is this correct? If it is should I extend LocalBusiness with store URL and sameAs for GMB listing and maybe Companies House registration? It's also been suggested that we should use LocalBusiness for the head office of the company, then Departmentwith the typeStore.  But i'm not sure on that?

                    Technical SEO | | MickEdwards
                    0
                  • GregLB

                    Adding Schema and No index tags via GTM

                    If we were to deploy schema and noindex tags to our website via Google tag manager, would these tags be viewed and respected by other search engines?

                    Technical SEO | | GregLB
                    0
                  • RodneyRiley

                    What's the best way to handle product filter URLs?

                    I've been researching and can't find a clear cut answer. Imagine you have a product category page e.g. domain/jeans You've a lot of options as to how to filter the results domain/jeans?=ladies,skinny,pink,10 or domain/jeans/ladies-skinny-pink-10 or domain/jeans/ladies/skinny?=pink,10 And in this how do you handle titles, breadcrumbs etc. Is the a way you prefer to handle filters and why do you do it that way? I'm trying to make my mind up as some very big names handle this differently e.g. http://www.next.co.uk/shop/gender-women-category-jeans/colour-pink-fit-skinny-size-10r VS https://www.matalan.co.uk/womens/shop-by-category/jeans?utf8=✓&[facet_filter][meta.tertiary_category][Skinny]=on&[facet_filter][variants.meta.size][Size+10]=on&[facet_filter][meta.master_colour][Midwash]=on&[facet_filter][min_current_price][gte]=6.0&[facet_filter][min_current_price][lte]=18.0&per=36&sort=

                    Technical SEO | | RodneyRiley
                    0
                  • SushiUK

                    Problems with WooCommerce Product Attribute Filter URL's

                    I am running a WordPress/WooCommerce site for a client, and Moz is picking up some issues with URL's generated from WooCommerce product attribute filters. For example: ..co.uk/womens-prescription-glasses/?filter_gender=mens&filter_style=full-rim&filter_shape=oval How do I get Google to ignore these filters?
                    I am running Yoast Premium, but not sure if this can solve the issue? Product categories are canonicalised to the root category URL. Any suggestions very gratefully appreciated. Thanks Bob

                    Technical SEO | | SushiUK
                    0
                  • Jon-S

                    Product Variations (rel=canonical or 301) & Duplicate Product Descriptions

                    Hi All, Hoping for a bit of advice here please, I’ve been tasked with building an e-commerce store and all is going well so far. We decided to use Wordpress with Woocommerce as our shop plugin. I’ve been testing the CSV import option for uploading all our products and I’m a little concerned on two fronts: - Product Variations Duplicate content within the product descriptions **Product Variations: - ** We are selling furniture that has multiple variations (see list below) and as a result it creates c.50 product variations all with their own URL’s. Facing = Left, Right Leg style = Round, Straight, Queen Ann Leg colour = Black, White, Brown, Wood Matching cushion = Yes, No So my question is should I 301 re-direct the variation URL’s to the main product URL as from a user perspective they aren't used (we don't have images for each variation that would trigger the URL change, simply drop down options for the user to select the variation options) or should I add the rel canonical tag to each variation pointing back to the main product URL. **Duplicate Content: - ** We will be selling similar products e.g. A chair which comes in different fabrics and finishes, but is basically the same product.  Most, if not all of the ‘long’ product descriptions are identical with only the ‘short’ product descriptions being unique. The ‘long’ product descriptions contain all the manufacturing information, leg option/colour information, graphics, dimensions, weight etc etc. I’m concerned that by having 300+ products all with identical ‘long’ descriptions its going to be seen negatively by google and effect the sites SEO. My question is will this be viewed as duplicate content?  If so, are there any best practices I should be following for handling this, other than writing completely unique descriptions for each product, which would be extremely difficult given its basically the same products re-hashed. Many thanks in advance for any advice.

                    Technical SEO | | Jon-S
                    0
                  • derderko

                    Schema for Price Comparison Services - Good or Bad?

                    Hey guys, I was just wondering what the whole schema.org markup means for people that run search engines (i.e. for a niche, certain products) or price comparison engines in general. The intend behind schema.org was to help the engines better understand the pages content. Well, I guess such services don't necessarily want Google to understand that they're just another search engine (and thus might get thrown out of the index for polluting it with search result pages). I see two possible scenarios: either not implement them or implement them in a way that makes the site not look like an aggregator, i.e. by only marking up certain products with unique text. Any thoughts? Does the SEOmoz team has any advice on that? Best,
                    schuon

                    Technical SEO | | derderko
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  • Digital Marketers
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.