• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your reputation grow with Reviews AI
          Moz Local

          Let your reputation grow with Reviews AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Link Building
        4. Should backlink URLs include www, https, or both???

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Should backlink URLs include www, https, or both???

        Link Building
        10
        9
        1983
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • udaipabla
          udaipabla last edited by

          My business is located at remotebaba.com, and I am wanting several sites to link to it.
          I am only interested in home page at this point, and we are using HTTPS for our site.

          Which one of these should I have other sites link to (Please provide complete justification):
          remotebaba.com (my root domain)
          www.remotebaba.com
          https://remotebaba.com
          https://www.remotebaba.com

          I really appreciate your help!

          1 Reply Last reply Reply Quote 1
          • Nedslace
            Nedslace last edited by

            I also get confused about this my website url on Google search is like this when I copy the url and paste so I just add it to directories etc like it https://kpsroofinganddrivewaysltd.co.uk/

            1 Reply Last reply Reply Quote 0
            • beauhartwick
              beauhartwick last edited by

              I always use the https just because that's typically where the destination link is anyway. My website https://www.dinosafetysurfacing.com has almost all the links pushed through the https and its doing really well via seo.
              Basically, you dont want to split your link flow. Just makes it harder

              1 Reply Last reply Reply Quote 0
              • 24hrmarketing
                24hrmarketing last edited by

                I always make sure to put https://www.24hrmarketing.com

                for my business 24 hour marketing in brooklyn, ny. I suggest everyone put the SSL secure optimized for SEO domain path!

                1 Reply Last reply Reply Quote 0
                • talentwide
                  talentwide last edited by

                  You should always point your links to the final version you show users. In this case, you have all 3 redirected to https://www.visagurukul.com, then that should be the URL. (best digital marketing agency)

                  The thinking here is to be coherent on what you tell Users, other webs and Google. Don't waste Google's time making it go through redirections whenever you can avoid it.

                  1 Reply Last reply Reply Quote 0
                  • ezkrt
                    ezkrt last edited by

                    Backlink URLs should ideally reflect the way the target website's URL is structured. If the target website uses "www" and "https," then the backlink should include both "www" and "https." Similarly, if the target website uses just the root domain without "www," and it's on "https," then the backlink should match that structure.

                    Consistency is key in maintaining a clean and organized backlink profile. Search engines like Google will consider both "www" and "non-www" versions of a domain, as well as "http" and "https" versions, as separate entities. Therefore, it's generally a good practice to be consistent with the way you link to a website. This helps in:

                    Avoiding Duplicate Content Issues: Search engines might treat "www" and "non-www" versions of a website as separate entities, potentially causing duplicate content issues.

                    SEO Consistency: Having consistent URLs in your backlinks helps search engines understand the authoritative version of your website. It also helps consolidate SEO authority to a single version.

                    User Experience: Consistent URLs in backlinks ensure that users are directed to the correct version of the website without encountering any confusion or redirection errors.

                    In summary, always try to mirror the URL structure of the target website in your backlinks, whether that includes "www," "https," or both.

                    1 Reply Last reply Reply Quote 0
                    • georgebenzy
                      georgebenzy last edited by

                      Using HTTPS ensures secure communication between the user's browser and your website's server, which is important for both security and search engine optimization. Additionally, it's a good idea to set up redirects so that all variations (http, non-www, www, and non-https) are automatically redirected to the HTTPS version of your root domain. This helps maintain a consistent and secure user experience.

                      So, the recommended link for other sites to use is "https://gstcalculatorau.com/singapore-gst-calculator/".

                      1 Reply Last reply Reply Quote 0
                      • sana.1
                        sana.1 last edited by

                        Whether backlink URLs should include www and https depends on your website's configuration. If your website is configured to redirect all traffic from HTTP to HTTPS, then you should use the HTTPS version of your URL in backlinks. e.g. https://www.almondcoupons.com/ This is because Google and other search engines prefer HTTPS websites.

                        1 Reply Last reply Reply Quote 0
                        • GastonRiera
                          Gaston Riera last edited by

                          Hi udaipabla,

                          You should always point your links to the final version you show users. In this case, you have all 3 redirected to https://www.remotebaba.com, then that should be the URL.

                          The thinking here is to be coherent on what you tell Users, other webs and Google. Don't waste Google's time making it go through redirections whenever you can avoid it.

                          Hope it helps.
                          Best luck.
                          Gaston

                          1 Reply Last reply Reply Quote 0
                          • 1 / 1
                          • First post
                            Last post

                          Browse Questions

                          Explore more categories

                          • Moz Tools

                            Chat with the community about the Moz tools.

                          • SEO Tactics

                            Discuss the SEO process with fellow marketers

                          • Community

                            Discuss industry events, jobs, and news!

                          • Digital Marketing

                            Chat about tactics outside of SEO

                          • Research & Trends

                            Dive into research and trends in the search industry.

                          • Support

                            Connect on product support and feature requests.

                          • See all categories

                          Related Questions

                          • David5675

                            Can Foreign Language Backlinks Be Valuable?

                            backlinks link building

                            I've done a lot of searching on this subject, but I keep seeing conflicting answers. Are backlinks from foreign language websites valuable? For example, a travel website in English picks up a couple backlinks in Indonesian language (and other languages) from foreign sites that have a DA of 60-70 or higher. The topic is partially related, but the language is totally different. Would those links still be valuable for the English website's DA? Has this ever been answered conclusively? Thanks

                            Link Building | | David5675
                            1
                          • Justen_H

                            Backlinks from different TLD's impact

                            Hi MOZ'ers, I'm wondering what the impact of different TLD backlinks is for same language pages. For example: we're on a website that has a German national TLD .de. We're earning backlinks and they are coming from .de as well as .ch (Switzerland) or .at (Austria) pages. What would be more desirable, and how big would you consider the difference? Looking forward to hearing your responses 🙂 Justen

                            Link Building | | Justen_H
                            0
                          • poke1

                            Rankings Dropped After New Backlinks.

