Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Exact Syntax for Canonical to PDFs for Windows Server

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Exact Syntax for Canonical to PDFs for Windows Server

    Intermediate & Advanced SEO
    5
    9
    1749
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Midleton
      Midleton last edited by

      Hi There,

      I have got in my web several PDFs with the same content of the HTML version. Thus I need to set up a canonical for each of them in order to avoid duplicate content.

      In particular, I need to know how to write the exact syntax for the windows server (web.config) in order to implement the canonical to PDF. I surfed the web but it seems I cannot find this piece of info anywhere

      Thanks a lot!!

      1 Reply Last reply Reply Quote 0
      • AlanMosley
        AlanMosley last edited by

        Thanks Paul

        I had a look at the page, but as I can see it uses headers to identify the response, but the actions are rewrite or redirect. There is a custom response you can use,

        for a definitive answer I would ask on iis.net http://forums.iis.net/

        Or you could place each pdf in its own folder and place the header on the folder

        1 Reply Last reply Reply Quote 0
        • ThompsonPaul
          ThompsonPaul last edited by

          To implement a canonical tag for an individual page/file in IIS, you need to insert a custom response header via an outbound rule in the IIS Rewrite module, not through the web.config.

          Sorry I don't have a specific example handy (haven't had to wrassle with IIS in some time). I'll see if I can dig one up.

          Meanwhile, here's a link to the relevant section of the general Rewrite Module info in case maybe Alan can suggest the specifics.

          Paul

          1 Reply Last reply Reply Quote 0
          • AlanMosley
            AlanMosley @CleverPhD last edited by

            Thanks for finding that, I see it says url, but I cant see how that is actually done. All it does it create a web.config in the folder you choose, I found no way of doing it ofr the indervidual file, unless you have only one file per forder

            here is the web.config, how to test it works?

            <configuration><system.webserver><httpprotocol><customheaders><add name="CononicalUrl" value="Link: http:/domain.com/my.pdf; rel=canonical"></add></customheaders></httpprotocol></system.webserver></configuration>

            1 Reply Last reply Reply Quote 0
            • CleverPhD
              CleverPhD @AlanMosley last edited by

              Not according to this doc:

              http://technet.microsoft.com/en-us/library/cc753812(v=ws.10).aspx

              "Levels

              The procedures for configuring HTTP headers can be performed at the following levels in IIS:

              • Web Server

              • Site

              • Application

              • Physical and virtual directories

              • File (URL)"

              AlanMosley 1 Reply Last reply Reply Quote 0
              • DeanAndrews
                DeanAndrews @AlanMosley last edited by

                My mistake

                1 Reply Last reply Reply Quote 0
                • AlanMosley
                  AlanMosley last edited by

                  I don't think this can be done in web.config. I don't think it can be done at all.

                  while you can add a canonical header, to a folder using IIS, you cant add if to a file.

                  CleverPhD 1 Reply Last reply Reply Quote 0
                  • AlanMosley
                    AlanMosley @DeanAndrews last edited by

                    He's on a windows server and there is no .htaccess, you use web.config.

                    DeanAndrews 1 Reply Last reply Reply Quote 0
                    • DeanAndrews
                      DeanAndrews last edited by

                      Hi, I believe your question is answered here via .htaccess file rather than web.config. Moz blog: How To: Advanced rel="canonical" HTTP Headers

                      AlanMosley 1 Reply Last reply Reply Quote 0
                      • 1 / 1
                      • First post
                        Last post

                      Got a burning SEO question?

                      Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                      Start my free trial


                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • JH_OffLimits

                        Canonical and Alternate Advice

                        At the moment for most of our sites, we have both a desktop and mobile version of our sites. They both show the same content and use the same URL structure as each other. The server determines whether if you're visiting from either device and displays the relevant version of the site. We are in a predicament of how to properly use the canonical and alternate rel tags. Currently we have a canonical on mobile and alternate on desktop, both of which have the same URL because both mobile and desktop use the same as explained in the first paragraph. Would the way of us doing it at the moment be correct?

