Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is Removing Breadcrumbs Detrimental for SEO?
-
We have full navigational breadcrumbs on our site for the menu and the brand menu.
i.e. Home > Clothing > Jackets
Brand > Brand Name > Brand Jackets
There's been talk of removing this and having it like Chico's does, where on item pages they just have a link at the top to previous category (i.e. you're on a shirt product page and at the top it says "Back to Tops" instead of listing Home > Clothing > Tops)
Is doing something like this detrimental to SEO? From what I've read Breadcrumbs are for user experience but I just want to be sure.
-
If this was my site, I would be fighting to keep the breadcrumbs.
-
Gotcha, so it helps but it won't hurt your rankings. Thanks again
-
Hi there
Yes it does help, definitely, I was just answering the "is it detrimental" question. You can also take advantage of breadcrumb Schema which helps also!
Hope this helps!
Patrick -
Thanks for your reply. In my research this morning I read on a couple of forums that breadcrumbs actually help the search engine crawl the site. Is that still true? The info might have been outdated.
-
Hi there
No, this is not detrimental, but consider your users and what would be most beneficial to them. Just make sure from a site structure aspect, the site architecture makes sense and is easy to understand for crawlers.
Hope this helps! Good luck!
Patrick
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage was removed from google and got deranked
Hello experts I have a problem. The main page of my homepage got deranked severely and now I am not sure how to get the rank back. It started when I accidentally canonicalized the main page "https://kv16.dk" to a page that did not exist. 4 months later the page got deranked, and you were not able to see the "main page" in the search results at all, not even when searching for "kv16.dk". Then we discovered the canonicalization mistake and fixed it, and were able to get the main page back in the search results when searching for "kv16.dk". At first after we made the correction, some weeks passed by, and the ranking didn't get better. Google search console recommended uploading a sitemap, do we did that. However in this sitemap there was a lot of "thin content sites", for all the wordpress attachments. E.g. for every image in an article. more exactly there were 91 of these attachment sites, and the rest of the page consists of only two pages "main page" and an extra landing page. After that google begun recommending the attachment urls in some searches. We tried fixing it by redirecting all the attachments to their simple form. E.g. if it was an attachment page for an image we redirected strait to the image. Google has not yet removed these attachment pages, so the question is if you think it will help to remove the attachments via google search console, or will that not help at all? For example when we search "kv16" an attachment URL named "birksø" is one of the first results
Technical SEO | | Christian_T0 -
Barba Plugin and SEO
Hello, community! My client wants to use the barba.js plugin for their new site. What are the implications for SEO?
Technical SEO | | SimpleSearch0 -
SEO - New URL structure
Hi, Currently we have the following url structure for all pages, regardless of the hierarchy: domain.co.uk/page, such as domain/blog name. Can you, please confirm the following: 1. What is the benefit of organising the pages as a hierarchy, i.e. domain/features/feature-name or domain/industries/industry-name or domain/blog/blog name etc. 2. This will create too many 301s - what is Google's tolerance of redirects? Is it worth for us changing the url structure or would you only recommend to add breadcrumbs? Many thanks Katarina
Technical SEO | | Katarina-Borovska1 -
Removed Product page on our website, what to do
We just removed an entire product category on our website, (product pages still exist, but will be removed soon as well) Should we be setting up re-directs, or can we simply delete this category and product
Technical SEO | | DutchG
pages and do nothing? We just received this in Google Webmasters tools: Google detected a significant increase in the number of URLs that return a 404 (Page Not Found) error. We have not updated the sitemap yet...Would this be enough to do or should we do more? You can view our website here: http://tinyurl.com/6la8 We removed the entire "Spring Planted Category"0 -
Removing Media from Wordpress
I've run the seomoz on page report and found an interesting issue. I'm using wordpress and it seems that every picture I add to my articles seem to be added as separate pages to the site. I'm having to go to each and every picture and creating a meta tag and description to it. I still get duplicate content issues with the same. On my Disqus system, I get the same pictures added just as a page or article would look like. What can I do to avoid this?
Technical SEO | | emasaa0 -
Can I remove 301 redirects after some time?
Hello, We have an very large number of 301 redirects on our site and would like to find a way to remove some of them. Is there a time frame after which Google does not need a 301 any more? For example if A is 301 redirected to B, does Google know after a while not to serve A any more, and replaces any requests for A with B? How about any links that go to A? Or: Is the only option to have all links that pointed to A point to B and then the 301 can be removed after some time? Thank you for you you help!
Technical SEO | | Veva0 -
Image Size for SEO
Hi there I have a website which has some png images on pages, around 300kb - is this too much? How many kbs a page, to what extent do you know does Google care about page load speed? is every kb important, is there a limit? Any advice much appreciated.
Technical SEO | | pauledwards0 -
Changing DNS -- SEO implications?
Hey Moz, We're migrating an old site on an old server over to a new server/DNS. The plan is to keep the same URL structure and reuse our existing URL's. As long as we make minimal changes to each page's content, we should be able to update our DNS entry and get all the pages recreated and assigned to their correct URLs without any reduction in SEO rankings. Is this correct? This site gets a lot of organic traffic and ranks highly on some challenging keywords, so it's key that we retain our rankings as much as possible. I've read that it's wise to lower the DNS time-to-live to one hour, about a day before the move, to help Google crawl the DNS a little quicker. Are there any other recommendations you guys can offer or past experiences?
Technical SEO | | stephen_reply0