• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Keyword Research
        4. Google changes my title in search results randomly, any idea why?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Google changes my title in search results randomly, any idea why?

        Keyword Research
        3
        6
        1252
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • isntworkdull
          isntworkdull last edited by

          hi all,

          i recently noticed google changing the title tag of one of my pages in search results for certain keywords...

          I've done a bit of a search and see its not uncommon, however from what i can tell they usually change the title if it is too long, or they seem to change the branding location etc...

          In my case they are litterally adding key words to it...

          Example -

          See Image 1 - This is my main keyword - the title displays correctly

          See Image 2 - Another keyword - see how google has added "irrelevant" keywords to the title

          Any ideas why this happens?

          fr0PIK7.jpg sv6zWOu.jpg

          1 Reply Last reply Reply Quote 0
          • isntworkdull
            isntworkdull @SorinaDascalu last edited by

            Thanks for the info Sorina, i agree with you that Google decided the page is also relevant for the keyword cctv cameras...

            But i disagree with google.. lol.. i mean, we have a cameras page, the recorder page has nothing to do with cameras, there are no cameras on that page, it is recorders...

            Just seems a little odd to me... I will try lengthening the title as it is a little short (only 36 characters)... perhaps if its a bit longer they wont bother adding to it...

            Thanks again

            1 Reply Last reply Reply Quote 0
            • SorinaDascalu
              SorinaDascalu last edited by

              In some cases Google rewrites the title of web pages in its search results pages. Here is the exact answer from a Google Employee about this issue:

              In general, when we run across titles that appear to be sub-optimal, we may choose to rewrite them in the search results. This could happen when the titles are particularly short, shared across large parts of your site or appear to be mostly a collection of keywords. One thing you can do to help prevent this is to make sure that your titles and descriptions are relevant, unique and compelling, without being "stuffed" with too much boilerplate text across your site.

              (source: http://productforums.google.com/forum/#!msg/webmasters/GxPvar_uSwE/ARAsgZ5Rt0kJ)

              In your case I believe Google decided that your page is also relevant for the keyword "CCTV Cameras" and added that to the page title.

              isntworkdull 1 Reply Last reply Reply Quote 1
              • isntworkdull
                isntworkdull @isntworkdull last edited by

                sorry

                I just realised in image 2 i used the words "scrolling down" suggesting the search result in question is on page one... my mistake - it is not, the search result in question is on the second page of results...

                The images were just to show people the same website page with different tittle tag in google search results...

                1 Reply Last reply Reply Quote 0
                • isntworkdull
                  isntworkdull @Bondara last edited by

                  just logged out and tested, i still get the same...

                  i should point out with image 2 - there is another of our pages that ranks on page 1 for the keyword in that image... but if you go to page two, it shows the page reffered to in image 1 - and you can see the different title...

                  isntworkdull 1 Reply Last reply Reply Quote 0
                  • Bondara
                    Bondara last edited by

                    I'm getting different results then you,

                    I can see your login to your Google account, try login out or if your using Chrome use incognito to search.

                    What you got, same or different?

                    isntworkdull 1 Reply Last reply Reply Quote 0
                    • 1 / 1
                    • First post
                      Last post

                    Browse Questions

                    Explore more categories

                    • Moz Tools

                      Chat with the community about the Moz tools.

                    • SEO Tactics

                      Discuss the SEO process with fellow marketers

                    • Community

                      Discuss industry events, jobs, and news!

                    • Digital Marketing

                      Chat about tactics outside of SEO

                    • Research & Trends

                      Dive into research and trends in the search industry.

                    • Support

                      Connect on product support and feature requests.

                    • See all categories

                    Related Questions

                    • VinJGirl

                      Google: Is There a Way to Find Your "Unknown Search Terms"

                      I believe Google stopped reporting search terms for privacy reasons. All my searches show as "unknown". I found a video that showed how to get around this but it's not current. Is there any way to get your Google terms search information? Thanks, Jo-Ann

                      Keyword Research | | VinJGirl
                      0
                    • E_F

                      Has the keyword planner search volume metric gone crazy?

                      I use the search volume found in keyword planner to score and weight my keywords in a similar way as Rand showed us in this WBF. This week I've found that in many cases suddenly the singular and plural version of the keyword have the same search volume. This seems crazy to me as singular and plural is not the same, the intent is different but more importantly they behave very differently from each other when looking at their track record in Adwords (impressions, clicks, conversions, CTR, CVR etc...all different). For example, here's a screenshot of 4 keywords (singular and plural versions of 2 phrases) with search volume captured a couple of months ago. Now here's another screenshot of the same keywords taken from Keyword planner today. Any ideas why this would be happening? Does it makes sense to you? It just seems buggy to me. Thanks!

                      Keyword Research | | E_F
                      0
                    • sararufo

                      Keywords with no search volume

                      Hi there! What are your thoughts on optimizing pages for keywords that have no search volume (using the Keyword Planner)? I'm not sure it should be done, since optimizing for keywords that no one searches for is kind of useless, right? Or should I do it hoping that sometime in the future the keyword will have a surge on searches? Thanks!