                            I have a low-traffic website (under 100 unique visitors per day) and I've encountered a strange issue started yesterday morning. I acquired three back-links, one of these back-links is contextual and the other two are site-wide. The site-wide back-links are from PA 40+ blogs. It looks like the back-links are already indexed by Google. Despite these new back-links, my rankings across multiple keywords have dropped several positions. I'm new to SEO, but I would assume new back-links would improve my rankings. None of these back-links are low quality links, they are from real established blogs with high domain and page authority values. Could anyone give me insights into why my rankings may have dropped with new back-links?

                            Link Building | | poke1
                            1
                          • dsumter

                            A lot of backlinks from outside of niche – bad?

                            We have received a lot of backlinks over the years by users putting links on their websites to their home pages on our site, eg: our.domain/user1 our.domain/user2 … our.domain/user100000 There are 10’s of thousands of these backlinks, all natural, but many of them come from blogs that are completely outside of our niche. Only a small percentage of our backlinks 1% to 5% could actually be coming from pages related to our niche, the other 95%+ could be users just linking to their home pages. Could this really hurt us..? We have 1000’s of backlinks related to our niche, yet we’ve noticed that some competitors with less than 50 backlinks can outrank us for certain keywords.. Also related, we’ve noticed these user links popping up on a lot of spammy sites, directories, etc. We didn’t create them but we’re disavowing them now to be safe. So this could also be hitting our rankings.

                            Link Building | | dsumter
                            0
                          • Berner

                            Do citations count as backlinks?

                            Hello, So I may have a simple question- do citations such as yp and manta for an example count as backlinks? So if they do, would this be a natural link so good for seo? or a citation where it may be a backlink, but not very helpful for seo backlink profile? Thank you to all

                            Link Building | | Berner
                            0
                          • dealblogger

                            Does this count as a backlink to my category page?

                            I am ranking high with a certain category page and I am reading that I need backlinks to that page. It is going to be a challenge to get a backlink to that specific category page but how about this? Category page URL: www.mysite.com/category/name Backlink to this URL: www.mysite.com/category/name/specific-blog-post (EDIT: Apparently these types of links don't exist! I went into the category page and clicked on a blog post and it just gave me the www.mysite.com/blah-blah-blah) Will that count as a backlink to the category page? Right now I am only getting backlinks to these blog posts: www.mysite.com/this-is-a-blog-post Any help appreciated! EDIT: Well I guess now my question is worthless. But if you have any input, it would be appreciated.

                            Link Building | | dealblogger
                            0
                          • clickangel

                            Changing backlinks anchor text

                            Hi, I've read a few blog post here that suggests the strength of building links using your brand as an anchor text. This supposedly gives the site authority. Currently a chunck of the back links to my homepage are on generic terms i'm trying to rank for which doesn't seem to be working very well. I was thinking of contacting the various webmasters to change the anchor text to that of the site brand name but wondering if this will signal a manipulation of links to the search engines and potentially could be flagged as paid links? Has anybody done this before and what is the danger of doing this? Thanks Duke

                            Link Building | | clickangel
                            0
                          • mozllo

                            Urls rewriting "how to" with .htaccess

                            hi, Please i would need advices (links, tips, tool:generator ?) regarding url rewriting through .htaccess (newbee about it). It's a "refurbishing" website case  , the domain doesn't change. But the CMS does ! I've got a list of urls (800) with which i don't want to loose rankings on : Here the type of old url syntax : http://www.mydomain.com/home/newscontent.asp?id=1133 Here the new url type would be: http://www.mydomain.com/name-of-the-article
                            or/and
                            http://www.mydomain.com/category/Page-2 Tks a lot...

                            Link Building | | mozllo
                            0

                          Get started with Moz Pro!

                          Unlock the power of advanced SEO tools and data-driven insights.

                          Start my free trial
                          Products
                          • Moz Pro
                          • Moz Local
                          • Moz API
                          • Moz Data
                          • STAT
                          • Product Updates
                          Moz Solutions
                          • SMB Solutions
                          • Agency Solutions
                          • Enterprise Solutions
                          • Digital Marketers
                          Free SEO Tools
                          • Domain Authority Checker
                          • Link Explorer
                          • Keyword Explorer
                          • Competitive Research
                          • Brand Authority Checker
                          • Local Citation Checker
                          • MozBar Extension
                          • MozCast
                          Resources
                          • Blog
                          • SEO Learning Center
                          • Help Hub
                          • Beginner's Guide to SEO
                          • How-to Guides
                          • Moz Academy
                          • API Docs
                          About Moz
                          • About
                          • Team
                          • Careers
                          • Contact
                          Why Moz
                          • Case Studies
                          • Testimonials
                          Get Involved
                          • Become an Affiliate
                          • MozCon
                          • Webinars
                          • Practical Marketer Series
                          • MozPod
                          Connect with us

                          Contact the Help team

                          Join our newsletter
                          Moz logo
                          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                          • Accessibility
                          • Terms of Use
                          • Privacy

                          Looks like your connection to Moz was lost, please wait while we try to reconnect.