Education: Bachelor of Business and Commerce - Human Resources and Organisational Development Major
Institution: Western Sydney University
Interests: Sport, Music and Travel
After completing my university degree, I began my career as an HR professional. I enjoyed learning about change management and what motivates individuals to achieve outcomes. I would read books on the science of motivation and the research that many psychologists have documented on leadership and management.
I am someone who has always found comfort in numbers and facts coupled with a keen interests in digital business. As such, I began to develop a strong interest in SEO and user experience metrics. I decided to move on from my career as an HR professional and embark on the journey of learning everything there is to know about SEO and delivering the ultimate experience to people seeking information.
Today, I work for a digital marketing agency called Image Traders. I am still quite green with regard to digital marketing and SEO, however I am thoroughly enjoying learning the tricks of the trade.