• BBgmoro

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Turn SEO data into actionable content briefs

          Turn SEO data into actionable content briefs

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          Let your business shine with Listings AI

          Let your business shine with Listings AI

          Get found
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Access 20 years of data with flexible pricing
          Moz API

          Access 20 years of data with flexible pricing

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Intermediate & Advanced SEO
        4. Heading Tags (Specifically H2) being used within images

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Heading Tags (Specifically H2) being used within images

        Intermediate & Advanced SEO
        2
        3
        1918
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • kirin44355
          kirin44355 last edited by

          Hello, Mozzers

          I have a question regarding placement of heading tags. I have seen this asked a few times on the forum but some are from a couple years ago so wanted to get a more up to date answer regarding this. We want to add H2 tags across our site but our two options are to wrap images we are using as navigation on the top of the page, these are directly below our pages H1 tag and actually make sense.

          Example H1 title: Vehicles

          Images are specific brand logo with H2 being wrapped to pull the img alt: "Ford Vehicles" "Checvy vehicles" etc.

          The wrap would look something like this:

          I appreciate your time, Chris

          1 Reply Last reply Reply Quote 0
          • kirin44355
            kirin44355 last edited by

            The idea, and I've read elsewhere that Google reads it, is to pass the img alt as the H2 text. Since we don't have a lot of text on the top of our page the only other option is to have the H2 tags at the bottom of the page where we offer some insightful text about the page.

            1 Reply Last reply Reply Quote 0
            • GastonRiera
              Gaston Riera last edited by

              Hi there.

              Why are you willing to add h2 tags? I its on seo purposes, add them as a REAL HEADING. Not has images.

              My way of analyzing these kind of questions is asking how would Google interpret that action. I don't find any logical explanation to put an image in a heading tag.

              Personally, I will not do that. But, someone might have it done and can offer a positive effect.

              Best luck.

              GR.

              1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post

              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • jonmc

                Translating meta tags using WPML and AIO SEO

                Having a heck of a time finding info on this one... We're working on a multilingual website which uses WPML. I've used the All in One SEO plugin to customize meta data (title, description, etc). These strings do not appear in the list of translations in WPML. Does anyone have any experience with this setup? How do you enable WPML to translate meta data set via the AIO plugin? Thanks!

                Intermediate & Advanced SEO | | jonmc
                0
              • fablau

                Combining images with text as anchor text

                Hello everyone, I am working to create sub-category pages on our website virtualsheetmusic.com, and I'd like to have your thoughts on using a combination of images and text as anchor text in order to maximize keyword relevancy. Here is an example (I'll keep it simple): Let's take our violin sheet music main category page located at /violin/, which includes the following sub-categories: Christmas Classical Traditional So, the idea is to list the above sub-categories as links on the main violin sheet music page, and if we had to use simple text links, that would be something like: Christmas
                Classical
                Traditional Now, since what we really would like to target are keywords like: "christmas violin sheet music" "classical violin sheet music" "traditional violin sheet music" I would be tempted to make the above links as follows: Christmas violin sheet music
                Classical violin sheet music
                Traditional violin sheet music But I am sure that would be too much overwhelming for the users, even if the best CSS design were applied to it. So, my idea would be to combine images with text, in a way to put those long-tail keywords inside the image ALT tag, so to have links like these: Christmas
                Classical
                Traditional That would allow a much easier way to work the UI , and at the same time keep relevancy for each link. I have seen some of our competitors doing that and they have top-notch results on the SEs. My questions are: 1. Do you see any negative effect of doing this kind of links from the SEO standpoint? 2. Would you suggest any better way to accomplish what I am trying to do? I am eager to know your thoughts about this. Thank you in advance to anyone!

                Intermediate & Advanced SEO | | fablau
                1
              • brianflannery

                How does Google treat Header tags now? H1s, H2s and H3s. What happens if you skip the H2?

                The theme I am using now means each page on my is currently set up like this: h1> keyword phrase keyword phrase The new theme I want to use is different h1> keyword phrase Will changing the theme have a negative effect on the rankings due to losing the h2 on each page?

                Intermediate & Advanced SEO | | brianflannery
                0
              • IceIcebaby

                Using disavow tool for 404s

                Hey Community, Got a question about the disavow tool for you. My site is getting thousands of 404 errors from old blog/coupon/you name it sites linking to our old URL structure (which used underscores and ended in .jsp). It seems like the webmasters of these sites aren't answering back or haven't updated their sites in ages so it's returning 404 errors. If I disavow these domains and/or links will it clear out these 404 errors in Google? I read the GWT help page on it, but it didn't seem to answer this question. Feel free to ask any questions that may help you understand the issue more. Thanks for your help,
                -Reed

                Intermediate & Advanced SEO | | IceIcebaby
                0
              • ArchMedia

                Should I redirect images when I migrate my site

                We are about to migrate a large website with a fair few images (20,000). At the moment we include images in the sitemap.xml so they are indexed by Google and drive traffic (not sure how I can find out how much though). Current image slugs are like:
                http://website.com/assets/images/a2/65680/thumbnails/638x425-crop.jpg?1402460458 Like on the old site, images on the new website will also have unreadable cache slugs, like:
                http://website.com/site_media/media/cache/ce/7a/ce7aeffb1e5bdfc8d4288885c52de8e3.jpg All content pages on the new site will have the same slugs as on the old site. Should I go through the trouble of redirecting all these images?

                Intermediate & Advanced SEO | | ArchMedia
                0
              • Branden_S

                Using pictures from another domain

                We are building several sites for several clients which will be using images from the manufacturer.  Our dev team wants to insert the manufacturer's url for the images, instead of actually downloading the image and hosting on our server.  There are thousands of images, so downloading images to our server will be time consuming, so we are looking for a shortcut.... however I'm concerned this will cause other issues. Is using manufactueresdomain.com/12345.jpg going to cause SEO issues?  will this generate Google penalties?  Since we are not able to control the image file name, we cannot optimize it.  We will add Alt text and Title tag for each image, but the file name is random characters.  How important is the file name for SEO?

                Intermediate & Advanced SEO | | Branden_S
                0
              • TT_Vakantiehuizen

                Does a UTM tag influence the linkvalue?

                Will Google value a link with a UTM tag the same as a clean link without a UTM tag? I should say that a UTM tag link is not a natural link so the linkvalue is zero. Anyone any idea how to look at this?

                Intermediate & Advanced SEO | | TT_Vakantiehuizen
                0
              • nicole.healthline

                Canonical & noindex? Use together

                For duplicate pages created by the "print" function, seomoz says its better to use noindex (http://www.seomoz.org/blog/complete-guide-to-rel-canonical-how-to-and-why-not) and JohnMu says its better to use canonical http://www.google.com/support/forum/p/Webmasters/thread?tid=6c18b666a552585d&hl=en What do you think?

                Intermediate & Advanced SEO | | nicole.healthline
                1

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.