                      Keyword Research | | sararufo
                      0
                    • Ron10

                      What is the best tool for finding what people are using as search phrases for my product

                      what is the best tool for finding what people are using as search phrases for my product?  i used to use the google adwords keyword suggestion tool but that tool is gone now.  Is the google keyword planner now the best tool to use? Thanks, Ron

                      Keyword Research | | Ron10
                      1
                    • Alchemist23

                      Google Keyword Tool: What is considered a unique keyword?

                      I'm trying to research keywords using Google's Keyword Tool.  After looking at results, I have the following questions: 1.  Does singular/plurals of a word count as two different keywords to Google (ie: photobooth and photobooths)?  Would I need to have a unique page targeting each word or will one page on my site be sufficient for targeting both? 2. I've noticed that different variations of keywords have the same global monthly search results.  This leads me to believe that Google see's all of them as one keyword.  ie: "photo booth props" and "props for a photo booth" and "props with photo booth", all have 22,200 search global monthly search resluts.  On the other hand "moustache prop" and "prop moustache" have different global monthly search results (480 and 590).  Can anyone explain this?

                      Keyword Research | | Alchemist23
                      0
                    • Motivators

                      Search Volume vs. CTR

                      Is it better to optimize based on search volume or click through rate? For example: If a keyword has a CTR of 19% and only 3,000 monthly searches, while another keyword that is relevant to that page has a CTR of 0.7% and 20,000 monthly searches, which keyword should that page be optimized for for better natural results and the bottom line?

                      Keyword Research | | Motivators
                      0
                    • Kp222

                      How do search engines score "nested" keywords?

                      I use "nested" for lack of a better term; what I mean is keyword phrases that contain other keyword phrases. For example, if I have a page that is extremely well optimized (on-page) for the phrase "old silver coins", is that page by default also extremely well optimized (on-page) for the phrase "silver coins"? Or does google understand that I am optimizing for the longer phrase "old silver coins" and somehow exclude me from contention for the sub-phrase "silver coins"? I understand that this gets more complicated when talking about backlinks (off-page), but the same general question remains. If I am getting good backlinks for "old silver coins", am I also getting good backlinks for "silver coins" at the same time? I do understand that "silver coins" may be more competitive than "old silver coins" and so my page may not rank the same for the two phrases. But I am really curious if there is some kind of multiplier effect with nested keyword phrases like the example I have provided, or whether google somehow only credits for the full phrase and not for any sub-phrases contained therein. Any insight would be greatly appreciated!  (And sorry if this has been addressed already. I have looked around the site and have googled this question, but haven't found anything useful yet.) Thanks. BONUS QUESTION: Are the answers to my questions above exactly the same when discussing singular versus plural keywords ("coins" versus "coin")? After all, that is a "nested case just like my examples above. On the other hand, I can see there being some special treatment of singular and plural.

                      Keyword Research | | Kp222
                      1
                    • Amjath

                      How does Google treat the symbols ® and ™ if they are part of keyword?

                      For example: As a keyword, is "Cisco®" the same as "Cisco"? I tried a couple of things to find out: 1. I put both keywords in Google adwords tool. Google displayed search volume data only for Cisco. That means it ignores the ® symbol. 2. I typed in Cisco® and Cisco in Google search. of SERPs are the same. And the first page results are almost same excpet for Google Places listings. Based on above two observations, I think that Google treats Cisco® and Cisco in the same manner. So if we optimize a page for Cisco®, we will get benefit for the keyword Cisco as well. Does anybody has any other experience? (Note: the keyword used here(Cisco) is just an example. Thanks, Supriya.

                      Keyword Research | | Amjath
                      0

                    Get started with Moz Pro!

                    Unlock the power of advanced SEO tools and data-driven insights.

                    Start my free trial
                    Products
                    • Moz Pro
                    • Moz Local
                    • Moz API
                    • Moz Data
                    • STAT
                    • Product Updates
                    Moz Solutions
                    • SMB Solutions
                    • Agency Solutions
                    • Enterprise Solutions
                    • Digital Marketers
                    Free SEO Tools
                    • Domain Authority Checker
                    • Link Explorer
                    • Keyword Explorer
                    • Competitive Research
                    • Brand Authority Checker
                    • Local Citation Checker
                    • MozBar Extension
                    • MozCast
                    Resources
                    • Blog
                    • SEO Learning Center
                    • Help Hub
                    • Beginner's Guide to SEO
                    • How-to Guides
                    • Moz Academy
                    • API Docs
                    About Moz
                    • About
                    • Team
                    • Careers
                    • Contact
                    Why Moz
                    • Case Studies
                    • Testimonials
                    Get Involved
                    • Become an Affiliate
                    • MozCon
                    • Webinars
                    • Practical Marketer Series
                    • MozPod
                    Connect with us

                    Contact the Help team

                    Join our newsletter
                    Moz logo
                    © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                    • Accessibility
                    • Terms of Use
                    • Privacy

                    Looks like your connection to Moz was lost, please wait while we try to reconnect.