Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Backlinks that go to a redirected URL
-
Hey guys, just wondering, my client has 3 websites, 2 of 3 will be closed down and the domains will be permanently redirected to the 1 primary domain - however they have some high quality backlinks pointing the domains that will be redirected.
How does this effective SEO?
Domain One (primary - getting redesign and rebuilt) - not many backlinks
Domain Two (will redirect to Domain One) - has quality backlinks
Domain Three (will redirect to Domain One) - has quality backlinksWhen the new website is launched on Domain One I will contact the backlink providers and request they update their URL - i assume that would be the best.
-
So it may be easier todo something like this: http://ipv6.google.com/url?q=https%3A%2F%2Fintelitroop.com/
-
Will do, thank you Martin.
-
Hey there,
Yes, the link juice still get passed on 301 redirects. Try to split the redirects in some time range so the new website doesn't have suddenly a lot of new back links. It could appear unnatural to Google.
I'm ready for any other questions. Cheers, Martin
-
BTW, the 3 existing websites are all about the same topic.
-
Thanks for the response.
Its not possible to redesign the other domains, as the company has consolidated and changed names. Plus that wouldn't save time, its a massive job redesigned and recoding 2 websites! They need 1 big website now. They have very low DA also.
Does the link juice still get passed on redirects?
-
Hey there,
Yes, contacting the providers would be the best available option.
Have you considered redesigning the domain Two or Three instead of the domain One? I think it could possibly save you some time and link juice since you wouldn't need to contact the providers and change the current links.
Hope it helps. Cheers, Martin
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the difference between 301 redirects and backlinks?
i have seen some 301 redirects on my site billsonline, can anyone please explain the difference between backlinks and 301 redirects, i have read some articles where the writer was stating that 301 are not good for website.
Technical SEO | | aliho0 -
Url folder structure
I work for a travel site and we have pages for properties in destinations and am trying to decide how best to organize the URLs basically we have our main domain, resort pages and we'll also have articles about each resort so the URL structure will actually get longer:
Technical SEO | | Vacatia_SEO
A. domain.com/main-keyword/state/city-region/resort-name
_ domain.com/family-condo-for-rent/orlando-florida/liki-tiki-village_ _ domain.com/main-keyword-in-state-city/resort-name-feature _
_ domain.com/family-condo-for-rent/orlando-florida/liki-tiki-village/kid-friend-pool_ B. Another way to structure would be to remove the location and keyword folders and combine. Note that some of the resort names are long and spaces are being replaced dynamically with dashes.
ex. domain.com/main-keyword-in-state-city/resort-name
_ domain.com/family-condo-for-rent-in-orlando-florida/liki-tiki-village_ _ domain.com/main-keyword-in-state-city/resort-name-feature_
_ domain.com/family-condo-for-rent-in-orlando-florida/liki-tiki-village-kid-friend-pool_ Question: is that too many folders or should i combine or break up? What would you do with this? Trying to avoid too many dashes.0 -
Redirect URLS with 301 twice
Hello, I had asked my client to ask her web developer to move to a more simplified URL structure. There was a folder called "home" after the root which served no purpose. I asked for the URLs to be redirected using 301 to the new URLs which did not have this structure. However, the web developer didn't agree and decided to just rename the "home" folder "p". I don't know why he did this. We argued the case and he then created the URL structure we wanted. Initially he had 301 redirected the old URLS (the one with "Home") to his new version (the one with the "p"). When we asked for the more simplified URL after arguing, he just redirected all the "p" URLS to the PAGE NOT FOUND. However, remember, all the original URLs are now being redirected to the PAGE NOT FOUND as a result. The problems I see are these unless he redirects again: The new simplified URLS have to start from scratch to rank 2)We have duplicated content - two URLs with the same content Customers clicking products in the SERPs will currently find that they are being redirect to the 404 page. I understand that redirection has to occur but my questions are these: Is it ok to redirect twice with 301 - so old URL to the "p" version then to final simplified version. Will link juice be lost doing this twice? If he redirects from the original URLS to the final version missing out the "p" version, what should happen to the "p" version - they are currently indexed. Any help would be appreciated. Thanks
Technical SEO | | AL123al0 -
Special characters in URL
Will registered trademark symbol within a URL be bad? I know some special characters are unsafe (#, >, etc.) but can not find anything that mentions registered trademark. Thanks!
Technical SEO | | bonnierSEO0 -
Does it really matter to maintain 301 redirect after de-indexing of old URLs?
Today, I was reading latest blog post on SEOmoz blog about. Uncrawled 301s - A Quick Fix for When Relaunches Go Too Well This is very interesting study about 301 & How it useful to maintain traffic. I'm working on eCommerce website and I have done similar stuff on my website. I have big confusion to manage 301 redirect. My website generates new URLs due to following actions. Re-write dynamic URLs. Re-launch entire website on different eCommerce platform. [osCommerce to Magento Commerce] Re-name category. Trasfer one product from one category to another category. I'm managing my 301 redirect with old practice. Excel sheet data from Google webmaster tools and set specific new URLs for redirect. Hoooo... Now, I have 8.5K redirect in htaccess... And, I'm thinking it's too much. Can we remove old 301 redirect from htaccess or not? This is big question for me. Because, all pages are not hyperlink on external website. Google have just de-indexed old URLs and indexed new URLs. So, Is it require to maintain 301 redirect after Google process?
Technical SEO | | CommercePundit0 -
What tools produce a complete list of all URLs for 301 redirects?
I am project managing the rebuild of a major corporate website and need to set up 301 redirects from the old pages to the new ones. The problem is that the old site sits on multiple CMS platforms so there is no way I can get a list of pages from the old CMS. Is there a good tool out there that will crawl through all the sites and produce a nice spreadsheet with all the URLs on it? Somebody mentioned Xenu but I have never used it. Any recommendations? Thanks -Adrian
Technical SEO | | Adrian_Kingwell0 -
How long will Google take to stop crawling an old URL once it has been 301 redirected
I need to do a clean-up old urls that have been redirected in sitemap and was wondering about this.
Technical SEO | | Ant-8080 -
If a redirecting URL has more value than the website should I move it?
Client has two website addresses: Website A is a redirect to Website B. It has one indexed page. But this is the URL being used in collateral. It has the majority of back links, and citations everywhere list Website A as the URL. Website B is where the actual website lives. Google recognizes and indexes the 80+ pages. This website has very few backlinks going to it. This setup does not seem good for SEO. Moreover, the analytics data is completely messed up because Website B shows that the biggest referral source is... you guessed it Website A. I'm thinking going forward, I should: Move all the content from Website B to Website A. Setup Website B to permanently 301 Redirect to Website A. Is that the best course of action?
Technical SEO | | flowsimple0