Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is the Authority of Individual Pages Diluted When You Add New Pages?
-
I was wondering if the authority of individual pages is diluted when you add new pages (in Google's view). Suppose your site had 100 pages and you added 100 new pages (without getting any new links). Would the average authority of the original pages significantly decrease and result in a drop in search traffic to the original pages?
Do you worry that adding more pages will hurt pages that were previously published?
-
Authority or No of pages or all other factors are secondary.
What is more important is assessment of our goals.
Why do our website exist?
How rich content we are building? Are we sounding like subject matter expert?
Answers for these questions are more important than one page or many page?
Page rank, Page authority, Domain Authority these all are metrics as far as we are thinking about google ranking.
Ultimately one page or many pages we are building website for human being.
First purpose and then analysis. Reverse is not possible.SAMEER
-
Charles, I wouldn't be too concerned about this. Assuming you're adding pages with quality content, the value they add to the site should outweigh any dilution effect, if any exists. To be a little safer, though, rather than adding 100 pages to a 100 page site in one go, can you phase them in gradually? That big a jump all at once could conceivably cause a temporary drop of the existing pages, I suppose, although I would expect any drop to be short term, with an overall gain once the new pages are picked up.
-
I wouldn't worry about adding 100 new pages. Go for it. You also have to think about the opportunity cost of not creating the additional 100 pages. You will probably be missing out on something. With that said, make sure that you are creating high quality pages because it helps your domain overall. And remember this is for the long-term. Whenever I launch a new page, it gets to the 2nd page fast. Within the next 6 months to 1 year it's normally on the 1st page.
-
Well, with more pages you will have more opportunities to go after different keywords and offer new original content. As long as the content isn't duplicate or spammy, I can't imagine you would be hurt for simply expanding your website. Even if you added a bunch of internal links to your new pages, as long as your pages still look natural it shouldn't be a problem.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does a no-indexed parent page impact its child pages?
If I have a page* in WordPress that is set as private and is no-indexed with Yoast, will that negatively affect the visibility of other pages that are set as children of that first page? *The context is that I want to organize some of the pages on a business's WordPress site into silos/directories. For example, if the business was a home remodeling company, it'd be convenient to keep all the pages about bathrooms, kitchens, additions, basements, etc. bundled together under a "services" parent page (/services/kitchens/, /services/bathrooms/, etc.). The thing is that the child pages will all be directly accessible from the menus, so there doesn't need to be anything on the parent /services/ page itself. Another such parent page/directory/category might be used to keep different photo gallery pages together (/galleries/kitchen-photos/, /galleries/bathroom-photos/, etc.). So again, would it be safe for pages like /services/kitchens/ and /galleries/addition-photos/ if the /services/ and /galleries/ pages (but not /galleries/* or anything like that) are no-indexed? Thanks!
Technical SEO | | BrianAlpert781 -
Blog Page Titles - Page 1, Page 2 etc.
Hi All, I have a couple of crawl errors coming up in MOZ that I am trying to fix. They are duplicate page title issues with my blog area. For example we have a URL of www.ourwebsite.com/blog/page/1 and as we have quite a few blog posts they get put onto another page, example www.ourwebsite.com/blog/page/2 both of these urls have the same heading, title, meta description etc. I was just wondering if this was an actual SEO problem or not and if there is a way to fix it. I am using Wordpress for reference but I can't see anywhere to access the settings of these pages. Thanks
Technical SEO | | O2C0 -
Why is Google Webmaster Tools showing 404 Page Not Found Errors for web pages that don't have anything to do with my site?
I am currently working on a small site with approx 50 web pages. In the crawl error section in WMT Google has highlighted over 10,000 page not found errors for pages that have nothing to do with my site. Anyone come across this before?
Technical SEO | | Pete40 -
When creating parent and child pages should key words be repeated in url and page title?
We are in the direct mail advertising business: PrintLabelAndMail.com Example: Parent:
Technical SEO | | JimDirectMailCoach
Postcard Direct Mail Children:
Postcard Mailings
Postcard Design
Postcard Samples
Postcard Pricing
Postcard Advantages should "postcard" be repeated in the URL and Page Title? and in this example should each of the 5 children link back directly to the parent or would it be better to "daisy chain" them using each as parent for the next?0 -
Can you noindex a page, but still index an image on that page?
If a blog is centered around visual images, and we have specific pages with high quality content that we plan to index and drive our traffic, but we have many pages with our images...what is the best way to go about getting these images indexed? We want to noindex all the pages with just images because they are thin content... Can you noindex,follow a page, but still index the images on that page? Please explain how to go about this concept.....
Technical SEO | | WebServiceConsulting.com0 -
Page titles in browser not matching WP page title
I have an issue with a few page titles not matching the title I have In WordPress. I have 2 pages, blog & creative gallery, that show the homepage title, which is causing duplicate title errors. This has been going on for 5 weeks, so its not an a crawl issue. Any ideas what could cause this? To clarify, I have the page title set in WP, and I checked "Disable PSP title format on this page/post:"...but this page is still showing the homepage title. Is there an additional title setting for a page in WP?
Technical SEO | | Branden_S0 -
Add to Cart Link
We have shopping cart links (<a href's,="" not="" input="" buttons)="" that="" link="" to="" a="" url="" along="" the="" lines="" of="" cart="" add="" 123&return="/product/123. </p"></a> <a href's,="" not="" input="" buttons)="" that="" link="" to="" a="" url="" along="" the="" lines="" of="" cart="" add="" 123&return="/product/123. </p">The SEOMoz site crawls are flagging these as a massive number of 302 redirects and I also wonder what sort of effect this is having on linkjuice flowing around the site. </a> <a href's,="" not="" input="" buttons)="" that="" link="" to="" a="" url="" along="" the="" lines="" of="" cart="" add="" 123&return="/product/123. </p">I can see several possible solutions: Make the links nofollow Make the links input buttons Block /cart/add with robots.txt Make the links 301 instead of 302 Make the links javascript (probably worst care) All of these would result in an identical outcome for the UX, but are very different solutions. What would you suggest?</a>
Technical SEO | | Aspedia0