                        Intermediate & Advanced SEO | | JH_OffLimits
                        3
                      • SDCMarketing

                        Change Google's version of Canonical link

                        Hi My website has millions of URLs and some of the URLs have duplicate versions. We did not set canonical all these years. Now we wanted to implement it  and fix all the technical SEO issues. I wanted to consolidate and redirect all the variations of a URL to the highest pageview version and use that as the canonical because all of these variations have the same content. While doing this, I found in Google search console that Google has already selected another variation of URL as canonical and not the highest pageview version. My questions: I have millions of URLs for which I have to do 301 and set canonical. How can I find all the canonical URLs that Google has autoselected? Search Console has a daily quota of 100 or something. Is it possible to override Google's version of Canonical? Meaning, if I set a variation as Canonical and it is different than what Google has already selected, will it change overtime in Search Console? Should I just do a 301 to highest pageview variation of the URL and not set canonicals at all? This way the canonical that Google auto selected might get redirected to the highest pageview variation of the URL. Any advice or help would be greatly appreciated.

                        Intermediate & Advanced SEO | | SDCMarketing
                        0
                      • recbrands

                        Sitemap generator which only includes canonical urls

                        Does anyone know of a 3rd party sitemap generator that will only include the canonical url's?  Creating a sitemap with geo and sorting based parameters isn't the most ideal way to generate sitemaps.  Please let me know if anyone has any ideas.  Mind you we have hundreds of thousands of indexed url's and this can't be done with a simple text editor.

                        Intermediate & Advanced SEO | | recbrands
                        0
                      • teconsite

                        Pagination parameters and canonical

                        Hello, We have a site that manages pagination through parameters in urls, this way: friendly-url.html
                        friendly-url.html?p=2
                        friendly-url.html?p=3
                        ... We've rencently added the canonical tag pointing to friendly-url.html for all paginated results. In search console, we have the "p" parameter identified by google. 
                        Now that the canonical has been added, should we still configure the parameter in search console, and tell google that it is being use for pagination? Thank you!

                        Intermediate & Advanced SEO | | teconsite
                        0
                      • YairSpolter

                        Block in robots.txt instead of using canonical?

                        When I use a canonical tag for pages that are variations of the same page, it basically means that I don't want Google to index this page. But at the same time, spiders will go ahead and crawl the page. Isn't this a waste of my crawl budget? Wouldn't it be better to just disallow the page in robots.txt and let Google focus on crawling the pages that I do want indexed? In other words, why should I ever use rel=canonical as opposed to simply disallowing in robots.txt?

                        Intermediate & Advanced SEO | | YairSpolter
                        0
                      • Jenny1

                        Partial duplicate content and canonical tags

                        Hi - I am rebuilding a consumer website, and each product page will contain a unique product image, and a sentence or two about the product (and we tend to use a lot of the same words in different ways across products). I'd like to have a tabbed area below the product info that talks about the overall product line, and this content would be duplicate across all the product pages (a "Why use our products" type of thing). I'd have this duplicate content also living on its own URL's so they can be found alone in the SERP's. Question is, do I need to add the canonical tag to this page, since there's partial duplicate content on the product pages? And if I did that, would my product pages go un-indexed?? I understand how to handle completely duplicated content, it's the partial duplicate that I'm having difficulty figuring out.

                        Intermediate & Advanced SEO | | Jenny1
                        0
                      • Bio-RadAbs

                        PDFs and images in Sub folder or subdomain?

                        What would you recommend as best practice? Our ecommerce site has a lot of PDFs supporting the product page. Currently they are kept in a sub domain and so are all images. Would it be better to keep them all in a subfolder? I've read about blogs being hosted on a subfolder to be better than subdomain but what about pdfs and images? thoughts?

                        Intermediate & Advanced SEO | | Bio-RadAbs
                        0
                      • imiJoe

                        Does Bing support rel="canonical" HTTP Headers?

                        anyone know^

                        Intermediate & Advanced SEO | | imiJoe
                        0

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.