The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Advice on Landing Pages from the Experts, More Details on the SEOmoz Contest & Our First Landing Page Submission
Yesterday's announcement of the SEOmoz premium landing page contest created an exceptional buzz - we've already had more than a dozen people contact us about creating their version of the document. In addition, I received some excellent advice from two experts in the field - Jon Mendez of OTTO Digital and Bryan Eisenberg of FutureNow. To help anyone and everyone who's in the field of landing pa...
Monday Odds and Ends
And now, a little roundup of stories from the past few days that have either been brought to my attention or that I came across and thought were interesting: Agustín Vazquez-Levi (whose Canalytics team recently became the 12th company in North America [and the first company in Canada] to be accepted as one of Google's Goog...
Announcing SEOmoz's Landing Page Competition
Last week, Roberta Rosenberg at Copyblogger authored a piece that offered some terrific advice for SEOmoz's premium membership landing page. We wrote about ...
Cloaking vs Image Replacement: Hiding Text is Not a Bad Thing
Image replacement can be a contentious issue when it comes to optimizing your websites for a search engine, but is widely supported by leading-edge web standards developers attempting to create more visually appealing websites for their users whilst still retaining semantic, accessible code.
Dan Crow of Google on Crawling, Indexing & Ranking
The SEMNE organization landed an incredible opportunity last week with a guest lecture from Dan Crow. I've seen Dan speak once before several years ago and was shocked by his overly secretive conduct. Thankfully, Google, and apparently, Dan, have changed a lot since then. He had some remarkable...Level Up Your SEO Skills With Our Free Training
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The Fear of the Disconnect
I am going on vacation today and there is one thing that concerns me a lot about my upcoming holiday. For the next nine days, I will have no access to the Internet. Absolutely none. Not even dial-up.
Whiteboard Friday - "Fridata The 13th"
Happy Friday the 13th Gang! Funny isn't it, the luckiest day of the century (7/7/7) being followed so closely by what many consider to be among the unluckiest days of the year? Anyway, many of us in the SEO world did have a momentary scare yesterday when Yahoo! Site Explore, and all the juicy link data that goes with it, ceased to function for a while. This week...
Breaking News: Danny Sullivan = Old, Rand Fishkin = Not Old
Rand was astounded to see that typing in "rand fishkin birthday" brought up the following results in Google: ...
Social Media Poisoning - Possibly the Most Insidious Negative Tactic in SMM
There's no word for this practice that I'm aware of, so I've coined one - Social Media Poisoning (SMP). The practice involves proactively generating spammy comments, posts, links, etc. from a competitor's domain in order to make bloggers, social media contributors, forum owners, etc. ...
Making YOUmoz Work for You (and your clients)
YOUmoz has been a fantastic experiment and one that we're really proud of. The community at YOUmoz is knowledgeable, dedicated and committed. We couldn't ask for more. With the growth of the UGC portal and an ever-increasing amount of traffic from search and referring links pointing to YOUmoz content, we thought we'd better illustrate how you can best levera...