Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Too many on page links
-
Hi
I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+
How important is this now? I've read a few articles to say it's not as crucial as before.
Thanks!
-
Hi Becky!
First, I would like to say this is it great you are being proactive in making sure your webpage doesn't have too many links on it! But, luckily for you, this is not something you need to worry about. 100 is a suggested number but not something that will penalize you if you go over.
Google’s Matt Cutts posted a video explaining why Google no longer has that 100-links-per-page Webmaster guideline—so be sure to check that out! It's commonly thought that having too many links will negatively impact your SEO results, but that hasn't been the case since 2008. However, Google has said if a site looks to be spammy and has way too many links on a single page—Google reserves the right to take action on the site. So, don't include links that could be seen as spammy and you should be fine.
Check out this Moz blog that discusses how many links is too many for more information!
-
Thank you for the advice, I'll take a look at the articles
Brilliant, the round table sounds great - I'll sign up for this
-
I honestly wouldn't worry Becky. The page looks fine, the links look fine and it is certainly not what you would call spammy,
Link crafting was a 'thing' a number of years ago, but today Google pretty much ignores this, as has been shown many times in testing.
However, you can benefit from internal links, but that is a different discussion. Read this if you are interested.
If you are interested, there is a round-table discussion on eCommerce SEO hosted by SEMrush on Thursday and that could be useful to you? Myself and 2 others will be talking on a number of issues.
-Andy
-
Thanks for the advice, I've looked into this before.
We have menu links and product links as it's an ecommerce site, so I wouldn't be able to remove any of these.
I've found it hard to find a way to decrease these links further on primary pages. For example http://www.key.co.uk/en/key/aluminium-sack-truck has 130 links.
Any advice would be appreciated
-
Confirmation from Google here to limit the links on a page to 3000
https://www.deepcrawl.com/knowledge/news/google-webmaster-hangout-notes-friday-8th-july-2016/
I would consider that to be a lot though
-Andy
-
Brilliant thank you!
-
In the "old days" (yup, I go back that far), Google's search index crawler wasn't all that powerful. So it would ration itself on each page and simply quit trying to process all the content on the page after a certain number of links and certain character count. (That's also why it used to be VERY important that your content was close to the top of your page code, not buried at the bottom of the code).
The crawler has been beefed up to the point where this hasn't been a limiting factor per page for a long time, so the crawler will traverse pretty well any links you feed it. But I +1 both Andy and Mike's advice about considering the usability and link power dilution of having extensive numbers of links on a page. (This is especially important to consider for your site's primary pages, since one of their main jobs is to help flow their ranking authority down to important/valuable second-level pages.)
Paul
-
Hi Becky,
Beyond the hypothetical limit, would be the consideration of dividing the link authority of the page by a really large number of links and therefor decreasing the relative value of each of those links to the pages they link to.
Depending on the page holding all these links, user experience, purpose of linked-to pages, etcetera, this may or may not be a consideration, but worth thinking about.
Good luck!
- Mike
-
Hi Becky,
If the links are justified, don't worry. I have clients with 3-400 and no problems with their positions in Google.
That doesn't mean to say it will be the same case for everyone though - each site is different and sometimes you can have too many, but just think it through and if you come to the conclusion that most of the links aren't needed and are stuffing keywords in, then look to make changes.
But on the whole, it doesn't sound like an issue to me - there are no hard and fast rules around this.
-Andy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I apply Canonical Links from my Landing Pages to Core Website Pages?
I am working on an SEO project for the website: https://wave.com.au/ There are some core website pages, which we want to target for organic traffic, like this one: https://wave.com.au/doctors/medical-specialties/anaesthetist-jobs/ Then we have basically have another version that is set up as a landing page and used for CPC campaigns. https://wave.com.au/anaesthetists/ Essentially, my question is should I apply canonical links from the landing page versions to the core website pages (especially if I know they are only utilising them for CPC campaigns) so as to push link equity/juice across? Here is the GA data from January 1 - April 30, 2019 (Behavior > Site Content > All Pages😞
Intermediate & Advanced SEO | | Wavelength_International0 -
Category Page as Shopping Aggregator Page
Hi, I have been reviewing the info from Google on structured data for products and started to ponder.
