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        4. Rankings-- Red & Green

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        Rankings-- Red & Green

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        • WalkieTalkie
          WalkieTalkie Subscriber last edited by

          Question - you can see the green positive and the red negative. If I optimize a certain keyword, and it turns red - how long should I wait before I optimize it again? The same with green - I had a keyword ranking up 20 points...which of course is good...should just wait for a a few months or use the keyword again next month? Not use how I should address the ups and downs (green & red) of rankings. thank you..

          1 Reply Last reply Reply Quote 0
          • Martijn_Scheijbeler
            Martijn_Scheijbeler last edited by

            So the colors are showing if the rankings are moving up and down. You obviously want to score as much green as possible.
            For high volume keywords, I would keep a more close track of what's happening for them, for lower volume keywords you can likely come back after a few weeks or months as it's not worth the time spent on it.

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