Advanced SEO
What do you do after you've mastered Moz's SEO starter guide? The answer may be Advanced SEO.
Advanced SEO is simply any set of SEO techniques that require some degree of expert knowledge. It varies from person to person, but let's just say you probably won't master these in your first few months.
Advanced SEO typically involves technical concepts that are somewhat advanced, and/or a deeper understanding of the workings of Google's algorithm and are often employed by Professional SEOs. Anyone can master advanced concepts with the right strategic guidance and real life application.
Here, we've listed some of our favorite resources on advanced SEO, and you'll find the most recent blog posts below.
Professional’s Guide to SEO : Professional SEO strategy all in one place, with chapters written by SEO experts, including Pete Meyers and Tom Capper.
Advanced SEO Strategy : Your SEO is only as good as the strategy you've set. Learn how to craft a next-level SEO strategy that will work for your business and goals.
Working in SEO : What does it mean to work in SEO? Learn more about the skills you need to advance your SEO career with this final chapter of the Professional’s Guide to SEO.
20 SEOs Share Their Key Takeaways From the Google API Leaks : Discover expert insights from the recent Google API documentation leak with actionable strategies to help you become a better SEO strategist.
New Site Crawl: Rebuilt to Find More Issues on More Pages, Faster Than Ever!
As of today, we've relaunched Site Crawl for all customers! Both the front end and back end are completely rebuilt, with new features to help you sort out all of your technical SEO issues.
Optimizing AngularJS Single-Page Applications for Googlebot Crawlers
SEO for single-page application websites can be tricky: they're great for users, but potentially invisible to Google's crawlers. Learn what steps you can take to ensure your SPAs are found and indexed.
Evidence of the Surprising State of JavaScript Indexing
What exactly is going on with JavaScript indexing? The evidence suggest Google is able to crawl it, but how and to what extent? Will Critchlow shares a collection of facts from across the web that paints a picture of the state of JavaScript indexing today and issues a hypothesis you just might wish to test.
It's Here: The Finalized MozCon 2017 Agenda
MozCon 2017 is ready and rarin' to go! Check out the finalized speaker lineup, topics, and make sure you snag your ticket if you haven't yet — they're sure to sell out.
Tackling Tag Sprawl: Crawl Budget, Duplicate Content, and User-Generated Content
An unapologetically nerdy guide to combating bad, duplicate user-generated content with data, statistics, and sheer force of will.Level Up Your SEO Skills With Our Free Training
Moz Academy Training
Complete courses to master SEO basics
Keyword Research Master Guide
Learn Keyword Research like the pros
Guide to SEO Competitor Analysis
Win rankings and traffic from your competition
Lessons from 1,000 Voice Searches (on Google Home)
I ran 1,000 searches on Google Home to find out how voice answers differ from desktop answers. Includes data on Featured Snippets and some Google Home Easter eggs.Faster Sites: Beyond PageSpeed Insights
PageSpeed Insights can be useful, but a perfect score doesn’t guarantee a fast site. There are smarter ways to assess and improve site speed.
How to Rank in Google Image Search
Optimizing your images for ranking in Google Image Search and the Image Pack is not a side of SEO to be ignored. In this Whiteboard Friday, Rand explains just about everything you'd want to ask about image search SEO, from foundations to best practices.
8 Can't-Miss Off-Page SEO Strategies to Build Your Online Reputation
Earn brand mentions, rankings, traffic to your site, and conversions using these off-page SEO strategies: building your brand, leveraging social media, playing around with content types, and more.
How to Implement SEO Changes Using Google Tag Manager
Rigid CMS? Backed-up dev queue? Using Google Tag Manager, you can move past your issues implementing technical SEO changes and start adding structured data, canonicals, noindex tags, mobile switchboard tags, and more.