Intermediate & Advanced SEO | | Alexcox6
https://developers.google.com/search/docs/data-types/products Here is the scenario.
You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps.
I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.0 -
Does Navigation Bar have an effect on the link juice and the number of internal links?
Hi Moz community, I am getting the "Avoid Too Many Internal Links" error from Moz for most of my pages and Google declared the max number as 100 internal links. However, most of my pages can't have internal links less than 100, since it is a commercial website and there are many categories that I have to show to my visitors by using the drop down navigation bar. Without counting the links in the navigation bar, the number of internal links is below 100. I am wondering if the navigation bar links affect the link juice and counted as internal links by Google. The Same question also applies to the links in the footer. Additionally, how about the products? I have hundreds of products in the category pages and even though I use pagination I still have many links in the category pages (probably more than 100 without even counting the navigation bar links). Does Google count the product links as internal links and how about the effect on the link juice? Here is the website if you want to take a look: http://www.goldstore.com.tr Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
Should my back links go to home page or internal pages
Right now we rank on page 2 for many KWs, so should i now focus my attention on getting links to my home page to build domain authority or continue to direct links to the internal pages for specific KWs? I am about to write some articles for several good ranking sites and want to know whether to link my company name (same as domain name) or KW to the home page or use individual KWs to the internal pages - I am only allowed one link per article to my site. Thanks Ash
Intermediate & Advanced SEO | | AshShep10 -
Date of page first indexed or age of a page?
Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul
Intermediate & Advanced SEO | | MBASydney0 -
Effect of Removing Footer Links In all Pages Except Home Page
Dear MOZ Community: In an effort to improve the user interface of our business website (a New York CIty commercial real estate agency) my designer eliminated a standardized footer containing links to about 20 pages. The new design maintains this footer on the home page, but all other pages (about 600 eliminate the footer). The new design does a very good job eliminating non essential items. Most of the changes remove or reduce the size of unnecessary design elements. The footer removal is the only change really effect the link structure. The new design is not launched yet. Hoping to receive some good advice from the MOZ community before proceeding My concern is that removing these links could have an adverse or unpredictable effect on ranking. Last Summer we launched a completely redesigned version of the site and our ranking collapsed for 3 months. However unlike the previous upgrade this modifications does not URL names, tags, text or any major element. Only major change is the footer removal. Some of the footer pages provide good (not critical) info for visitors. Note the footer will still appear on the home page but will be removed on the interior pages. Are we risking any detrimental ranking effect by removing this footer? Can we compensate by adding text links to these pages if the links from the footer are removed? Seems irregular to have a home page footer but no footer on the other pages. Are we inviting any downgrade, penalty, adverse SEO effect by implementing this? I very much like the new design but do not want to risk a fall in rank and traffic. Thanks for your input!!!
Intermediate & Advanced SEO | | Kingalan1
Alan0 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
Is it better "nofollow" or "follow" links to external social pages?
Hello, I have four outbound links from my site home page taking users to join us on our social Network pages (Twitter, FB, YT and Google+). if you look at my site home page, you can find those 4 links as 4 large buttons on the right column of the page: http://www.virtualsheetmusic.com/ Here is my question: do you think it is better for me to add the rel="nofollow" directive to those 4 links or allow Google to follow? From a PR prospective, I am sure that would be better to apply the nofollow tag, but I would like Google to understand that we have a presence on those 4 social channels and to make clearly a correlation between our official website and our official social channels (and then to let Google understand that our social channels are legitimate and related to us), but I am afraid the nofollow directive could prevent that. What's the best move in this case? What do you suggest to do? Maybe the nofollow is irrelevant to allow Google to correlate our website to our legitimate social channels, but I am not sure about that. Any suggestions are very welcome. Thank you in advance!
Intermediate & Advanced SEO | | fablau9
