VP Marketing on Demand was founded by Peter Buscemi, a CMO with 30 years’ experience spanning start-ups to Fortune 500 companies that competed in SaaS, Mobile, Business Intelligence, Open source, enterprise software, B2B and B2C markets. As a direct result of his work with various boards and executive management teams over the past several decades, he noticed that patterns developed in terms of what the key marketing projects were, how companies successfully addressed them and how those projects were most effectively communicated inside and outside of the companies.