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The Yahoo! vs. AdSense Rumor
Search Engines

The Yahoo! vs. AdSense Rumor

I keep getting bugs in my ear (or little birdies) dropping hints that Yahoo!'s organic search is predisposed against websites serving AdSense. That' s not to say that many sites serving the Google ads don't rank well at Yahoo!, but rather that Yahoo! has some negative associations with AdSense serving content and won't be as friendly as they should be. I've heard this rumor two way...
The videoblog industry and SEO - Part 1
Content Marketing

The videoblog industry and SEO - Part 1

Recently, with the success of YouTube, up to 40 videoblog platforms are trying to grasp a part of their marketshare. But what is it all about? The upcoming articles will be trying to identify how the emergence of videoblogging (aka vlogging) can benefit video amateurs and professionals, as well as SEO marketers, journalists and compani...
Generic SEO
Online Advertising

Email Campaigns - The Bastard Child of Web Marketing?

For the first time since 2001, we've had a clent request an email campaign via a list broker. They wanted us to identify the right list from the right broker/organization, find the right email software and track via their web analytics. Since we used to do this all the time (before our name was SEOmoz), I felt relatively comfortable jumping back in to the act... until I spent a few hours muddli...
Run SEOmoz Run
Moz News

Run SEOmoz Run

This past weekend a bunch of us SEOmozzers participated in a 5k (3 mile) benefit run around greenlake. I'd just like to publicly say GOOD JOB to everyone that put the effort in and ran the distance. Although not highly competitive, it was for a good cause and I think we all queued up some rad karma points. Also, kudos to Kat for initiating the idea. Here's a few photos:...
Keyword Research Inset Image
Keyword Research

Keyword Research in the Long, Invisible Tail

Since folks are angling a bit for some hardcore SEO knowledge, I thought I'd take a stab at the thorny and often unproductive process of researching keywords in the long tail. The tail of search queries in a given industry is typically not visible via any of the major KW research programs or search engine ad databases (Overture, Google, MSN). In these instances, there is a research method to fi...
Negative Feedback for the SEOmoz Blog
Moz News

Negative Feedback for the SEOmoz Blog

For the first time since launch, I've been receiving some negative feedback on certain blog entries, not just from newcomers to the site, but from long-time readers and respected search industry folks. Since the primary purpose of this blog is to provide a hub of information, sharing, news and, on occassion, humor for the SEO community, I thought it wise to ask for an entire thread devoted...
Atlas Maps - An Impressive Alternative
Mobile SEO

Atlas Maps - An Impressive Alternative

Although it takes a little while to load, Fresh Logic Studios' Atlas map system is pretty amazing. The application allows for worldwide directions, zooms in with incredible detail and has a very spiffy interface. I did some basic testing to see how robust the system was, and I'd say that with the possible exception of ...
Generic SEO
Online Advertising

Are You a PC or a Mac?

I have a DVR, so typically nothing comes between me and my stories (seriously, have you seen Lost this season? Waaaaaalt!), especially commercials. I typically watch shows on a delay and fast-forward through the annoying onslaught of advertisements. Lately, though, I'm a bit ashamed to say that I've actually been rewinding the DVR to catch the new M...

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