The Moz Blog

The Changing Face of Linkbait

Still typing one-handed, but I had a very interesting conversation today about the future of linkbait and the advantages/disadvantages of being one of the only companies in the world offering the service as part of consultancy. As of now, a good AJAX programmer, a clever idea and a talented PR person are all that's required to make a piece of content that can draw thousands of links and vi...

The Project: In the Beginning...

Like most people in the web industry I got several personal eternity projects waiting for execution. As unlikely as it may seem my recent 3 week sick leave (due to frontal sinusitis) provided me a change to finally tackle a project I had been planning for several years. And since I u...

Most well known blackhat spammer???

Oh come on! Saying stuff like that does not help me fly under the radar people!Not to mention I really don't think I'm all that advanced. There are plenty more people I know that are better than me.G-Man...

Consumer Brand Trust Data

I came across this post on Forrester's technology brand report from Ted Schadler (the author) and feel it's worth sharing. Ted's research is showing where weaknesses and gaps exist in major technology brands, and who's having success leveraging their brand with consumers. Some of his notes: ...

Web 2.0 Awards Traffic & Link Analysis

I promised a friend that we've have the data related to SEOmoz's Web 2.0 Awards posted today and I'd hate to dissapoint. I'm providing statistics from launch in the early morning of Tuesday, March 28 to today - a total of 10 days (8 weekdays). Traffic (unique visits): M...

How Passwords Actually Get Cracked

Darren Miller, a network security consultant, has written an easy-to-grasp piece on exactly how password cracking is done. Although his example uses social engineering to bypass the first few layers of security, it's the type of breach that could happen to anyone. For t...

How to Get Lots of RSS Readers to Click-Through

With the popularity of RSS readers skyrocketing (particularly in tech-savvy fields like SEO and webdev), writers in these arenas are realizing how critical it is to have compelling titles and a great first few lines in order to get the RSS subscribers to click-through to the site. This morning, Donna identified one terrific metho...

SERoundtable Moderators' Favorite Engines

Barry's rounded up the crew for yet another great question asked to the moderators at SERoundtable. This one focuses oin alternative search engines (and the engines moderators use in their personal lives - I'm a tad confused as to what that means... "personal life?"). Viggen asks: ...

CSS Inspiration

If you're thinking about putting together a pure CSS driven site and need inspiration, I've compiled a short list of my favorite CSS showcases. I use these sites not only to inspire visual ideas, but also to learn more creative and practical ways to use CSS. I often find myself digging through source code of sites in the showcases discovering good (and bad) CSS ...

How to Launch a New Site

This morning, Conde Nast "launched" Brides.com, a new portal that combines content from Brides, Modern Bride and Elegant Bride magazine (why a once-in-a-lifetime event has three monthly magazines from one publisher is beyond me, but most thing wedding-related are). ...

Omniture's Matt Belkin on Visitors vs. Visits

Quick one - Visits vs. Visitors is a great piece on why the first matters more than you might think and why the second is less accurate than you might presume. Good read: Here are my top reasons for using visits:1) Visits are more accurate than Unique ...

Anyone Up for a Friday Live SEO/M Chat?

WeeWorld launched their new website yesterday and it's got a cool feature that's virtually unused called "...